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The author is an executive of Wensil I Technologies and writing articles for http://thetwittersecret.com/
Why Marketers Are Super-Excited About Promoted Tweets
Why Marketers Are Super-Excited About Promoted Tweets
Everyone remembers back when Yahoo!, Google, and more recently Facebook announced their advertising platforms. Now Twitter joins the crowd with Promoted Tweets. What does that mean?
Imagine Google just existing as a search engine without the pay-per-click ads appearing on the top and right column. Wouldn’t it be a great idea to allow businesses and advertisers to buy advertising space on a website that gets hundreds of millions of page views per day? Of course it would, and the business world will never be the same as a result.
Twitter Basics First
Twitter lets you write and read messages of up to 140 characters, or the very length of this sentence, including all punctuation and spaces. People add followers, who will automatically receive these ‘tweets’ and stay up to date about what the person tweeting is talking about. Some people have a few dozen followers, some celebrities have a few hundred thousand followers.
When someone tweets out a message that people think are worthy of sharing, they can ‘re-tweet’ this message or ‘forward’ it to their twitter followers list. Now the idea of promoted tweets changes everything.
What Do These Promoted Tweets Mean For Internet Marketers?
Now advertisers will be able to purchase paid advertising space on the twitter platform, (think adwords over at google), and tweets will be able to be seen by a wider audience. Twitter has grown by 1500% since it’s inception, and a lot of this growth has been due to internet marketers capitalizing on this social media platform for profit
What Will Users See?
You will start to see Tweets promoted by advertisers called out at the top of some Twitter.com search results pages. Twitter will attempt to measure whether the Tweets resonate with users and stop showing Promoted Tweets that don’t resonate. Promoted Tweets will be clearly labeled as “promoted” when an advertiser is paying, but in every other respect they will first exist as regular Tweets and will be organically sent to the timelines of those who follow a brand. Promoted Tweets will also retain all the functionality of a regular Tweet including replying, Retweeting, and favoriting. Only one Promoted Tweet will be displayed on the search results page.
Your About To Discover Why “no One” Really Clicks On Your Twitter Tweets -Twitter Marketing Training
Your About To Discover Why “no One” Really Clicks On Your Twitter Tweets -Twitter Marketing Training
Come on… It’s a common misconception amongst marketer’s on how “easy” it is to market on Twitter…(and make a crap-load of money)
Right?
We hear about how easy Twitter is in driving traffic. So we go on Clickbank, Commision Junction or Sponsored Tweets and we start tweeting our offers…
Easy, fast money right?
WRONG! Here’s the weird thing. Even though you might be driving tons of traffic. The conversions seem to be “dirt low” at best, and non-existent at worst.
Somehow, what the GURU’s say seem to be true. PPC… Blogging… SEO are all better for affiliate marketing…
Twitter is just an overhyped spammy piece of junk like Myspace…
Well… I say DANG to that. I make a small fortune every month exclusively through Twitter. And affiliate marketing (Direct Sales) is a large part of my income. So here’s what’s stopping you from Crankin in Sales…
The ONE reason you’re not making money on Twitter is because you’re doing it wrong.
And you know something? It’s not your fault.
You see… The problem isn’t a technical one… Or a missing Twitter marketing tool… Or not having the right software… Here’s the real reason…
The problem is a psychological one.
Sounds way out, doesn’t it? Yet its only when I bridge the mental gap between consumer and affiliate offers did my conversions skyrocket like gangbusters bringing in those leads and sales.
My reader’s… Let me introduce you to a simple little known concept known as Frame-Of-Mind Marketing. The fundamentals can be simplified in one sentence:
The more you deliver and match your prospect’s frame-of-mind whilst on twitter, the crazier your response rates will be.
Here’s what it means.
Your prospects are in different frames-of-minds at different points of their online experience.
This is something i learnt from one GURU after paying him a small fortune, For example… If they’re checking emails. They do it because they’re in work mode or they’re checking out the latest info either from a friend or a newsletter they subscribed to. That’s why commercial email open rates are DOWN all over and across the world. It’s simply because the emailed person isn’t in a mood to buy.
On the flip side… E-commerce sites are doing roaring business after Black Friday and Cyber Monday… Why? Its because the prospect’s frame-of-mind is DEAL, DEAL, DEAL. They won’t stop until they buy something, anything.
In sharp contrast, when your prospect gets on social media sites like Facebook, Linkedin or Twitter… They’re there to socialise and check out the latest viral videos and cool articles. In other words, they sure as heck ain’t thinking about purchasing your newdangled oodles toodles e-book on hwo to make a zillion dollars in 48 hours.;)
You probably know where I’m going…
The Brain-Dead thing you can do in using Twitter for marketing is to send Tweets that link DIRECTLY to the sales page! Optin pages are fine every now and then. People get turned off when they click through to yet another Clickbank site and send your account to a one-way trip down the Spammer’s blacklist.
If you want to do well on Twitter, your links MUST match your prospect’s Frame of Mind. Well, how do you do that?
Produce landing pages that match “Twitter Users” also the tweets must contain value- your prospects both eagerly click through and retweet. This will boost your brand and social presence, making your messages viral.
These small tweaks to your Twitter affiliate marketing business is the SINGLE BIGGEST REASON whether you’ll make 13 sales or no sales at all.
The 4 Best Ways To Get More People To Retweet (RT) Your Tweets on Twitter
There must be some reason why some Tweeters on Twitter get so many of their tweets retweeted.
Do you ever wonder why more of your tweets don’t get retweeted?
A retweet or RT happens whenever your tweet on Twitter is retweeted by other Tweeters. In other words, when you tweet (posting a message on Twitter) and then other Tweeters (other posters on Twitter) retweet (forward your post to others) then it is called a retweet.
For example, if my original tweet was this:
awebbiz Tweet Later ~ Tools to boost your productivity on Twitter. ~ http://tinyurl.com/d2q62s ~ [Please RT]
A retweet (RT) by other Tweeters would look like this:
RT @awebbiz Tweet Later ~ Tools to boost your productivity on Twitter. ~ http://tinyurl.com/d2q62s
There are advantages to having your tweets retweeted:
Many people who read the retweet (RT) may decide to follow you or click on your link.
It makes you look as if you are knowledgeable, or as I like to say, “You are in the loop,” when people are retweeting your tweets. This often encourages other Tweeters to follow you and/or retweet (RT) your tweet.
So how do you get more people to retweet (RT) your tweets?
The 4 Best Ways To Get More People To Retweet (RT) Your Tweets:
1. Use a numbered list or use specific numbers:
10 Ways You Can Get More Traffic to Your Web Site
How You Can Lose 25 pounds in 30 Days
30 Writing Tips That Will Improve Your Writing
The 3 Things That Your Headlines Must Do If You Want More Sales
Your tweets should be like a headline. The best tweets will target the reader’s self-interest. Curiosity in your tweet also works well.
Your reader wants to know:
“What’s in it for me?”
“What benefit will I get from the information in your tweet or if I click on your link?”
2. Include the words “You” or “Your”:
People who read your tweets will have more interest in them if the tweet is about them. If the tweet targets the reader then they will be more likely to RT your tweet if they thing the information is valuable.
3. Include a link:
People seem to be more inclined to RT your tweet if there is a link included. You can only say so much with a tweet that contains 140 characters. So having a link to a web site or a blog, where someone can find more detailed information that they are interested in works well.
4. Include this in your tweet:
[Please Retweet] or [Please RT]
Including [Please RT] in your tweet acts as a call for action to be taken by your reader. People like to be told what to do next.
If a person has taken the time to read your tweet and perhaps they visited your web site or blog, then they may feel obligated to “pay” you back for the great information you provided. The easiest way for them to “pay” you back is with a RT of your tweet.
Try using the suggestions I have provided and I guarantee that you will get more retweets of your tweets, which means you will be getting many more followers than you are getting now.
Tweets for My Tweetheart: 5 Ways to Use Twitter to Jazz Up Your Love Life
Last Monday, I was at Social Media Simplified where I learned about how social media can be used for business. Mari Smith, Deb Micek, Simon Leung, Denise Wakeman (1/2 the Blog Squad), Nancy Marmolejo, and host Linda P. Taylor blew us away with the statistics on how Facebook, blogging and Twitter are radically changing the entrepreneurial environment of the world. Practical, easy tips for things you can do today to start maximizing your social media connections.
I loved every minute soaking up the info like a sponge. It wasn’t until I got home, though, that I realized Twitter could be a fun tool for building a romantic relationship as well.
For all of you who are saying, “What in the world is Twitter?”, I can relate. I began hearing about Twitter last summer and joined in August. Twitter leads the way in the world of micro blogging. Micro because you can only use 140 characters in any one message. Blog because you are communicating to the internet world with your thoughts and ideas.
Once you join, you pick a handle (remember Rubber Ducky from the trucker and cb days?) and you are good to go, mine is CaptainCat. Ask your friends to join and the fun begins. I love creating conversations with the 140 character limit. It’s a great game!
Deb Micek (CoachDeb at Tribal Seduction) revamped my view of Twitter and the tweets (that is what the messages are called) and I began to see that the Twitter mentality might just be a great tool build some nice buzz in the beehive, if you know what I mean.
Here are Five Ways to Use Twitter To Jazz Up Your Love Life!
1. Invest Your Emotional Self. Consciously enjoy your relationships on Twitter. I love to tweet (create the messages). Similar to crossword puzzles and other word games, Twitter engages your creativity, your imagination and your communication skills. Allow yourself to feel the satisfaction of connection. Your man may not engage with you in this same way and that is ok. You can feel connected to others and fill your emotional tank.
2. Invite him to join. Your man may roll his eyes at your internet fun, but if you put your mind to it, you can find a way to invite his participation. You may be his only friend for awhile and he may want to DM (direct message) you only, but if you sell it to him as a word game, tell him it is easier than instant messaging and that you will send him some cute and maybe even naughty messages, he may just give it a try.
3. Be Patient. If he declines your first invitation, don’t despair. You keep having fun on Twitter, however, and listen up here…this is critical, stop tweeting when you and he are at the dinner table, taking a walk or being together in any way. You will communicate boatloads to him when he sees you turn off your phone or computer and really “Be” with him.
4. Introduce Him To The Fun Of Tweets. Create some tweets and put them on post it notes and put them around the house where your man can see them. If you like using abbreviations, use them but let him know what they mean. LOL (laughing out loud) We fall into the lingo so easily, we forget others don’t know what it is all about. Your man will appreciate getting up to speed with Twitterese and he won’t feel out of place.
5. Every Day Tweet Mentality: Ladies, it is amazing how much can be said in a 140 character statement. Try having a Twitter mentality when you are speaking to your man. How briefly can you say what you need to say and yet still be understood. Men have such a hard time with the verbal flood that comes out of our mouths, bless them. Do him and yourself a favor and tweet to you man. Keep it short and simple. He will love you for it!
If you are a beginner in the world of social media and even if you are a veteran, I strongly recommend you get yourself a copy of the Social Media Simplified DVD series. I would have saved myself hundreds of hours and thousands of dollars has I known how to use social media like Facebook and Twitter strategically in my business. Linda has a special deal going so don’t waste another minute, order your copy today.
One other cool thing is that a part of the purchase price goes to support the Ventura Technical Development Center. Talk about a win-win-win!
Twitter Applications and Tweets
Twitter applications are becoming known to every person rapidly, the reason might be these are user friendly and can be used in cell phones like Blackberry. Those who are technology savvy can understand very well what the importance of using applications through cell phones is. When I was new to twitter, I had no idea what I was doing — as is the case for most people when they first sign up. After I started following a few people I noticed all the different applications their Tweets were coming from various applications like Twhirl etc. How do you sort through all of them and find the right application to use? Is any one of them better than the others? After trying nearly everything, I have a few ideas as to how to find the right Twitter application to suit your needs.
In Twitter there are few terms which you have never heard of it before joining twitter like tweets which mean comments, followers which mean friends in your list. These things sound so good that’s why people attract to twitter and want to know what these things are. Though meaning of these terms are common but still tweets, followers are very catchy words and this is the reason that what makes twitter different from other social networking websites. Orkut, facebook and so on all these are social networking websites. With the advancement in technology these social networking websites launched. With these sites their special features like for twitter, twitter applications launched. The usage of these sites became popular in people especially in youth. Best source to connect people in all over the world. Alumni meets started happening through these sites. Friends, relatives, old buddies started connected with each other. Then slowly various other social networking websites are launched. Now on internet on the average maximum people surf these sites on the internet.
With the popularity of these sites amongst people, companies have started preparing various and special features for these websites. It includes applications like games, astrology, changing font of your websites and so on. These special applications give the special looks to user’s account. With the craze of twitter, twitter applications have also become popular.
Twitter applications are the additional feature which is added in the twitter. Twitter can be called by different names like twitter tools, twitter add-ons, twitter applications which are commonly used. But whatever the name they are called, they are simply websites which have built-in scripts that complement Twitter. There are various twitter applications which are used with twitter.
There are various websites which provide twitter applications and one of them is The Twitter Secret. The Twitter Secret makes applications especially according to user’s need. But these applications are paid which are providing by The Twitter Secret. Our twitter applications fulfill all your need and we are assure about it because while making application we always keep in mind user’s requirement that what you people want, what kind of quality and design.
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