Why You Should Go for Search Engine Optimization in Three Search Engines

admin    Google Optimization     Engine, Engines, Optimization, Search, Should, Three

Why You Should Go for Search Engine Optimization in Three Search Engines

When you talk about search engine optimization, you would usually associate it with Google. After all, it’s the best search engine in the world, isn’t it? It has the highest traffic among all search engines, and perhaps the biggest network. So popular it is that “Google” has just been accepted in Merriam-Webster Dictionary as a verb.  

It is also considered as an authority when it comes to websites. Google has perhaps the most stringent rules when it comes to indexing your web pages. They have too many requirements in terms of relevance, keyword use, keyword density, number of web pages, size of your website, inbound links, and a whole lot more. That’s why if your website gets listed in Google, then it means that you can already be trusted by Internet users.  

However, you should keep in mind that Google is not the only search engine in the World Wide Web today. You also have two major websites called Yahoo and MSN. If you want to take advantage of traffic, page rank, and great visibility for your web pages, you should aspire on optimizing your website for these three search engines.  

Why Is It Important? 

As mentioned, Google possesses the longest list of requirements for indexing. Hence, it will definitely take months before you can have some of your pages included in their database. Moreover, your page rank doesn’t start at high scores such as 3 5o 5. At the very least, you’d get 1 or 2, unless you have already built excellent inbound links, well-optimized contents, and validated HTML codes. This means that your web pages don’t really appear on the first pages of search results at the start.  

You need to optimize your website for Yahoo and MSN as form of leverage. While you’re waiting to climb to the top in Google, you can benefit from the high traffic and good placement that these two search engines offer to Internet marketers. Besides, you can never really underestimate the traffic that these search engines can give you. They still have millions of Internet visitors every day.  

How Can You Perform Tri-SEO? 

Since you’re dealing with three different search engines with varied algorithms, it would be quite difficult for you to perform search engine optimization. For one, you have to be mindful of any new rules that each of these search engines implement. If you have not been paying attention, you could be penalized, and you would lose your chances of getting your web pages indexed immediately.  

Because of the complexity, you may want to leave the search engine optimization to an expert. In Dallas, there would always be an SEO company that can help you with tri-SEO. Their specialists understand the different rules set up by these three search engines and can find common grounds, so their optimization strategies can already apply for Google, Yahoo, and MSN. They can also keep track of your website’s progress to make sure that you’re getting traffic and excellent page rank from these search engines.  

Find More Google Optimization Articles

Get A Top Position In Google In Three Days!

admin    Google     Days, Google, Position, Three

So how do you get a top listing in Google and how do you get into Google quickly.

Lets begin with the latter. You can submit your site using Googles submit site tool but amazingly enough this is NOT the fastest way to get listed.

Here’s the secret to getting listed in Google like lightening PRESS RELEASE’S

Yep issue a press release relating to your website you will see your site in all the major search engines in 3 or 4 days. Here’s a link to one of my press releases http://pressreleases.newspad.com/pr/20054/pr224817.html

To issue a press release go to http://prweb.com
It’s free to do.

Ok now that your sites in Google how are we going to get a top spot for keywords related to our site. Well I’m afraid to tell you this is no easy process it could possibly take months even years! But with some luck and the right tools it is achievable.

There are two keys to getting a high ranking

1) Keywords
2) High Page Rank Websites Linking To Your Website

Lets look at keywords first. So to go about finding these keywords we are going to use some free tools

1) Overture Keyword Tool -

http://inventory.overture.com/d/searchinventory/suggestion/

2) Wordtracker – http://wordtracker.com

Using these two tools you can search keywords related to your product/website & find out which ones are searched a lot and which ones have very little competition.

What you want are keywords middle of the road i.e. not as much competition & not as much searches.

Once you have decided on your keywords, try & get 40 or 50. You need to make sure these keywords feature all over the body of you website.

Make sure to put the most searched keywords in your title & headings.

Now you need to go about getting other websites to link to yours. You need to find websites related to yours but sites that are not in competition with you and email the webmasters of these sites and ask them for a link.

To help you do this more quickly and easily there is a great piece of software available. Here’s the link http://www.axandra-link-popularity-tool.com/index.htm

I hope this information will help you achieve your search engine goals.

Master Google in Three Simple Steps

admin    Google     Google, Master, Simple, Steps, Three

I got into search engine optimization back in 1998. Of course back then SEO was a lot simpler than today. All the tricks like keyword spamming and invisible key phrases worked like a charm. Better still, little tricks like these were acceptable. Not anymore.

Nowadays most of the “good old ticks” don’t work and the majority will get your pages banned. This is great news for you. Over the next few minutes I’ll show you how to make Google absolutely LOVE your web pages and help you jump to the top!

This is all you need to know… Search engines today place 90% or more of their ranking priorities on content and links. Keywords are still important, but more so in the text of your pages than in any sort of META tags.

Simple, right? It really is. The first step is to find the best keywords and place them just right in your web page text. Next you need to get great inbound links. And finally, you need to monitor your progress closely (and that of your competition.)

Part 1: How to Find the Best Keywords

Google gets more searches than any other search engine so let’s peek into their database. Check out https://adwords.google.com/select/KeywordToolExternal and type in any keyword or phrase you can think of that you believe your target audience is looking for. Not only will it give you tons of data on that and related keywords, it will also provide “Additional Keywords to Consider”, which is a section at the bottom of the page.

BIG TIP; Try to use specific keyword phrases whenever possible. Let’s say you have a web-page dealing with floral delivery. Instead of just the word “flowers”, which has 233,000,000 competing pages on Google, try “send flowers”, which has 1/10th the number of competing pages. Better still, think like people speak (I.E./ I’m sending flowers to my mom.) As you would soon see, many more people are searching for “sending flowers” than “send flowers” and here’s the best part; “sending flowers” has less than 1% of the competing web pages as the search term we started with, “flowers”. Now that’s impressive! You have an advantage over about 99.5% of your competitors with just that single tip.

Now take the top three or four keywords (and keyword phases) and list them in order for best to second best and so on.

Part 2: How to Develop the Best Possible Content

Content is king! If you take nothing else away from this article, make sure you take this. Producing search engine friendly, optimized real-person content is key to your success. Today’s search engines can read a page just like a human would. And thanks to natural text algorithms, the can easily tell if you are writing your pages for real people or just trying to get better ranking. With this tip, you can do both!

First, call a good friend and describe exactly what you want to tell your web visitors. Now write it down, word for word, as close as you can remember it. If you can record it, that’s even better.

Now go back through your text and fit your top keyword as close to the beginning of the first sentence as possible. Now place your number two keyword someplace else toward the beginning of your first paragraph. If possible, try to get your third keyword into the end of your first paragraph or the beginning of the second paragraph.

Repeat this concept using only one of your keywords for each of the next three paragraphs. Remember to try to make it a natural fit in the first sentence or two for each paragraph.

Now do the reverse for the very last paragraph. Place your lowest priority keyword near the beginning of the paragraph and then end the paragraph with the most important. This shows consistency.

Finally, try not to repeat any keyword more than three or four times per page. Make it flow naturally.

Part 3: How to Get Great Links and Monitor Your Site

Having quality inbound links can account for more than 75% of you search engine optimization success. Getting these links is the crucial step that will get you over the top. Next you need to monitor your progress and your site’s status (how search engine really see it). This will not only tell you not just where you are, but with practice, where you are likely to soon be. In the old days, we used to do all link work and monitoring by hand – and it took a long time (I averaged about 16 hours per week – per site!) My advice to you is to find a good SEO tool and let it do the work for you. If you get the right product, it’s the best money you’ll ever spend.

I used WebPosition Pro for a couple years but switched to SEO Elite because it has automated linking, which I find to be the most time-consuming aspect of SEO. Both are excellent products for tracking and reporting however.

#1 Pick: SEO Elite http://www.SeoEliteWeb.com Cost = $167 (lifetime free upgrades and no annual fees) My Results: 121 top 5 rankings on Google in three weeks – Mostly 1’s and 2’s. Top Features: Finds best link partners; Automates link process; Provides great Site Monitoring Comments: I bought SEO Elite in 2005 and have used every upgrade – never spending another dime. I retired my other three programs after using this for just three months.

#2 Pick: WebPosition http://www.webposition.com Cost = $389 WebPosition Pro or $149 Standard (plus $99 per year subscription fees for either) My Results: 44 top 5 rankings in Google in eight weeks – Mostly 3’s and 4’s. Top Features: Site Monitoring; Great reporting; Site Critic Comments: I stopped using WebPosition because there were no automated linking capabilities. I did however really like the reporting.

Now you’re ready. Good luck!

Three (Big) Little Diamonds: Google Suggest, Google Copyscape And Google Pages

admin    Google     Diamonds, Google, Little, Suggest, Three

The three-hundred pound gorilla is actually trying to help you. What the Google lab works has done is to create several tools designed to help any Internet business grow. This article will discuss the three major tools to find keywords, protect your web copy and get listed quickly on the search engines.

For free no less!

Let’s start with the first: Google suggest. This is a little known but powerful tool that will find keywords for you based on the words you input. It looks just like the normal google search engine page except that as you type google “guesses” what your next letter will be -like the predictive text feature of cell phones- and serve up ten popularity-based keywords and their total search numbers for a given period of time. What’s it good for? Keyword searching based on Google’s own search records! You can even drill down on any keyword to find a sub-set of very useful keywords and their search numbers.

The second tool is Google copyscape. We all know web copy “stealing” is rampant on the web. Outright copying of pages is wrong of course and can land you in serious trouble but it is a known fact that many marketers have and use a “swipe” file made up of other marketers web copy that has potential to be used in one’s own web copy. I don’t know about you but I don’t want my web copy to be used illegally by anyone! (If you really want it just ask). Ok so how can Google copyscape help? This is a free service from copyscape.com, you simply put the copyscape html code on your pages (which is actually the copyscape.com logo. This warns users to not copy your pages). Visit copyscape.com and input your own web site .com name and copyscape (now owned by google) will scan the entire Internet for any duplication of your web pages copy. This is a quick way to find who is using your material without your permission. What you do after that is your business.

The third tool can help you get links back your main site and with a little luck get you’ll get listed quickly by Google itself. Go to Google.pages. And after you sign up, you put up simple web pages using the on line web page maker software (it’s actually very easy to use). The trick is to put a link somewhere on those pages back to your main web site. Because it is run and operated by Google itself, you will get spidered very fast and with that link back to your web site you should get a bump in your main web sites rank. Brilliant!

So there you have them. Three excellent tools to do research, protect your pages and rank quickly. As a business marketer (whether on line or off line) you should always be on the lookout for new and better ways to accomplish your plans. These three tolls will help you do just that. Be sure to Visit: labs.google.suggest, copyscape.com and google.pages and start growing your business today.

Three (Big) Little Diamonds: Google Suggest, Google Copyscape And Google Pages

admin    Google     Copyscape, Diamonds, Google, Little, Pages, Suggest, Three

The three-hundred pound gorilla is actually trying to help you. What the Google lab works has done is to create several tools designed to help any Internet business grow. This article will discuss the three major tools to find keywords, protect your web copy and get listed quickly on the search engines.

For free no less!

Let’s start with the first: Google suggest. This is a little known but powerful tool that will find keywords for you based on the words you input. It looks just like the normal google search engine page except that as you type google “guesses” what your next letter will be -like the predictive text feature of cell phones- and serve up ten popularity-based keywords and their total search numbers for a given period of time. What’s it good for? Keyword searching based on Google’s own search records! You can even drill down on any keyword to find a sub-set of very useful keywords and their search numbers.

The second tool is Google copyscape. We all know web copy “stealing” is rampant on the web. Outright copying of pages is wrong of course and can land you in serious trouble but it is a known fact that many marketers have and use a “swipe” file made up of other marketers web copy that has potential to be used in one’s own web copy. I don’t know about you but I don’t want my web copy to be used illegally by anyone! (If you really want it just ask). Ok so how can Google copyscape help? This is a free service from copyscape.com, you simply put the copyscape html code on your pages (which is actually the copyscape.com logo. This warns users to not copy your pages). Visit copyscape.com and input your own web site .com name and copyscape (now owned by google) will scan the entire Internet for any duplication of your web pages copy. This is a quick way to find who is using your material without your permission. What you do after that is your business.

The third tool can help you get links back your main site and with a little luck get you’ll get listed quickly by Google itself. Go to Google.pages. And after you sign up, you put up simple web pages using the on line web page maker software (it’s actually very easy to use). The trick is to put a link somewhere on those pages back to your main web site. Because it is run and operated by Google itself, you will get spidered very fast and with that link back to your web site you should get a bump in your main web sites rank. Brilliant!

So there you have them. Three excellent tools to do research, protect your pages and rank quickly. As a business marketer (whether on line or off line) you should always be on the lookout for new and better ways to accomplish your plans. These three tolls will help you do just that. Be sure to Visit: labs.google.suggest, copyscape.com and google.pages and start growing your business today.

Social Media Marketing Success – Three Steps on How to Maximize Your Efforts

admin    Social Media     Efforts, Marketing, Maximize, Media, Social, Steps, Success, Three

Social Media.

Social Media Marketing.

THOSE 2 things has been written and talked about the last 2 years a LOT. But believe it or not, not a lot of small businesses or home businesses are using this powerful business and marketing “Zone” yet. Many people, because it is on the internet, shy away for it as if it were the plague.

”I am not a geek” people tell me. Well, we have “ungeeked the geek” for many small and home business owners, and made social media make sense to them

But there are exceptions.

I was talking with a business owner the other day and she made the comment, “I don’t go to those kind of sites. I don’t have time to do that as my business is struggling and I need to go and find more customers.”

That says it all.

That shows a total lack of understanding of what social media/web 2.0 is really about, and what it can do for the average small business and home business -even on a local basis. If people really “got it” about social media marketing, they would be running to the social media zone and staying there.

There is a lot of talk that it is not “proven” as it is too new and the jury is still out on it being a viable marketing process.

I totally disagree. The social media marketer is paving a path for those to follow through a jungle that has never been explored, nor walked. People like proof. People like results. But it is the social media marketer that will create the way that will birth new millionaires with business folks who do “get” the Web 2.0 world. It is not that hard to understand either.

If you can send an email, you can “do” social media marketing. You can master twitter, facebook, myspace, blogs, wikis, podcasts, article marketing, and all the other parts of the new media, if you can send an email. Yes, there is a learning curve, and yes, it does take a little effort-but what doesn’t? We have expanded our business tremendously with social media tactics, and everyday, we wake up with dozens of new leads for our training and consulting business in our email box. How would you like to have that happen to you?

You can. You can tap into an endless pool of leads that will just keep increasing, if you decide to jump into the Social Media zone. And we will be glad to teach you how to maximize for maximum Success with your Social Media efforts.

All you need to do is make a decision that you will take the time and study and learn social media a little at a time, and learn the culture, and the processes of each website.

Here are 7 websites that you must register with to get started in social media if you have a small or home business. Each have “help” tutorials or videos about how to use them properly, and also there is a LOT of information on the web as well on “how to”:

1) http://www.facebook.com

2) http://www.twitter.com

3) http://www.mashable.com (A GREAT website for learning generic social media.)

4) http://www.stumbleupon.com

5) http://www.digg.com

6) http://www.youtube.com

7) http://www.socialmediatrainingnetwork.com’ (A GREAT social website for learning social media tactics for small and or home businesses.)

And then do three things after learning how the site works:

1) CONNECT.
2) COMFORTABLE.
3) CONSTRUCT.

1) CONNECT.

The main thing you need to do is connect with people on these sites, and become a friend with them. Most of these sites have a process to befriend folks. Follow their process. Sound easy enough? But there is a type of friend that we teach that you must become. An “Addition Friend.” This is simply a friend that ADDS to people’s lives, not takes.

On the social media scene, most people are looking to Add, Enhance, Increase, and Enlarge a part of their life. YOU must help them do that with connecting with them and showing them new information about what you do, and how what you do can help them and change them for the better. It MUST not ever be a sales pitch, but simply information that will impact them enough that they may want to connect with you further about that in their life.

If you are a real estate agent, give them info on the 5 Biggest mistakes made while buying a home. If you are a CPA, give them some info on the 3 biggest mistakes made on tax returns. If you are in skin care, give them the 7 best ways to keep your skin healthy. You get the idea. You can find this type of information all over the web. Just send them the web address (url) to the article or blog post with a short note saying you thought of them when you ran across this.

We call it “Connection Marketing” and it WORKS when you allow it to.

CONNECT with the person –> CONNECT with their goals –> then CONNECT them to valuable information that will help them achieve them. Then most of the people Will then connect with your interests and be willing to help you with yours.

2) COMFORTABLE.

You must get the people on the social media sites COMFORTABLE with you.

How?

Talk about them, and how you can help them reach their goals and dreams- either with what you do, or with what you know. We call it “Comfortable Conversation(TM).” You must hold online “conversations” with people and get them comfortable with you, and comfortable with staying connected with you. You do this by talking about what THEY are interested in, and then you PROVE to them you are serious about adding value to their life.

It is ALL about Value in the social media arena. People expect Value in your messages and communication, and if you give them things that will help them in their endeavors, (blog posts on their industry, articles on doing what they do better, etc,) they will get very comfortable with you, and even helping you with YOUR endeavors. They will be moving towards you quickly if you practice that focus in your social media efforts.

3) CONSTRUCT.

Simply, in Social media Marketing, you must Construct a bridge between you and the person that eventually leads OFFLINE and onto the telephone.

THAT is the secret to Success in social media marketing. We call it the “TIO Factor.” Take It Offline and let the personalization begin.

You have connected with the person- in person-at least in voice.

You have gotten them comfortable with you by your interest in helping them achieve their goals.

Now you must construct a path that allows you to say, “What is your contact number? I would love to chat with you for real over the phone.” Then just do that. It may take a few days or a couple of weeks. But if you could pick up 10 new customers with this conversation would it be worth it?

Of course it would be. And how would you do that?

Ahhh–That is another article on Social Media Marketing Success.

blessings…doug