How To Increase Your Google Rank In 5 Simple Steps

admin    Google     Google, Increase, Rank, Simple, Steps

Throughout this article im going to use some terminology you may not be familiar with.

Inbound link – Theses are one way links coming into your website

Outbound link – Theres are one way links that are leaving your website

Cross Links – These are link exchanges, eg you link to site A and site A links back to you

Page Rank or PR – This is on a scale of 1-10 and is how Google measures how important your website is

SEO or Search engine optimization is key to driving traffic to your website from search engines. People often wonder how to get those coveted 1-10 ranks for your keywords, but struggle in doing so. The first and most important step in obtaining those rankings is to target specific key phrases. Its better to target a specific phrase than an individual word, as competition for the individual words is very high and usually dominated by massive businesses.

1) Check out your competitors

For example, lets assume your business sells computers. It would be an impossible task to optimize your site for the keyword “computer” or “computers”. If you do a Google search for ‘computer’ you will see there are 1,330,000,000 results and the top ranking sites include apple and dell to name a few. You will never get into that top 10 list, there is simply to much competition.

2) So, what do I do?

Have a look at your website and ask yourself what do you sell? Is it computers specifically built to play games? If so you should try “custom gaming pcs”. This search term returns 413,000 results much easier to beat than the previous 1,330,000,000 results and the number 1 spot only has 53 inbound links. This should be fairly easy to beat and take their precious number 1 spot.

Before we start looking at how to build links, you need to make sure that your website has being optimized for your chosen keywords. I recommend a piece of software called seo elite that can be purcahsed from seoelitedirect (google it).

3) Checking out competitors inbound links

If you havent purchased SEO Elite which has this superb feature built in. I will show you how to check out your competitors links, the long way.

install the Google toolbar on your browser. Type your keyword into the search (in this example ‘custom gaming pcs’) and then click on options then more tab and tick the page info box. Simply click on the blue circle icon with an I in it and then choose ‘Backwards links’. This will show you a sample of the incoming links a page has, as you can see the #1 spot has 53 inbound links.

4) Make friends with other websites

Look at each inbound link the #1 spot has, see if each page is relevant to your website, it probably is! Browse around the site and find a way to contact the webmaster, there is usually an email address somewhere. Simply contact the webmaster and ask if they would like to trade links with you. Take not of the green bar on Google tool bar, this tells you the Page rank of the page. Links from sites with higher PR are better than links from sites with low PR.

Do this for every site that is linking to the number 1 site for your keyword. Then do it for spot number 2, number 3, number 4 and so on. Some webmasters will just ignore your email, dont get disheartened, there are plenty more links out there waiting for you! If a webmaster refuses to trade links, thank him gracefully.

5) Results

After doing the above for a couple of weeks, Google will re-index their rankings and you will jump up the search rankings. It can take a few months for your page rank to be updated though so dont worry about that. The more links you build, the higher you will rank. The more you put in the more you get out of it.

I strongly suggest you invest in some SEO software. Personally I swear by SEO elite (there are others out there, IBP for example) and it gives you a serious edge over your competition, perfectly optimizing your website for your chosen keywords! Not to mention the amount of time it will save

Top 5 Keyword Research Steps To Dominating Google

admin    Google     Dominating, Google, Keyword, Research, Steps

By following these top 5 keyword research steps you will be able to dominate your competition in any internet marketing campaign you launch. Keyword research is the foundation that your entire campaign should be designed around for. Below is a list of 5 simple to follow steps that if followed will lead to a solid foundation and a very powerful campaign.

1.) Google Suggest is a great free tool which you can find for free doing a Google search. You simply start typing in a keyword and it will automatically start suggesting some great key terms of your choice. This tool can help get your juices flowing and give you some great keyword phrase ideas.

2.) Use SEO Book Keyword Suggestion Tool which is a free tool you can find on Google. You type in your seed keyword and it will return the most popular searched keyword phrases back along with how many times it’s being searched. You want to find a few keyword phrases that drive traffic using this tool. If the keyword phrase you want isn’t producing any traffic then don’t waste your time any further. Find some keyword phrases getting some great results, this is the key.

3.) Now that you have a few keyword phrases go to Google and type in the keyword phrase in the search bar. This will show you how many competing websites there are out there. Next put quotation marks around your keyword phrase like this “keyword phrase” and Google will return the number of optimized results, this is the real number we’re looking for, record that number. Repeat this to all your keyword phrases and select the keyword phrase which has the least optimized competition on Google with the highest traffic and do the math. A formula for this is to take the optimized results and divide that by the number of searches. This will give you the R/S value, the lower the number the better the keyword phrase. Select the keyword phrase with the smallest number.

4.) Another great free tool you can find on Google is Google Adwords Keyword tool . You can type in your keyword phrase and it will return the advertiser competition along it’s search volume. You can even see the estimated average cost per click competing advertisers are competing for. If you see advertisers paying big bucks for the cost per click that’s a sign that there is money to be made with that keyword phrase. Use this tool wisely.

5.) Next go to Google and type in your selected keyword phrase and study all 10 of your competition on the front page. Start by looking at each websites PR(Google Page Rank). If your using internet explorer make sure you have Google’s toolbar as on it they have a feature which shows you the Page Rank of any website. If you have competition with PR’s of 7 or above I don’t recommend competing for that keyword phrase as it will be very difficult to beat them for that spot. The lower the PR the better chance you have of taking their position.

Any good marketer can tell you that the most important part of any campaign is doing solid keyword research. Without it you won’t have any results no matter how much time you put into your campaign. Using the simple 5 steps above will allow you to completely dominate your competition on Google and provide you with the foresight to see great success in your campaign by having a solid foundation built underneath you.

Master Google in Three Simple Steps

admin    Google     Google, Master, Simple, Steps, Three

I got into search engine optimization back in 1998. Of course back then SEO was a lot simpler than today. All the tricks like keyword spamming and invisible key phrases worked like a charm. Better still, little tricks like these were acceptable. Not anymore.

Nowadays most of the “good old ticks” don’t work and the majority will get your pages banned. This is great news for you. Over the next few minutes I’ll show you how to make Google absolutely LOVE your web pages and help you jump to the top!

This is all you need to know… Search engines today place 90% or more of their ranking priorities on content and links. Keywords are still important, but more so in the text of your pages than in any sort of META tags.

Simple, right? It really is. The first step is to find the best keywords and place them just right in your web page text. Next you need to get great inbound links. And finally, you need to monitor your progress closely (and that of your competition.)

Part 1: How to Find the Best Keywords

Google gets more searches than any other search engine so let’s peek into their database. Check out https://adwords.google.com/select/KeywordToolExternal and type in any keyword or phrase you can think of that you believe your target audience is looking for. Not only will it give you tons of data on that and related keywords, it will also provide “Additional Keywords to Consider”, which is a section at the bottom of the page.

BIG TIP; Try to use specific keyword phrases whenever possible. Let’s say you have a web-page dealing with floral delivery. Instead of just the word “flowers”, which has 233,000,000 competing pages on Google, try “send flowers”, which has 1/10th the number of competing pages. Better still, think like people speak (I.E./ I’m sending flowers to my mom.) As you would soon see, many more people are searching for “sending flowers” than “send flowers” and here’s the best part; “sending flowers” has less than 1% of the competing web pages as the search term we started with, “flowers”. Now that’s impressive! You have an advantage over about 99.5% of your competitors with just that single tip.

Now take the top three or four keywords (and keyword phases) and list them in order for best to second best and so on.

Part 2: How to Develop the Best Possible Content

Content is king! If you take nothing else away from this article, make sure you take this. Producing search engine friendly, optimized real-person content is key to your success. Today’s search engines can read a page just like a human would. And thanks to natural text algorithms, the can easily tell if you are writing your pages for real people or just trying to get better ranking. With this tip, you can do both!

First, call a good friend and describe exactly what you want to tell your web visitors. Now write it down, word for word, as close as you can remember it. If you can record it, that’s even better.

Now go back through your text and fit your top keyword as close to the beginning of the first sentence as possible. Now place your number two keyword someplace else toward the beginning of your first paragraph. If possible, try to get your third keyword into the end of your first paragraph or the beginning of the second paragraph.

Repeat this concept using only one of your keywords for each of the next three paragraphs. Remember to try to make it a natural fit in the first sentence or two for each paragraph.

Now do the reverse for the very last paragraph. Place your lowest priority keyword near the beginning of the paragraph and then end the paragraph with the most important. This shows consistency.

Finally, try not to repeat any keyword more than three or four times per page. Make it flow naturally.

Part 3: How to Get Great Links and Monitor Your Site

Having quality inbound links can account for more than 75% of you search engine optimization success. Getting these links is the crucial step that will get you over the top. Next you need to monitor your progress and your site’s status (how search engine really see it). This will not only tell you not just where you are, but with practice, where you are likely to soon be. In the old days, we used to do all link work and monitoring by hand – and it took a long time (I averaged about 16 hours per week – per site!) My advice to you is to find a good SEO tool and let it do the work for you. If you get the right product, it’s the best money you’ll ever spend.

I used WebPosition Pro for a couple years but switched to SEO Elite because it has automated linking, which I find to be the most time-consuming aspect of SEO. Both are excellent products for tracking and reporting however.

#1 Pick: SEO Elite http://www.SeoEliteWeb.com Cost = $167 (lifetime free upgrades and no annual fees) My Results: 121 top 5 rankings on Google in three weeks – Mostly 1’s and 2’s. Top Features: Finds best link partners; Automates link process; Provides great Site Monitoring Comments: I bought SEO Elite in 2005 and have used every upgrade – never spending another dime. I retired my other three programs after using this for just three months.

#2 Pick: WebPosition http://www.webposition.com Cost = $389 WebPosition Pro or $149 Standard (plus $99 per year subscription fees for either) My Results: 44 top 5 rankings in Google in eight weeks – Mostly 3’s and 4’s. Top Features: Site Monitoring; Great reporting; Site Critic Comments: I stopped using WebPosition because there were no automated linking capabilities. I did however really like the reporting.

Now you’re ready. Good luck!

Top 5 Steps to Get Top 10 Search Engine Rank

admin    Google     Engine, Rank, Search, Steps

1. First step: Select keywords for the right optimization SEO Web.

You shuld be carefully choose your keywords. This is the most important stage of the SEO Services that used by SEO Expert. Wrong or ineffective means keyword optimization BadWord. You should find keywords and phrases people related to your business, then know the popularity of research and competition for all keywords. The keywords with more popularity and less competition will be your keyword phrases targeted.

Resources: Best promotion Keywords tools – Overture, adwords.google and more many seo tools.

2. Step Two: Optimize your website ranking factors by SEO Expert.

Once you have completed the analysis specified keywords and certain keywords, optimizing your website to improve the position of the search engines. The ranking of important factors, including the site title tags, description tags, meta tags keywords, text position, the url link, link text, image alt, comment and body text webpage.

Each keyword frequency, weight, size, prominence

Assign all and proximity to the ranking. You should optimize all these factors carefully. The top 10 ranking website content and ranking factors give more help.

Resources: Web Optimization Angel and WebPositionGold.

3. Step three: Submit url in the search engines directories.

After the search engine optimization, design, Submiting all of your Web sites Google, Yahoo, MSN, DMOZ and other major engines. Manuel free submit url is recommended. At

you can find top 588 list of search engines with homepage, submitting the URL address, alexa rank, google page rank, google links d ‘arrival and google including pages on the site.

4. Fourth stage: Link Exchange and manager, SEO Expert.

Popularity link is the total number of websites that link to your website, and it is extremely important way to improve the relevance of your site and the position that many drivers use

This information as a criterion for classification. As both the quantity and quality of link popularity is important. The best links are “relevant” links to web pages related to your keyword or theme.

5. Fifth step: Monitoring and ReOptimizing.

Often, control of your web site position search engine keywords targeted, if they are not satisfied with the optimization ranking of results, you should do more to get the best listing of search engines rank .

10 Critical Steps to Improve Your Quality Score and to Pay Less For Your Google AdWords Campaigns

admin    Google     Adwords, Campaigns, Critical, Google, improve, Less, Quality, Score, Steps

Getting a good Google quality score is important to lower the minimum bid price for your keywords on your Google AdWords campaigns. The quality score ranges from 1 to 10, where 10 is best. I think it’s not absolutely necessary to get a quality score of 9 or 10 for all of your keywords, but you should aim to get a quality score of at least 7 or 8 for most of your keywords.

How does Google actually calculate the quality score for your keywords? Well there are many different factors that determine your quality score and only Google knows the exact rules.

Nevertheless, the following tips and guidelines should allow you a get a sufficiently high quality score – somewhere around 8 or even 9 – for most of your keywords:

* Put a privacy policy on your website

* Add some valuable content to your site – 5 to 10 short articles containing 300 – 500 words should be enough.

* Create some backlinks to your site: For example, submit your articles (or at least a few of them) to various article directories.

* Add a “Contact Me” page to your site.

* Add an “About” page to your site.

* Add a “Resources” page to your site with links to valuable and relevant sites. Consider sites with a high Google Page Rank as well as .edu and .org sites.

* Add a sitemap to your site.

* Make sure your site is clean, has a professional look and feel and doesn’t contain any “under construction”- or similar pages.

* Make sure your ads are relevant. A good practice is to use the keyword you are bidding on in the headline of your ad.

* Make sure your landing page is relevant. Don’t try to sell guitar lessons on your landing page when your ad is talking about an easy way to learn piano. You could even create a dedicated landing page for each of your adgroups – although that’s not always necessary.

Ok, all this sounds like quite a lot of work, but on the other hand it’s not really that much either. Look, the majority of these pages won’t contain much content, some of these pages could be generated automatically (for example the sitemap), the “Resources” page is just a list of a few links… Also, some of these pages can be easily reused (with a few minor modifications) for other websites and other AdWords campaigns.

And following the steps outlined above will not only assure you lower minimum bid prices for your keywords, but they will also drastically increase your sales conversion. Why and how? Let’s have a quick look at the entire process:

* Someone searches for a solution to a specific problem on Google

* This person finds your ad on the Google search results page and because you used the keyword he was searching for in the headline of your ad, he clicks on it.

* He is arrives at your landing page, which delivers what was promised in the ad and contains even more mouth-watering information.

* Your site is neat, clean and looks professional. There is a privacy policy, a contact form, a sitemap…

* Now you just made a big step towards gaining the trust of your site visitor and you drastically increased your chances that he will sign up for your newsletter, buy your product…

So as you can see, the Google quality score isn’t something that was introduced by Google to bother you or to make your life more difficult than it needs to be. It’s just a means to improve quality and you can even look at it as an indicator telling you if your campaign and website is sufficiently sophisticated to become profitable and to generate a positive ROI.

So, please do yourself a favor, invest a few hours of your time, follow the suggestions mentioned above and I promise you won’t regret it.

Seo Tips – Increase Your Page Rank In 3 Easy Steps And Explode Your Traffic!

admin    Google     Easy, Explode, Increase, Page, Rank, Steps, Tips, Traffic

Anyone who runs a website knows how crucial it is for your site to pop up inside the top page rankings of every key search engines like Google and MSN. You want your site to pop up in the top rankings each time that some one searches for a particular set of keywords which are connected to the content which you can find on your site. Underneath you will discover how to boost your page rank by basically following a small number of straightforward steps.

SEO Step #1: Increasing your page rank you need to make sure your website is setup to be SEO friendly. SEO simply means Search Engine Optimization. The content on your website needs to include the use of keywords which are connected to your online business and products or services which you provide. These keywords could be found within common written content found on your site or in blog posts within your news area.

SEO Step #2: Find other sites you can associate with. Every time a website links to your site, this will boost the page rank of your site within all the search engines like MSN. So if you want to create much more traffic for your site it follows that you must find other sites which you could associate with.

SEO Step #3: Sign up to lots of social networks and start advertising your online business or website with them. The more subscribers you assemble and the more your websites name and web link appears within social networks, the greater the chance that you will boost your page rank.

SEO Success Tips – Explode Your Page Rank in 3 Easy-to-Do Steps!

admin    Google     EasytoDo, Explode, Page, Rank, Steps, Success, Tips

If you own any sort of website or online business, you know it is so valuable that your website appears in the top page of all main search engines like Google along with Yahoo and MSN. You will need your website to pop up in the first page of the search engines each time some one searches for a particular keywords which is connected to your website. Underneath you will discover how to build up your page rank of your site oronline business simply  by following these simple steps!

Step #1: Increasing your page rank you website must be SEO friendly. SEO is short for Search Engine Optimization. Your website needs to include keywords which are connected to your products or services which you provide. These keywords might turn up in broad written content within your site or within blog posts.

Step #2: Find other websites which can affiliate with you. When a different website links to your own, this will boost that pages page rank within the main search engines like Google. So, if you would like to create far more traffic in support of your online business you will need to find other websites with which you can affiliate with.

Step #3: Sign up to lots of social networks and start promoting your organization and or online business with them. The more followers that start following you and the more you appear within the social networks, it is more likly that this will increase your page rank within the search engines.

So to sum up it is just a case of creating as many link with other sites as you can.

Improve Page Rank In 9 Simple Steps

admin    Google     improve, Page, Rank, Simple, Steps

Here are some simple strategies you can implement right now to drastically improve your page rank within the next 14-21 days.

To make it clear, I don’t want you to rely solely on page rank to rank high in the SERPs, because page rank is not the only thing that determines your rankings. It also depends on how well you chose your headline, title tag, meta tags, keywords and a whole bunch of other factors.

Trust me when I say this: page rank is important but it’s not SUPER important, because you can (and there are case studies to support this) rank on the first page of Google with low page rank. Just as the world we live in, SEO is a pretty messed u,.but when you get to the bottom of it, you realize that page rank is just a small piece of the SEO puzzle that you need to assemble when shooting for higher placements in the SERPs.

1. Quality Content

Google is all about the customer experience. Therefore, if you want to improve your page rank-you need to think like a customer. Next time you’re posting a piece of content on your blog, ask yourself whether it is quality content. Will customer stay on your website more then 10 seconds when he sees it? Will it make him want to read more of the related content you posted previously? Will his experience with your website be a satisfying one?

If you can honestly say that the answer is “Yes!” for all of these questions, then you can assume that your content is, in fact, high quality.

2. Link Bait

The reason link bait will improve your page rank is because by posting link bait on your website you increase the chance of other websites linking to you-thus improving your link building, which is another important piece of the SEO puzzle.

3. Submit Your Site To Web Directories

Because of the fact that web directories are being monitored by humans, only mid-high quality web sites are being approved for submission. It makes it easier for Google to index those directories and trust the websites listed there. When submitting to web directories, you need to make sure that your website complies with the submission guidelines.  Here’s the list of all the top web directories you should consider submitting your site to if you want to improve page rank fast:

4. Start a Blog

This is kind of an obvious one, but I feel compelled to mention it nevertheless. A huge part of improving your page rank and SEO in general is content. The more pages of content you got on your website-the more authority with Google you get. A blog makes it easier to constantly add fresh content to your website-thus increasing the number of daily visits, subscribers and organic traffic.

If you don’t own a blog yet, I highly recommend WPBeginner. These guys will not only educate you about blogging but also will set your blog up for free.

5. Create An RSS Feed

RSS will help you improve your page rank by allowing Google to index your site faster and easier. RSS or XML feeds allow your content to get syndicated to RSS directories-thus increasing the speed at which your content spreads around the web.

6. Don’t Link To Just Anybody

When you’re being asked to link back to other web sites, always consider whether this link is going to be valuable to your readers. Unless linking to this website will somehow improve the visitors’ experience-don’t give out your precious link to anyone!

7. Guest Post On Other-More Powerful Blogs

By bonding with other bloggers and webmasters, try to secure a guest author spot on other blogs. Make sure these blogs have a higher page rank then yours. That way, when you’re going to write a guest post, you will have a valuable high page rank back link to your website/blog.

8. Keep It Fresh

Google loves fresh content. To improve your page rank-make sure to update your website with fresh, high quality content at least twice a weak or so. That’s another reason why blogs are so SEO powerful.

9. Take Care of The 404 Pages

If you’re site has 404 pages (error pages-URL doesn’t exist)-you should monitor and redirect them using the 301 redirect script. If you’re using WordPress-use Redirection plugin to do that. The reason this is a crucial part of SEO, is because if you have too many 404 pages -Google will consider your website low quality (it isn’t being taken care of) and will either skip it, meaning you won’t get indexed or will get stuck in the loop somewhere and eventually skip it as well. Either way-404 pages are bad and you should take care of them.

To find out whether your website got 404 pages use Google Webmaster Tools.

But Don’t Get Carried Away With This SEO Babble…

These and dozens of other factors can be leveraged to improve page rank, but the one thing I learned is that you can’t keep up with Google forever. Google constantly changes the rules and some people always get left on the side of the road because of that. The only way you can improve page rank and keep it high is by thinking like your customer/reader/visitor each time you do something with your website.

By doing that you’re going to increase the number of visits your site is going to have and the quality of the experience of the visitor. This will get others to link to you and will help you rank high in the SERPs. That’s what I do and that is exactly what I recommend you do too.

7 Steps To Leverage Social Media For Increasing Web Site Traffic

admin    Social Media     Increasing, Leverage, Media, Site, Social, Steps, Traffic

Social media sites like Facebook, Twitter, MySpace etc. have become popular among the internet marketers. Most marketers hawk their websites, blog, affiliate links, list building URLs, etc. all day long to drive traffic to their web sites. Not only it is annoying to the network members, but also the effectiveness of such a strategy is yet to be proven.

However, you cannot ignore this emerging medium. You need to embrace it using a different mindset. If you follow the seven guidelines discussed below, you will be able to increase traffic to your site from these social media sites without exposing yourself as a self-centered marketer who will do anything to cash in on every opportunity.

1. Create a profile page at each site and detail your interests, expertise, blogs, and websites in your profile. In Twitter, you are limited by text space and the number of URLs you can use in your bio. Facebook has more flexibility and you can pull your blog RSS into the Facebook notes.

Social network sites are pull medium where the old push marketing fails miserably. Your goal should be to pull people to your profile page by regularly posting valuable and interesting contents from other sites. You can post your blog article in Twitter occasionally but don’t submit every blog post your create.

2. The old school marketing relies on four Ps – price, product, placement, and promotion. The social media adds another dimension and one more P to the marketing philosophy and it is the participation.

You need to participate in the conversion and at the same time encourage others to participate. If you want to build a community that will trust you, you need to participate by providing expert opinions and valuable information. You need to help others when somebody has a question. Even if don’t know the answer, find it out by spending sometime on the Web.

You also need to draw others in the discussions by asking questions, giving controversial opinions, raising interesting issues that affect your niche. Passively posting your URL all over the place will not bring traffic to your site. Only concerted efforts to position yourself as a knowledgeable person in your niche will result in more visitors to your site.

3. To position yourself as an expert in your niche, you need to create contents that are fresh, interesting, and valuable to your readers. You also have to discover high quality contents in your niche for sharing with others. Subscribe to a few dozen blogs and scan them everyday for high quality contents so that you can share it with others in your network.

4. You cannot hide yourself in the social media world. If you are a fake, people will discover it fast and you will lose trust and traffic. So, be authentic, transparent and humble in all your conversations. If you make a mistake, admit it and move on.

5. To establish your credibility and expertise, you should read a wide variety of topics in your niche and explain them to others in the form of blog post, ebooks, white papers, etc. Give it all for free without any strings attached. Encourage others to distribute your materials.

If you are not sharing some valuable information, somebody else will share it. You cannot hide any information. It is better to be the first mover than wondering how did everybody find it out.

6. Be prepared to change your mind set. The old school mindset for driving traffic is posting you site links everywhere. The social media mind set is establishing yourself as an expert and sharing your knowledge. Once people know that you are a good resource for solutions to their problems, they will come to your site and you can monetize your site in different ways.

If you are wondering how you are going to make money if you give every thing for free than you need to understand this new medium before you jump into the bandwagon by posting your URLs every hour. Your goal is to drive traffic to your site. Your site may monetize using a variety of methods like, third party advertisement, selling tutorials, affiliate marketing, selling memberships, etc.

7. Social media is a marketing tool set that you leverage to drive traffic to your web site. For leveraging this new medium, you need to establish yourself as a good community member first. Don’t be farcical like Walmart who paid to Jim and Laura to blog around the country in Walmart parking lots capturing stories of Walmart employees and how they loved to work at Walmart.

You may enjoy a short-lived traffic boost to your site, but it will not last longer. When the truth is exposed, it will be a public relation nightmare for you or your brand. Build your brand by telling the truth. There is nothing wrong if you are sponsored by a corporation, just reveal the truth.

7 Steps to Increase your Google Page Rank

admin    Google     Google, Increase, Page, Rank, Steps

Google Page rank is based on back links. Back links are Links pointing to your website from another website. The more back links you have the higher your PR will be.

1. Join forums, forums are a great way to achieve links to your website. In most forums you are allowed to have a signature and in your signature you can put a link to your website. But another important note to look on is making sure the forum is somewhat related to your website. You will still get credit if it’s not, but if it’s related to your website than you will be accomplishing two tasks at once.

You will be advertising for your website (bringing in targeted traffic) You will also be building your websites presence.

Your websites presence is very important to your survival. The more people see, or hear about your website the more credibility you will have and this increases your chances of having these visitors come back and possibly become leads.

2. Submit to search engine directories. Search engine directories are a good way to get a free link to your website. They also increase your chances at being listed higher on popular search engines like Google, and overture.

Most search engine directories allow you to submit to their website for free. This will allow you to increase your web presence by being listed on another search engine, and it will also be a free link.

Remember the more links you have the higher your PR will be

3. Using ezine ads (or newsletters). Creating an ezine will probably be the most beneficial step you can take to increasing your web presence. When you create an ezine you will be able to keep visitors coming back to your website for more by using signatures and giving special deals.

Ezine’s will also allow you to increase your back links. By creating an ezine you can submit your information about your ezine to an ezine directory. This directory will than link to your website(thus giving you a free link).

4. Creating and publishing articles. Articles are an easy source of generating new traffic. You can include your signature in your article. This will bring in more traffic from article submission directories.

Your signature usually consists of 4 to 8 lines. Usually the first line would be the title of the website that you are trying to advertise. The last line would be the link to the website and the lines in between these would be a sales pitch to draw your viewers into your website.

5. To increase your PageRank, or more precisely the PageRank of one of your pages (the homepage or any other, think of this), the first thing to do is to get links from other sites.

Getting External Links…

Here are some councils:

* Try to obtain a great number of links to your page (read our councils on this subject)

* Choose first the pages having good PageRank (be careful to distinguish the PageRank of a site and that of its pages: the PageRank of a site is by abuse of language that of its homepage, but the link towards your page will be perhaps located on another page having very bad PageRank)

* Choose pages having the least links possible (especially if their PageRank is small)

* Check that the page which put the link is well indexed by Google, otherwise its PageRank is worth zero and that will not bring anything to you. In particular, it should not contain any directive indicating to the crawlers not to index it (file robot.txt or META tags), and it should not be orphan (otherwise Google cannot index it).

* It can be more effective to have a link from a page with PageRank 4 with only a few links that a link from a page with PageRank 6 with a great number of links.

* The two best examples of links to be obtained are those of directories DMOZ and Yahoo! who seem to play a great role in Google’s algorithm. See our special pages about these two directories!

6. Importance of your internal links

Getting links from other sites is a very good thing but it is hard to control. On the other hand the links between YOUR pages, you can and must attach importance to it.

Thus, it is crucial to organize your own site well to optimize PageRank of all your pages. Indeed starting from the study on the formula of PageRank, we can consider that each page has a reserve of “points” (its PageRank) it can make some benefit to other pages by “transmitting” them a part of it.

Let us take the example of your homepage which succeeded in having good PageRank thanks to the exchanges of links with other sites. Your other pages can profit from it if you put a link from the homepage. Attention, the same rules apply: if you do many links, the share of PageRank transmitted to each one of your other pages will be weaker.

If you try to optimize your own site, it is better thus to avoid putting outgoing links (towards other sites) on your pages which have good PageRank, because an important part of your good PageRank will be spread and not transmitted to YOUR other pages. It is thus rather traditional to make a link from your homepage to a links page which will contain outgoing links.

Conversely, you can also build your site so as to improve PageRank of some of your pages (with the detriment of others). For example it is common to seek to have best possible PageRank for your homepage. Make therefore a link to this one on each page of your site, by putting for example your logo in the top left.

7. Links from related websites. Gaining links from related websites can be one of the most frustrating tasks you can attempt.

They are very easy to find, but can be somewhat difficult to obtain links from.

To find related websites, all you have to do is go to a search engine… say Google… and type in your subject. Maybe your website is based on ford mustangs.

You go to Google and type in ford mustangs, than you look around for pages that are somewhat related to your website. After you have done this (which should be very easy) you have to contact them in some way to get your link posted on their website. This can be the most difficult task because a lot of webmasters ignore e-mail’s from people requesting links because they don’t see the importance of it at the time. Some other reasons could be that they are rarely online, or they delete spam mail and sometimes delete their important emails in the process.

Important note: When looking for link partners don’t just link with websites that have a page rank of 4 or higher. Link with anyone and everyone you get a chance to. If you link to someone that has a page rank of zero, this will not hurt your page rank. It will only increase it because you are getting a link back to your website. Google doesn’t look at your back links page ranks to determine what yours is going to be. It simply looks at how many back links you have.

So if Google one day decided to link to a website that was just created and this website has a page rank of 0 and has a domain that goes something like this: mywebsite.geocities.com it’s page rank wouldn’t increase even though Google’s page rank is 10, it’s rank would still be zero because it would only have that one back link.

About the author:

Fashion & WebDesigner Omar Ejaz,The owner of The Heer boutique, has previously exhibited in Lahore, Karachi, New Delhi, Singapore, HongKong, London, Glasgow and USA,where his creationswas highly appreciated. Omer work with a variety of fabrics, and what truly sets them apart is the innovative way he combine two or more textures in a single garment.

TheHeer Carries Women’s Designer Clothing, Shalwar Kameez, Indian / Pakistani Wedding Lehenga, Bridal Dresses, Bridesmaid Dresses, Casual Wear, Formal Wear, Evening and party wear.They design and sell Indian and Pakistani fashion dresses. Pakistani clothing store. They have custom made Pakistani/Indian fashion dresses like shalwar kameez, sherwani dress, embroidered khussa shoes, Men’s shalwar Kameez, lehnga and ghagra.

website:http://www.TheHeer.com

TheHeer@gmail.com