3 Things You Must Know to Become an Affiliate Marketer

admin    mySpace     Affiliate, Become, Know, Marketer, Must, Things

Affiliate marketing basics really aren’t that difficult to learn. The biggest problem that many people have is they are so overloaded with information that they don’t know which way to go. Also, it’s difficult to know who they can trust, especially when there are probably more scams out there online then there are legitimate opportunities.

Here are a few things that you need to learn if you expect to earn money online as an affiliate marketer. #1. You’ll need to know some computer basics. For more details go to www.ad-tracking-pro.com I was lost when I first came online and much of it was because of my lack of computer knowledge. Knowing how to do things like copy and paste, sending an email, creating files, ect. will save you a huge amount of frustration. I’m not the only person that struggled in this area initially, as I’ve spoken to others that went through similar ordeals. Don’t be afraid to ask questions! #2. Eventually you’ll want to learn the basics of HTML (Hyper Text Mark-Up Language), but with so much wysiwyg (what you see is what you get) software available now online it’s not an absolute must to know right away, however, even if you outsource your website building projects, knowing html will save you a big headache if you need to make small changes to your websites down the road. #3.

You’ll need to start learning the basics of marketing. I’m talking more about “pre-selling” then I am actual sales tactics, but you really should study both. I know that this may sound daunting for some people, but you must understand that the internet and your computer are only tools used to deliver your message with. Pre-selling others with your personal experience with a product, such as a review, is a powerful way to make affiliate sales.

You do the pre-selling and then send the visitor to your merchant’s website and let THEM do the selling. Essentially, what you’re doing is warming them up to the product and potentially getting them in a “buying” mood, after which, you send them to where they can scratch their itch. Pre-selling is an art and you must learn it to become effective as an affiliate marketer. These are just a few of the basics of affiliate marketing. Don’t allow yourself to become overwhelmed. There’s no big rush here.

If you are in a position where you need immediate cash then I recommend you find something else to solve that problem before beginning as an affiliate. For more details go to www.myspace-marketing-secret.com Once you get some time and experience under your belt you’ll be able to generate cash pretty much on demand, but if you’re just starting to learn then it’s best to do it pressure free. Once you learn the affiliate marketing basics you’ll then be able to decide which direction you plan to go with your marketing career.

Ten Great Things not to Do With Google Adsense!

admin    Google     Adsense, Google, Great, Things

There is no question that you can make some good money with Google Adsense, but you’re setting yourself up for disaster if you make any of these Top Ten mistakes!

1. Do not use fake information when opening your Google Adsense account.

Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, for more detail visit to www.youradsenseprofits.com trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.

2. Do not hack or modify Google Adsense code other than to change the parameters that Google authorizes you to change.

Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial model that Google operates under. You’re not dealing with some Mom-and-Pop company here, for more detail visit to www.googleatmcash.com and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.

3. Keep Adsense ads off of your registration, confirmation, and all “thank you” pages.

Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.

4. Do not display Adsense ads and a competitor’s ads (like Overture’s) on the same page at the same time.

5. Don’t “beg for clicks” or provide any incentive for clicking on your Google Adsense ads.

This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!

Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads from their own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”

This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.
8. Avoid keyword spamming and other divisive tricks

you may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:

• “Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.

• Multiple sites, domains, pages, etc. which have substantially duplicate content.

• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site’s ranking or Page Rank. In particular, avoid links to web spammers or “bad neighborhoods” on the web as your website may be affected adversely by those links.

9. Don’t advertise anything on Google’s prohibited items list.

It’s a lot shorter lists than Pay Pal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google Adsense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!

5 Things You Need to Know About PPC Search Engines

admin    PPC     About, Engines, Know, Need, Search, Things

The pay-per-click (PPC) search engines have formed a new way for websites to promote and boost traffic to their sites and it is very inexpensive. There are a variety of things on search engines PPC, you must know so read the following suggestions and educate you on PPC advertising. Once you know how pay-per-click advertising works, you’ll be able to use this tool affordable advertising to increase your website traffic.

Tip # 1 – Search Engines PPC

Also known as pay per click, these networks allows websites to place ads on their search pages targeting a keyword or phrase. The site owner does not have to pay for advertising unless a visitor clicks on the ad and is regarded as their web page. As a result, these search engines and advertisements are known as pay-per-click because you pay only when someone clicks on the ad.

Tip # 2 – bidding for ads

In general, when it comes to advertising PPC, you submit your maximum bid for advertising based on keywords you are interested in advertising. You will then be listed on the search page when your keyword or keywords are searched. However, when you rank in the bidding process will depend on whether you were the highest bidder, the second highest bidder, and so forth. For this type of campaign it is important that you are close to the page, at least in the first four, so keep this in mind when bidding.

Council No. 3 – Choosing a PPC Search Engine

Many search engines offer PPC advertising, but to get the most exposure obviously you want to advertise with the largest and most popular. You can search online to find out who are the best and then present your candidacy for the keywords you are interested in buying advertising. Remember that the bidding process is more competitive with the biggest search engines, to keep that spirit.

Council No. 4 – Click fraud

Since you pay per click with this type of advertising, you can run into a situation known as click fraud. This happens when your competitors click on your ad as many times as possible in order to manage your account dry. This eats your advertising budget and does not allow you to reach people who are really interested in what you sell. If you think this is the case, inform the PPC search engine immediately, because there are things that can be done to help.

Council No. 5 – Keywords

So you know the keywords that are most used to search for your product, but they are very popular and you find yourself entering a bidding war on a small budget. Don’t do. Instead, switch to a cheaper keyword. You will always receive a lot of success and you will not drain your budget.

A Few Things of Google PageRank

admin    Google     Google, PageRank, Things

Many Bloggers try hard to reach a high PageRank by a high PageRank there will be a lot of benefit to the site / blog, one of other benefit is that it brings some money to your website and can make your efforts valuable. But it is not easy to get a high PageRank, google implements logarithmic scale from one level of PageRank to the next level. Talking about PageRank, emphasizing to links structure than content, to improve PageRank we have to understand what is the PageRank and links among pages that can influence the PageRank.

Understanding The Google PageRank

PageRank is a method that used by google to measure the importance of page on the web. The PageRank is different with rank system to sort relevan web to query but PageRank combined with rank system and text-matching techniques used by google to retrieve pages that relevant to the user query.

PageRank considers the links among pages, if the web www.enginecarts.com has been linked from www.ponbiss.com,  google will consider a link from ponbiss as a “vote” to enginecarts, vote from one page to another giving certain amount to another is a little less than its own PageRank value (its own value * 0.85). This value is shared equally between all the pages that it links to,  number 0,85 is a damping factor is used in google system.

Let’s take a look at the PageRank formula, that calculates a PageRank of page

PR(A) = (1- d) + d(PR(t1)/C(t1) + …+PR(tn)/C(tn)
PR(A) is a PageRank of page
PR(t1) is a PageRank of page t1 that link to page A
C(t1) is the total of outbound links that had by (t1)

Imagine if enginecarts was linked by ponbiss that would have PR4 and 9 other outbound links, so based on the formula, the result of calculation is :

PR (enginecarts) =(1-0.85)+0.85*(4/10)
PR (enginecarts)=0.15+0.85*(0.4)
PR(enginecarts)=0.15+0.34
PR(enginecarts)=0.49

So enginecart will get some PR addition  0.49 after linked by a page with PR4 and having 9 outbound links  Another example if enginecarts was linked by ponbiss that would have PR 8, that would have 15 outbound links, so the total is 16 outbound links.  So addition that enginecart would get is :

PR (enginecarts) =(1-0.85)+0.85*(8/16)

PR (enginecarts)=0.15+0.85*(0.5)

PR(enginecarts)=0.15+0.425

PR(enginecarts)=0.575

We can get a conclusion as important consideration not only PageRank of ww.ponbiss.com but also amount of outbound links of www.ponbiss.com

Inbound Link

Inbound link is a hyperlink that points to a your site’s page from another site’s page. When visitors click on this particular link, he will be redirected to site’s page. In turn is beneficial to increase website traffic. The more inbound links your website has the more often the search engine robots will visit your website as well as more it will appear in search engine results.

In the google PageRank system an inbound link is considered as a vote from another page,  a vote gives certain value that can increase linked PageRank. The value that shares another

page is depending on quality of inbound link, PageRank and amount of outbound links on that page. The more outbound links on a page will give the less its PageRank. In many cases having an inbound link from PR 6 page will give significant effect to our PR. But if in fact the page has 100 outbound links to other sites, PR increase will be almost zero.

Also If a page has only PR 2, but there is only an outbound link, then PR increase will be more compared page with 100 outbound links and PR 6.

Google doesn’t only count incoming-links that had by page. Google looks at more than voting the page only, but google also analyzes the page that get vote. Vote got by page of course considered important and can help another page becoming important.

Outbound Link

The reason of bloggers to put outbound links basically beside making reference about relevance of certain contents, braiding a friendship to bloggers and hoping to get some backlinks.

But It needs to be noticed is how to optimize the outbound links in order that having good effect and more beneficial

The following some Tips to optimize the quality outbound links in order to good effect and more beneficial :

Give a quality outbound link on the posting

A blogger gives an outbound link one other thing to help a popularity other sites or blogs. But remember this influences to your reputation if the blogs have bad contents.

Give an outbound link to a new blog

Most bloggers give the outbound links only to senior blogs, but it is not wrong if you give a link to beginner or your fans. So they likely will give backlink to your blog without asking to exchange links. This is a part of marketing strategy to start building an online business network.

Giving some love links to your friends.

There is no more good way to strengthen a friendship string to bloggers moreover friend that you have known long, by giving some outbound links is real act to recognize that he is your friend

Reply an inbound link to a blog

Giving backlink to a blog that links to your blog particularly if one network , by condition that link is really relevant with your content

The outbound link as adding information

This means in order that blog visitors getting more a reference and adding information from the one of your more specific article

Strengthen the posting by outbound link

Giving an outbound link to reputable web site, for example to wikipedia.org. if it is relevant this will give good effect to your posting and give more value on your article in search engine eyes.

Adding Some New Pages

Adding some new pages can influence PageRank. If we take a look at the site, It has some inbound links from other sites. Each page of the site has its own page rank. When a page is added to the site, and the page will be linked to from one or more other pages. The new page will get the PageRank from other pages, and other pages on the site will lose its own PageRank. While total PageRank will increase. The more new pages added the greater page rank loss among existing pages.

Distribution of PageRank loss from each page depends on structure of the links. The more uniform PageRank is distributed by the links within a site, the more even page rank loss among pages.

Adding a new page can increase the total of PageRank but it will reduce existing page’s Page Rank on the site. Better way is increasing some inbound links from other sites to balance effect of adding page. Another way is linking to the new pages such a way within the site that the important pages don’t suffer.

For more articles  about Internet Marketing can visit http://www.enginecarts.com

7 Things You Can Do Today To Make Google Fall Head Over Heels In Love With Your Small Business Website

admin    Google     business, Fall, Google, Head, Heels, Love, Over, Small, Things, today, Website

Creating your own small business website can be a scary thing to do. It requires some planning to get it right and make Google sit up and take notice of your site at first glance. Small business website search engine optimization (SEO) is one of the keys, but all too often, astute business people leave the creation of their websites up to a family member or a friend who happens to know something about it. This is strange, for they wouldn’t dream of letting the same people build their bricks and mortar store or office.

Of course, getting an expert who fully understands small business SEO to build your website is not likely to come cheap, but it may be the best solution if you are starting out from scratch. However, this article is aimed at those small businesses that already have a website, but are disappointed at how poorly it performs. If you’re frustrated because your website appears on page 42 of the Google search results, and no one is visiting your website, here are 7 things you can do to quickly improve your results.

1. Create an Effective Website Title Tag, Description Meta Tag,
and Keywords Meta Tag

The most important part of any website page (in the eyes of the search engines) is the title tag. The title is enclosed between the opening title tag: and the closing title tag: . It is located in the head section of an HTML document, or web page. You should use your page’s main keyword in your title. Try to use your main keyword near the beginning of your title, and perhaps again near the end. But always strive to make your title readable, and not obviously keyword stuffed.

Your description tag plays an important role in SEO for your local small business. This tag is used by most of the search engines in their listings, so you need to spend some time getting this right. The description tag looks like this: and it is also found in the head section of your web page.

Something brief such as, “Acme Incorporated, Makers of Blue Widgets,” gets the message across, but you could do much better. Try to list benefits rather than features, and use your main keyword in your description as well. Keep your description reasonably brief, but not too short. Something like, “Acme, Inc., Makers of the Strongest, Most Powerful and Affordable Widgets on the Planet” is better.

Like a headline for an ad or sales flyer, your description may take time to develop. Start with a list of all of the benefits your product or service offers and then try to write 20 different descriptions for your site based on those benefits. Test your descriptions by reading them to your customers, employees or others familiar with your business. You’ll find out which description resonates most strongly with your potential prospects – and that’s good for the search engines and for your sales.

The keywords tag, again found in the head section of your web pages, looks like this: . The keywords you choose for your page are important, because they tell the search engines what should be found on the page. Google and all the other search engines present search results based on relevancy – how relevant your web pages are to the keywords and phrases your prospects are searching for.

Keep your keyword phrases to less than seven and don’t repeat the same words. For example, if you have two keyword phrases, which are, “blue widgets” and “bright blue widgets,” you should only include unique words after including the first “blue widgets” keyword.

Curious to know what your Title, Description, Meta and Keyword tags currently look like? Here’s a simple tip – just go to any page of your website, then click on “View Source” or “View Page Source” from the “View” menu. There you’ll be able to see exactly what your tags are telling Google when they crawl your site.

2. Optimize Your Website Copy

Your website copy consists of the words on every page of your site. Try to make it interesting and informative. One simple way to arrange your articles, or informative pages, is to use a simple three-step format. Begin with an introductory paragraph that tells your visitor what you are going to tell them. Then in the next two or three paragraphs, tell them. Finally, wind up the article by telling them what you just told them.

This may seem overly simple, but it works. Speak to your website audience as you would to a seven-year-old child. Don’t patronize them, but lay it out clearly in simple steps using straightforward language that anyone can understand.

When writing your copy for each of your pages, make sure to focus on one or two keywords per page. If you are selling widgets in all colors and you also sell thingamajigs, then widgets should be on one page and thingamajigs on another. Keep it simple for your customers and the search engines by focusing on one idea per page and your customers will thank you for it, and Google will thank you too.

3. Establish an Acceptable Keyword Density for Your Website Copy

While optimizing your website copy you also need to establish a keyword density that is acceptable to the search engines. Opinions differ, but somewhere between 2% and 5% is probably about right. This means that for effective small business SEO, your main keyword phrase should appear around three times for every 100 words.

Where your keyword appears is important too. Try to use your main keyword or phrase twice in the first paragraph, once in the second paragraph, once around the middle of the article, and once again near the end of the article. Try to start and end the first paragraph with your main keyword if possible, but don’t force it. Always aim for copy that is readable before copy that has perfect keyword density.

4. Create Quality Back Links to Your Website

Increasingly, the search engines are giving added weight to the number of quality back links your website has. It used to be that reciprocal linking was quite acceptable, and it still is, but now Google and the other search engines give higher credibility to one-way back links as far as your search engine rankings are concerned.

And it’s not just any back links either. You need to have quality back links, or back links from sites that are similar to yours. It’s not much good getting a back link from a site about butterflies if your site focuses on racing cars. With Google, it’s all about relevance. You should also strive to get back links from so-called authority sites. These are sites that the search engines deem to be an authority on their chosen subject. They tend to be quite big and to have been around for some time.

5. Use Local Directories Effectively

If you are marketing to a local market, then make use of local directories. How do you find them? If, for example, you are located in New York, then go to Google and search for, “directory” + “new york.” This will return a list of all the local directories in that city. You could even try searching for, “blue widgets directory” + “new york,” if you are marketing blue widgets.

Once you find a suitable directory, submit your website to it. People do search on local directories, so even if your product has worldwide appeal, there’s a greater chance that you will get the sale if someone finds you in a local directory over someone else located in another continent who can deliver just as cost effectively or as quickly.

6. Create a Proper Site Map and Google Site Map

Every website should have a site map. This is merely a directory of all your site’s pages with links to every one. You should have a link from every page of your site back to your site map, and your site map must be updated whenever a new page is added.

A Google Site Map is also a site map, but one that is in a special format that Google can easily spider. It has the great advantage of allowing Google to instantly “see” your site and evaluate it. It can be a very useful tool in getting Google to index your site more quickly than otherwise. For more information on creating a Google Site Map, go to: http://www.google.com/webmasters/sitemaps/.

7. Add Fresh Original Content to Your Website at an Acceptably Measured Pace

Your website should never be considered finished. It should always be a work in progress that is constantly expanding with fresh and original content. The easiest way to do this is to add new articles on specific subjects on a regular basis. One article a week is the least you should aim for, but don’t add content too quickly either. Dumping 100 articles a day into your site will ultimately work against you, because the search engines look for organic growth – in other words, growth that seems natural. Since it’s not likely that you were able to write 100 articles in one day, Google and the other search engines will see this as unnatural and will count it against you in your page ranking.

SEO for your local small business is easier than you might think. Getting Google to fall head over heels in love with your small business website is not rocket science. You only need to implement a few simple things on a regular basis, and over time Google will notice and your page rank – and your placement with the search engines – will start climbing.

Page Rank Purgatory – Simple Things You Can Do to Keep Your Web Site Out of Search Engine Hell!

admin    Google     Engine, Hell, Keep, Page, Purgatory, Rank, Search, Simple, Site, Things

Are Meta Tags Really Dead?

Right in their Guidelines Yahoo Tells You that Meta-Tags are Not Totally Dead and Buried

(The Below Information was Taken Directly From the Yahoo Help File http://help.yahoo.com/help/us/ysearch/basics/basics-18.html)

Pages Yahoo! Wants Included in its Index

* Original and unique content of genuine value

* Pages designed primarily for humans, with search engine considerations secondary

* Hyperlinks intended to help people find interesting, related content, when applicable

* Metadata (including title and description) that accurately describes the contents of a web page

* Good web design in general

Right in their Guidelines Yahoo States “Metadata (including title and description) that accurately describes the contents of a web page.” By Title MetaData they mean the text between the Tags in your HTML Page. By Description Yahoo mean the actual Meta Tag Name=”Description”. So Meta Data at least as Far as Yahoo is Concerned is Not Dead.

Let’s Examine Some of the Key Points that Yahoo states are important in their help file and see how we can employ some simple methods to meet Yahoo’s Guideline.

Original and unique content of genuine value

Yahoo is looking for well written Keyword rich Content that has useful information. Concentrate on 1 Keyword or Keyword Phrase per Web Page. If You web Page is less than 500 Words use a

Keyword Density of about 2-3àIf your Web Page is Above 500 Words Use a Keyword Density of About 5àTry to Keep your Web Pages under 750 Words.

Pages designed primarily for humans, with search engine considerations secondary

Yahoo and Google are working hard to get rid of those Robotic Page Writers. Your pages should be fairly well written, It is OK to Optimize for search engines as long as your content is Human Engineered Well.

Hyperlinks intended to help people find interesting, related content, when applicable

Try and have 3 or 4 Links to closely related Content. It is ok to link to other web Pages within in your site but 1 or 2 external links should be mixed in when Possible. Make sure you use your Keyword or Phrase in the Anchor text for your Link.

Metadata (including title and description) that accurately describes the contents of a web page.

Your Title and Description Meta Data Should Accurately reflect your web page Content. Every web page from your site should have unique Title and Description Meta Data. Both Title and description Meta Data should use Keywords and Keyword Phrases. Don’t use the same keyword or phrase directly next to each other.

Title Meta Data

Keep your Title less than 80 Characters if at all possible. Place your Title Meta Data First. Place the exact same Title at the very top of your Web Page Preferably inside the H1 Tag.

Description Meta Data

The Description Meta Tag should appear directly under the Title Meta Data. Keep your Descriptions between 100 and 150 Characters if possible. Your Keyword Density in your Description should be about 10àMake sure your Description accurately reflects your web page. Where possible the text in your description Meta Data should actually appear Word for Word near the Top of your Web Page.

Power User Super Tip – Where it fits use your description within h2 tags as a Sub Page Header Directly under your title.

Good web design in general

Books have been written about Web Design, Some key points is to make sure your web sites is thematic and pages are related to each other,. For every page you create to target a Keyword phrase has 3 or more (as many as 10 related pages). Either add new pages once or more a week or significantly change current pages. Make your Web Pages easy to crawl. Have a well organized Drill Down Site Map. As an Example if your Web Page is about Real Estate your Site-Map may look something like this

Real Estate Topics

1. Buying a Home

– Your Perfect Neighborhood

– Find that Lender

– Hidden Deals in those FSBOs (For Sale by Owner)

2. Selling a Home

– Picking a Realtor

– Pricing your Home

– Get Your Home Ready for the Sale

3. Investment Property

– Landlord Tenet relations

– The Perfect Lease

4. Commercial Real Estate

5. Vacation Property

6. Retirement Homes

It is Fairly easy to give Yahoo what they want and improve your Page Ranking. Just give Yahoo what they are telling you they want.

Google: 5 Things You Didn’t Know the Search Engine Could Do…

admin    Google     Could, Didn’t, Do…, Engine, Google, Know, Search, Things

Google Conversion Tool

The nifty search engine has its own in built converter. Try typing into the Google search box “4ft 6in in metres” or “23c in Fahrenheit” and you will get an instant conversion. Move your calculator to the bottom drawer of your desk or throw your slide rule out of the window. If you don’t know what a slide rule is then Google it – you will be amazed at how your ancestors worked in the old days.

Google Calculator

Similarly, your old friend Google can act as a calculator. Try typing in “43% of 92” and in the twinkle of an eye receive instant enlightenment. Where was this while I was doing my GCSE’S?

Google Currency Converter

You know what’s coming don’t you. Type “£123 in US$” and be amazed with the instant currency conversion.

Google News

Visit http://news.google.co.uk (you don’t need the “www” bit) to visit a bang up to date computer generated news site. The Google news site aggregates headlines from over 4,500 English language news sources on the planet. You can ask the site to group news stories together according to your particular interests. An archive section is navigable from the top of the site which lets you look back through history. I typed in “Titanic” in the archives search box and was able to instantly download a PDF of the actual front page of the New York Times from April 12th 1912.

Google Mobile

Download Google Maps for mobile from free by visiting the Google UK website at www.google.co.uk/gmm. I downloaded the software straight onto the desktop of my PC and then hooked up my mobile to my PC with the bit of cable that my mobile phone manufacturer gave me in the box it came with. I think this would prove quicker and easier for most people than getting online with your mobile and downloading directly. Download times to mobiles still seem dreadfully slow to me.

Most mobile phones that are less than 3 years old will operate Google Maps. With Google Maps loaded onto your mobile you will never get lost when walking or driving in any UK city although software specifies that it should not be used when driving (who would think of such a thing?).

Many mobile phones come with GPS all ready installed. GPS stands for “global positioning system” and lets you know exactly where you are on the face of the earth through satellite technology. You can enter a start and end point for any road journey and be supplied with detailed directions. Another nifty feature is that you can specify a start and end point and find the best way to make this journey on public transport.

Going by foot in a strange city is now a breeze.

It’s clear to me that this functionality is a direct competitor to satellite navigation. The only real difference I can see is that you don’t receive verbal instructions. This doesn’t bother me – I can get those at home.

It’s possible to add your favourites to Google Maps such as home, irritating relatives in Berkshire or Big Dave’s Bar & Grill.

Hope these nifty features will help you in the office and on your travels.

This article is free to republish provided the authors resource box below remains intact.

Six Things You Should Know to Search with Google

admin    Google     Google, Know, Search, Should, Things

Here are a few things that are good to know if you are searching on Google. Some of these won’t be necessary for every search you perform. For example, if you search for “facebook”, Facebook.com will be the first result. But if you want to research an obscure topic, look for a less-known website, or find technological data and scholarly research, a simple keyword search might not cut it. The following tips will help you use Google to its optimum extent.

1. Formulate your keywords. Leave out unnecessary keywords to avoid distracting the search result from the core subject. You don’t need your search entry to be a perfect sentence. For example, instead of “who was the general for the south in the civil war”, simply enter “general south civil war”

2. Quick-jump to the answer. Ever wondered what the “I’m Feeling Lucky” button does? No, it’s not a shortcut to buy lottery tickets. You can click this instead of search, and it will automatically load the first website in the page of results. That way if you are not sure what the website for Walmart is, just type “Walmart,” then click “I’m feeling lucky” and www.walmart.com loads instantly, instead of taking you to a list of Google search results. 

3. Advanced search. Click the small “advanced search” link to find multiple search options. For example, if you want to search for a term that is easily mistaken for something else, you can exclude search results containing an additional word. For example, if you wanted to only search for “Fitch”, you could add in the advanced search to exclude results that include “Abercrombie” to avoid getting unwanted references to “Abercrombie and Fitch”.

4. Main categories. Looking for something a little more specific? Along the top left corner of the Google home page are the main categories that you might be looking for. Instead of searching for “Sandra Bullock pictures” in the main search bar, just click on Images at the top, then type “Sandra Bullock” to get a results listing of only pictures.

5. More categories. Main categories not cutting it? Click more to get a listing of the top Google tools and categories that can help you find just what you’re looking for. Click the “even more>>” link to get the entire collection of helpful tools that Google provides to access that hard to get information, because, not everyone searching the Internet is only interested in sport news and celebrity gossip!

6. Still can’t find it? Every time you perform a search on Google, there’s a “show options” link above the list of results that will open a sidebar of addition options of how to manipulate the results. You can view different ways to see related searches, list only results from a certain time period, or change the view of the current results.

For more information about Google tools and gadgets you might like, click the “about Google” link under the main search bar on the home page.

Things To Consider When Creating Your Social Media Strategy

admin    Social Media     Consider, Creating, Media, Social, Strategy, Things

Taking advantage of the many different ways to promote an Internet business is not something you just sit down and dream up. It actually involves skills and taking the time to learn the many different advancements being made almost daily.

Social media is one of these new technologies that the average person is not going to know about until they do some research. It also requires that you create a strategy for how to use these new forms of marketing to benefit your business the most. You may actually need to have a business meeting with yourself and create a social media strategy.

There are a couple of things you must address when you determine how to properly use social media.

1. First of all what is the goal that you’re trying to achieve with them? Are you trying to educate your readers and at same time brand yourself as an expert with credibility?

2. Are you trying to make sales for products you represent?

3. Maybe you are just trying to build a list for future follow up!

Social media tools are really only as good as the way you use them. For example blogging is a fantastic way to put your thoughts online very quickly. It is something that doesn’t require a special skill and anybody can do it

Adding video to your website or blog is a little harder. This will require that you not only learn how to record a video, but that you also learn how to get it online where people can view it.

Video is very appealing and is interactive with your reader. However, so is blogging when you allow your visitors to post comments, add content, take surveys, and so on. You may even want to do both of these but again, your strategy will determine whether you’re going to learn new skills or not.

One thing that is fantastic about social media is how it allows you to create a community within your business. You could set up your own discussion forum if you wanted.

You could join existing social networks such as Facebook or eEntrepreneur. These are excellent places to meet potential business partners and build your business using social media this way.

You may not even know exactly the social media strategy that you are looking for right now. Try different things and see what appeals to you. The key is determining exactly what you want to get from the social media that you are involved in and then be consistent in how you do it.

Social Media Marketing Training- The Two Things That Everyone is Looking For in Social Media

admin    Social Media     Everyone, looking, Marketing, Media, Social, Things, Training

When you think about it, there are only 2 things that people are looking for in Social Media. It does not matter if you are in real estate, mortgage banking, insurance, or even in marketing of some type. People are always looking for something.

You just need to make sure that you know what those things are.

Most people in the Social Media arena are progressive thinkers and progressive people. Most are ahead of the curve in the web 2.0 world, and most have a focus of being ahead of the pack. The early adopters of Social Media, which I am one, started on the Social media scene 5 years ago. There as not much there, but what was there, was used as best as it could be used.

People then, and people now, are still the same. They always will be. But in the Social media arena, they are looking for 2 things that will help them.

Help them feel better about whom they are. Help them feel better about what they do. And help them feel better about where their life is going. All people are in some way looking for that forward focus. That is why in the social scene, there are 2 things people seem to be seeking more than anything.

Only two.

1) CONNECTION.

Most people in Web 2.0 ville are looking for Connection. They want to connect with people, information, new ideas, new trainings, new events, new groups, new videos, but whatever they are looking for, they want to CONNECT.

Connection is part of the culture we grew up in. People in real estate understand the person want to feel emotionally connected to a house before they purchase it. People want to feel connected to a car before they decide to buy it. And people want to feel connected to something before they start building that bridge of trust with you. You must make an effort to connect in a way that they will respond to in social media.

IN Social Media Marketing, Connection is NOT Correction as so many people think. They are NOT looking to be told that their life is not any good, or is lacking. They are not looking to be told their home is too small for them. They want to Connect to something or someone that will make them feel better about themselves and where their life is headed. You do that in conversations on twitter, facebook, myspace, orkut, moli, LinkedIn, and the like.

They want to feel GOOD about a conversation with you, no matter the social network. They want to feel FOCUSED ON and Tied into a conversation that will help them feel more a part of something that can increase and enlarge their life and future.

CONNECTING with people is simply reaching out and taking their hand over the internet and letting them feel PLUGGED IN to something and someone that can help you connect to new possibilities and to new destinies.

THAT is simple and the truth. Keep the Connection authentic and real, and they will listen to what your conversation is about and start drawing closer to you and your message.

2) Elevation.

People want to feel like they are being lifted higher in their life. They want to feel like their life is going somewhere and means something. We all do. We all are looking for that special feeling that we are special, and as trite as that sounds, it is the truth.

What can you do to create that feeling that they truly believe they are walking on air?

Life them up by noticing something g they said that has helped you.

Compliment them.

Give them a kind remark about their efforts in what they are doing in Social Media.

Ask questions they might know the answer to show you appreciate their knowledge..

Send them new ideas on their passion.

Notice something about their conversation that you can totally appreciate and let them know about it.

Empower them with encouragement.

Thank them for learning something from them.

WHY?

It will make them glad they talked to you in Social Media. And they will remember you the next message, tweet, or conversation. They will move from the Awareness stage, to the Appreciation stage in Social Media.

As a realtor, you will see that they can start to trust you, and even start referring possible clients to you as people they know are moving out or into – your area.

Remember- it is NOT what you said. But how you made them feel by Connecting with them and Elevating their hope and future in the Social media Marketing arena.

blessings…doug