Understanding Google Search Results

admin    Google     Google, Results, Search, Understanding

As a business to business consultant and company growth specialist I am often asked how companies and/or business individuals can benefit from climbing up the Google natural organic search engine ladder.

Without exception every business director who has approached me has always stated he or she wants top billing on page one of Google. I have frequently consulted with numerous web design companies who promote the natural search engine optimisation service as added value to their clients. In my experience very few of these web design companies offer a quality Search Engine Optimisation service.

I was approached recently by a company who wanted me to project manage the entire development for a new online e-commerce web site for their business. Their sales director was particularly keen to establish top position on page 1 of Google. Notwithstanding the fact that their new business is one of the most competitive industries on the internet.

I’ve worked with and employed several search engine optimisation specialists and it’s very much a case of ‘you pay your money and you take your chances.’ I’ve also had to fire several of them because they failed to achieve their business brief. That said I’ve worked closely with one SEO company who are very good at what they do.

The biggest problem I’ve faced when incorporating SEO into a new online business, is that most SEO consultancies work on a monthly retainer generally on a fixed one year contract. Few conventional business owners understand the Black Magic art of search engine optimisation and find it extremely difficult to pay someone a monthly fee and not actually see any physical work being done in their place of business. Nor are they able to make sense of the SEO consultants monthly analytical data supplied to demonstrate the progress of the SEO marketing campaign.

The director of the new start up e-commerce web business I mentioned asked me to prove how well indexed my name and the name of three new businesses I’d built were. As these are all new e-commerce business they do not yet have any page ranking but I was able to click on my wireless laptop and show him the following Google listings.

1. There are 302,000 Google listings worldwide for Dr. Mark D. Yates. I actually have 15 of the top 20 positions worldwide.

2. There are 268,000 Google listings worldwide for Mark D. Yates. I actually have 15 of the top 20 positions worldwide.

3. There are 44,800 Google listings worldwide for Valatech Ltd. I actually have the top 100 positions worldwide.

4. There are 1,960 Google listings worldwide for asecurityonestopshop.com. I actually have the top 55 positions worldwide.

5. There are 1,940 Google listings worldwide for pconestopshop.com. I actually have 51 of the top 56 positions worldwide.

6. There are 6 Google listings worldwide for businessconsultancyonestopshop.com. I actually have the top 4 and the site isn’t even built, or even on the internet yet.

The business director and his partners were suitably impressed and are keen for me to manage their new business project.

This article may be reprinted without permission, provided it is utilised in its entirety and is not printed in or posted on any illegal or controversial publications.

91 percent of LookupPage Pro Users Rank in the Top 10 Search Results on Google!

admin    Google     Google, LookupPage, percent, Rank, Results, Search, Users

When it comes to getting you noticed on Google’s first organic results page, i.e., your Google CV, LookupPage gets the job done. To reveal its effectiveness, we randomly sampled ten percent of LookupPage $7.95/month Pro users on April 14, 2009. We found out that 91% of their pages ranked in the top 10 search results on Google, for searches on their name. But here’s the real kicker: 73% rank on the top 3 results and 52% rank #1 for searches on their name. The above ranking results together with the complementary sponsored listing included in the premium memberships, results in higher traffic – For every visit to a free LookupPage, Premium members average 30 visits. How’s that for results!

To learn more about LookupPage premium services, visit our products pages.

Ranking this high isn’t as simple as signing up for LookupPage Pro and waiting for the results to happen automatically. On LookupPage, content = higher ranking. LookupPage premium members’ pages are on average much more complete and up-to-date than free members’ pages. For example, 75% of premium members have updated their about info in the personal details section, compared to 26% of free users. Regardless of your membership type, the more content you add to your profile the more you improve the chances of being visible on search engines.

LookupPage is an online service that provides personal visibility, online reputation management and business promotion for professionals and small businesses.
It is focused on enhancing the user presence across all leading search engines using SEO and PPC. LookupPage enables users to manage their identity online, be visible for potential employers when looking for a job, promote their brand and their business and generate valuable new leads.  
Professional LookupPage users benefit from top page positioning using sponsored listings and SEO, sophisticated page visitor tracking tools, an individual domain around their name and inclusion in the LookupPage index.

If you are a new user, you can sign up a LookupPage account here.

How my site went from unknown to #15 out of 191,000,000 results on Google

admin    Google     191000000, From, Google, Results, Site, unknown, Went

I started my free guide to making money online 5 weeks ago.  It was unknown to all the major search engines for the first 4 weeks.  Then about a week ago my site broke into the top 1000 results ranking at #548.  Only a couple of days later, I went up to #219.  Then yesterday, my site ranked #15 out of 191,000,000 results on google when searching for: free guide to making money online.  I use a program called Rank Tracker to follow my rankings in all the major search engines. Oh and I only have 12 back links to my site.  If you don’t believe me search google yourself for free guide to making money online.  http://flyersxpress.net/FreeGuide2MakingMoney/ should be somewhere close to 15.

So, lets get down to business how did I do it. 

Basics- Submit your site to as many search engines and free directories as you can.  It’s going to be very hard to increase your ranking in a search engine if they have not indexed your site.  Directories will provide a quality link to your site. Back links- When it comes to back links, quality is much more important than quantity.  Quality links come from sites that have high web traffic and rank high in search rankings or have a high google page rank.  These links are not so easy to get without paying for them so many people settle on just getting as many links as possible.  If you are having problems finding webmasters that want to swap links, contact me.  I also use free link exchange programs as well.  These sites bring webmasters together and allow them to exchange links through their site.  If you use a link exchange program, keep in mind that you don’t want to link to everyone.  Stay with the quality sites.   Code- Many people that create their own site don’t realize how important it is to use proper coding techniques.  Using Alt tags for graphics and descriptive anchor text with title tags for outgoing links will impact your rankings drastically.  Use a keyword rich website title or phrase people would search for in the search engines that would lead to your website.  Take the list of keywords you want to use in your site and insert them as high up in the code as possible.  One thing I see very often when I am visiting a new website, is bad usage of the header.  When a search engine crawls your web page, the first thing they pick up is visible text.  So if your website has a fancy logo without an alt tag, the crawl bot is going to pick up whatever comes next under your logo.  An alt tag is simply a description of a graphic that displays if the graphic fails to load. 

There is so much valuable info on SEO.  I’ve compiled all the links to the sites that I used in my “traffic” page on my site.  Like always all the info on my site is 100% free.  By all means, if you think I’m not telling the truth, do a google search for  free guide to making money online.  I should be somewhere from 14-16 under http://flyersxpress.net/FreeGuide2MakingMoney/

Free Seo White Paper Helps Small Businesses To Secure Top Search Results Page Rankings

admin    Google     Businesses., FREE, Helps, Page, Paper, Rankings, Results, Search, Secure, Small, White

It’s a fact: Internet users simply will not click through pages and pages of search results to find the information, products or services they need.

A recent Georgia Tech survey revealed that, whilst more than 80% of all Internet users find new websites through search engines, very few of those users are prepared to venture past page one.

The university’s findings are echoed in a 2008 study by JupiterResearch, which concluded that 68% of people would rather try another search if they didn’t find what they were looking for on the first page of results. 

And by iProspect, whose survey that same year found that 92% of web users either clicked a link – or abandoned their search – on or before page three.

The case for SEO (Search Engine Optimisation) is clear.

Optimising a website, to ensure it achieves the highest possible rankings, gives website owners a real competitive edge – helping them to raise their business’ profile. And slash their online marketing costs.

No surprise then that, according to eConsultancy, the SEO market in the UK grew by 14% during 2009, to a value of £376 million – with the total market for Search Engine Marketing (i.e.: SEO and Pay Per Click combined) exceeding a staggering £3 billion. 

Given all this, you can be confident: your competitors are investing heavily in SEO. And you should too.

SEO? PPC? What’s the difference..?

In an industry beset with TLAs (three letter acronyms!), it’s all too easy to become confused. So, to clarify:

PPC (Pay Per Click) ads, or ‘Sponsored Links’,
are featured at the top, and to the right, of the Search Engine Results Pages (SERPs).
As the name suggests, these listings are paid for.

The remaining listings – which account for the bulk of the listings on the page – are known as organic (or ‘natural’) listings.
These listings are free – hence the attraction of SEO.

So: which is better – PPC or SEO?

The answer, of course, is: both have a part to play. Whilst paying per click enables you to generate web traffic right away, SEO is a slower process. But it’s well worthwhile in the longer term.

Not least because organic listings tend to deliver more visitors.

According to Tamar’s 2008 Search Attitudes Report, 91% of web-users prefer using natural search results when looking to buy a product or service online. And, to paraphrase Mark Knopfler: them clicks are free!

In reality, the two disciplines complement one another. It is widely believed that having both a paid and natural link on a given results page increases the likelihood of the web- user clicking the natural link.

Moreover, Pay Per Click bid values (the amount the company is prepared to pay for a click) are determined in large part by the destination page’s ‘quality score’ – meaning an optimised page is likely to attract a lower cost per click.

SEO is much more complex than paid search (which is little more than a sophisticated form of media buying). And it’s a longer-term strategy: you’re unlikely to achieve top rankings, for your chosen key words and phrases, overnight.

If at all. Google alone utilises more than 200 ‘ranking factors’, of varying importance, to determine a site’s prominence. But its underlying algorithm – like that of the other search engines – remains a closely guarded secret. Thus SEO remains a combination of educated guesswork – and experimentation.

We do however know – beyond doubt – the three factors that will enhance your site’s SERP rankings above all others.

These are:

* the relevance and timeliness of  your content,
* the quality of your underlying code, and
*  the volume and ‘authority’ of your inbound links

All three topics are addressed, in detail, in Steve’s free-to-download White Paper: “Search Engine Organisation – Helping your business to achieve top billing in the leading search engines’ results pages.”

To download your copy – without charge or obligation – visit the Download Centre at www.articlesandebooks.com.

Out of Google Sandbox and Some Page Rank Results

admin    Google     Google, Page, Rank, Results, Sandbox, Some

Today, on April 30 2008, we are getting our first google pagerank, and it is surprisingly high: 4

Let us give you some statistics and analytics

Statistics:

Website: http://www.pegasplanet.com

Google Unique phrases “Pegas Planet” 4350

Site registration: 01/13/08

Links returned by link: www.pegasplanet.com – 2170

Analytics. We believe that at this time google sandbox period is 3 months and 15 days. Several days ago we negotiated with www.albaspectrum.com with pagerank of 5 to place on its first page link back to Pegas Planet, so potentially our quick rise from zero to 4 was related to Alba Spectrum website power of five

We believe that we published around 120 articles, PR, blogs and news, where we supported half of them with photos and in some cases video rollicks on our website. Plus these materials were posted to around ten media portals from where they were syndicated and as you see the number of links back to our website indicates about 20 times syndication multiplier

About Pegas Planet. We are high school student managed articles, press release, video news and internet blog submission site

Search Engine Results Page Ranking

admin    Google     Engine, Page, Ranking, Results, Search

A search engine results page, or SERP as it is known in short, is the listing of web pages that are displayed by a search engine in response to a keyword query. The results normally include a list of web pages with titles, a link to the page and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.

Some of the more major search engines such as Google and Yahoo may include different types of listings i.e. contextual algorithmic or organic as well as sponsored listings, images and maps. In order to get your website listed highly in the search engine results page you need to undertake search engine optimisation. The process of search engine optimisation or SEO as it is known in short, involves designing and promoting your website so that it is picked up by the major search engines. Without the help of SEO your website doesn’t stand a chance of ranking highly in the search engine results page.

If you want your website to have more traffic driven to it and in effect gain more customers then you ideally want your website to appear within the top 30 results pages, after this 30 position you have less and less chance for someone visiting your site as they will use the help of your competitors who appear higher within the search engines.

SEO work is what will get your website into these top 30 spaces within the search engine results. This SEO work covers all aspects of search engine results including web results, image results and industry specific results.

A search engine results page is the page that appears in response to you searching for a keyword within a search engine such as Google or Yahoo. Some search engines cache SERPs for frequent searches and display the cached SERP instead of a live SERP to increase the performance of the search engine. The search engine updates the SERPs periodically to account for new pages, and possibly to modify the rankings of pages in the SERP.

SERP refreshing can take several days or weeks which can occasionally cause results to be inaccurate or out of date, and new sites and pages to be completely absent. If you want your website to have the best possible chance of ranking highly within the search engines then you need to keep in mind the design and content of your website. For example it is important to have unique Meta data on as many pages of your website as possible. You should make sure that these are different as search engines want to know that every page of your website is different. Another way to make sure that every page of your website is different is by ensuring that every page of your website has unique text and information; you should try to write specific text for every page of your website.

If you have a 50 page website and every page has unique content but all the titles and descriptions are the same then a web surfer will have a hard time determining which page of your website is worth visiting and in effect won’t use your site.

As long as you enlist the help of an SEO specialist to make sure that your site is designed and promoted in the correct way you will give yourself the best chance of appearing in the top 30 results of the major search engines.

Improve Your Site’s Link Popularity and Score Big In The Google Page 1 Results

admin    Google     Google, improve, Link, Page, Popularity, Results, Score, Sites

SEO And Why You Gotta Use It
Develop Your Website Link Popularity and Dominate The Top 10 Results

E-commerce is a cut throat business. Every day, more sites are clambering to optimize their rankings in internet sites and if you lose your guard, you may just get trampled on and get left in the abyss crammed with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term commonly used today by many e-commerce sites.

Most folks who use search engines use only the 10 top search ends in the 1st page. You will get a higher proportion of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

It is urgent to make your internet site better and better everyday.

So precisely what is SEO and do you must use it? The answer to why you must use it is a straightforward one. You need search engine optimization to be number one, or perhaps at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to twenty p.c of your traffic. If you get one hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to 10 hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization? SEO is utilizing tools and strategies in making your internet site top ranking in the results of search engines. Getting yourself in the 1st page and better yet in the top half of the the page will ensure that your internet site will generate public awareness of your site’s existence and afterwards generate more traffic, traffic that might lead to potential revenue and business.

Search engine optimization needs lots of work to be absolutely realized. There are a great many aspects you should change in your website or add as well to get SEO.

You may also have to rewrite your sites contents so you could get the right keyphrase phrases in your internet site without making it too commercial but light and educational. There are certain rules and suggestions be followed with making your site’s content applicable and conducive to search engine optimization.

You will also have to collaborate with many other sites so you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the web for many helpful help. Tips, guidelines and techniques for SEO are lots to be found. Read many articles that can help you optimize your internet site in search engine results. The more knowledge and information you gather the better.

There are many sites that help in tracking keyword phrases that can help your website. There are some content writers that have plenty of experience in making good keyword laden content for your sites that have good quality.

SEO

SEO And Why You Gotta Use It
Develop Your Website Link Popularity and Dominate The Top 10 Results

Develop Your Website Link Popularity and Dominate The Top 10 Results

SEO Copywriting- The Art of Optimizing Web Content to Enhance Page Ranking in Search Engine Results

admin    Google     Content, Copywriting, Engine, Enhance, Optimizing, Page, Ranking, Results, Search

The widespread use of web to search for the content, products, services and information has immensely increased traffic load on the net. Besides this, the ever increasing numbers of websites on the net, point out to the fact that more people are trying to capitalize on the lucrative online business opportunities available on the net. To stand apart from the crowd and get easily noticed, it has become necessary to employ techniques that help in optimizing the web content of site and enjoy a higher page ranking in the search engine results.

Writing a High Quality Content

Writing a rich and original content is a primary requirement to qualify the site to earn higher page ranking with engine spider. A good content attracts both, readers and engine spider. The prime objective of the content should be to convey effectively the message of the website in such a manner that audience is able to relate well with it. Maintaining high degree of relevance between the keywords, content, title and what is advertised about the site is crucial in attracting the internet traffic to the site. If the content is successful in attracting readers to the site and able  to keep them engrossed in it for longer period of time, the engine index the site and allot it higher page ranking .

Using the Keywords in the Right Places

SEO writing is an art because it requires lot of writing skills to prepare content that should appear to naturally flowing and have main keyword and the related words or phrases in such a manner that the readers have a good reading experience. Distributing the keyword and related terms in the title, content body, subheadings, in bound links help the crawler to locate and crawl in and out of the site easily, without any resistance. The smoother the navigation, higher the page ranking, the site gets. Maintaining the right keyword count is crucial in properly optimizing the web content because overuse or misuse of keywords degrades the SEO value of the content, in eyes of engine spider.

Maintaining High Degree of Content Relevance

It is important to select the right keyword and related phrases that merge well into the content body. It is good idea to take the help of the Google Keyword tool and select the most appropriate or probable keyword along with related terms or phrases. They can be artistically used to build a content body that captures the attention of the audience and makes them stay in the site for a longer period. Thus SEO writing helps the writer to use his or her writing skill in refined manner so that they impress readers, human and software.

Increase Link Popularity, Dominate Google Page 1 Results

admin    Google     Dominate, Google, Increase, Link, Page, Popularity, Results

Increase Link Popularity, Arrive In Google Page 1 Results

E-commerce is a cut throat business. You need to arm yourself with the right understanding and the tools to make your site a cut above the rest.

INCREASE LINK POPULARITY!

Search Engine Optimization or SEO is a term commonly used today by many e-commerce sites.

Making it to the 1st page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

It is urgent to make your internet site better common-or-garden.

You want search engine optimization to be number one, or perhaps at least make your website revenue generating.

With search engine optimization you can get the advantage of generating a high traffic volume. If you get a hundred hits or more a day, you get a good turn out of sales already.

INCREASE LINK POPULARITY

Getting yourself in the 1st page and better yet in the top half of the the page will make sure that your site will generate public awareness of your internet site’s existence and subsequently generate more traffic, traffic that might lead to potential earnings and business.

These will include getting lots of information about the keyword phrases that are popular with regard to your sites niche or theme.

You may also have to rewrite your sites contents so that you could get the right keyphrase phrases in your internet site without making it too commercial but light and educational. There are certain rules and suggestions be followed with making your website’s content applicable and conducive to search engine optimization.

The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

INCREASE LINK POPULARITY

Try to search the internet for many useful help. Tips, guidelines and techniques for search engine optimization are plenty to be found. Read many articles that can help you optimize your website in search engine results. This could all help you in getting those high rankings. This may require a little time and effort in your part but the advantages will be strange.

If you can part with some money, there are numerous sites in the web that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have heaps of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits collect with search engine optimization. All of these will result to better traffic and more business for your internet site and company.
INCREASE LINK POPULARITY

Increase Link Popularity, Arrive In Google Page 1 Results

Increase Link Popularity, Score Big In Top 10 Results

Increase Link Popularity, Score Big In Google Page 1 Results

admin    Google     Google, Increase, Link, Page, Popularity, Results, Score

Increase Link Popularity, Be Seen In Google Page 1 Results

E-commerce is a cut throat business. You have to arm yourself with the right understanding and the tools to make your internet site a cut above the rest. Every day, more and more sites are clambering to optimize their rankings in web sites and if you lose your guard, you will just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term commonly used today by many e-commerce sites. For the past few years and the next ten years or so, search engines would be the most widely used net tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the 10 top search ends up in the 1st page. Making it to the 1st page, more so to the top 3 is a barometer of a sites success in SEO. You’ll get a higher proportion of chance in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is crucial to snatch a hold of that spot or make your ranking even better. It is vital to make your website better common-or-garden.

So exactly what is SEO and do you have to use it? The answer to why you must use it is a simple one.

If you get one hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to 10 hits a day, you only get one or two if not any at all.

Getting yourself in the 1st page and better yet in the top half the the page will ensure that your site will generate public awareness of your website’s existence and afterwards generate more traffic, traffic that would lead to potential earnings and business.

There are a great many aspects you have to change in your website or add as well to get search engine optimization.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your internet site without making it too commercial but light and informative.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the Net for many helpful help. Tips, guidelines and techniques for SEO are lots to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings.

There are many sites that help in tracking keyword phrases that can help your internet site. There are also some content writers that have heaps of experience in making good keyword laden content for your sites that have good quality.

Act now and see the advantages collect with SEO. All of these will result to better traffic and more business for your website and company.

Link Popularity, Improve and Dominate The Google Top 10 Results

Increase Link Popularity, Dominate Google Top 10 Results