Internet Marketing Services Gives Inside Information to Rank High on Google for FREE

admin    Google Optimization     FREE, Gives, Google, High, Information, Inside, internet, Marketing, Rank, Services

Internet Marketing Services Gives Inside Information to Rank High on Google for FREE

Internet marketing services has many elements consisting of over 100 points to be judged on against other websites on the internet to reach top 10 on google. Some points are more important than others and for the purpose of this information, I will zoom in on the most important.

Can anyone reach top 10 on google with some logical work applied via internet marketing services principles to the important aspects? Yes. Can this happen overnight? Yes. Does it usually happen overnight? No and Yes.

New websites are generally in what is commonly known as Google’s sandbox which when viewed by Google’s toolbar, states the website ‘has not been ranked by google yet’. Don’t assume when you see this that this is a new website as websites which are banned by Google also read this way.

Alot of websites when new, without the proper attention given or work done, experience the sandbox effect for a long time and could even be for as long as a year or more. However, with good quality optimization as part of the internet marketing services planning for a Website and a tiny bit of work, this can be overcome.

Due to the popularity, at this writing, a warning should be given to website owners who have websites made up of only flash and no content except as showing within the flash as Googlebot, Google’s spider cannot read your website. Use flash sparingly to help Google and be able to compete in the internet world.

The first thing necessary to all websites both during it’s creation and before marketing it, is to choose the right keywords. The right keywords first of all describe exactly what the website consists of in content.

The keywords are most easily selected by using research and a must in your internet marketing plans. Using either WordTracker and/or the Google tool for such, enter in the shortest word or two words that describe the website. To get top 10 on Google, it is much easier to choose keywords that are long tail meaning more than one word.

A long tail keyword is a string of words that describe the website and has visitor traffic monthly. It is much harder to have one single word as your main or only target keyword because generally the competition is so great you may never reach top 10 in google. Instead choose 3 to 9 long tailed keywords as your targets.

I have found with testing and trials that longtailed keywords that have a string of more than 3 or 4 words are also harder to use as the search engines will read them in various ways and not necessarily the way you want them to within your internet marketing services.

In selecting keywords, competition and traffic besides relationship to the website content are major issues. If you choose a keyword with 500,000 monthly traffic, you can assume the competition is generally great and also harder to obtain top 10 Google Ranking.

First obtain a selection of keywords with their monthly traffic generally from about 5,000 visitors monthly up to 30,000 monthly. When you choose keywords, you want to have various traffic amounts as it is, as a rule of thumb, easier to take over top 10 on Google with the lesser traffic keywords but you also want a couple with a bit higher traffic so you can start building them for the future.

Researching competition is done by going to the google search and enter in the following information; Pages: “keyword” The number shown on top is the number of websites actually optimized for this keyword. When this number is smaller than the monthly traffic, you have located a keyword that is easy to reach top 10 on Google with. You want to know exactly how many websites are actually optimized specifically for your keyword. These are your direct competitors. The top website for this keyword, however, will be located by just entering in the keyword in the google search in the normal way.

Once you have your keyword list, place them in the order of importance to you giving the first keyword position to the easiest keyword to reach top 10 on google for. Do that for each one and work with them in this order.

First make your meta tags which is the information that search engines display about your website on the internet and also the words the search engine spider will use as part of your keywords plus count them as most important to you.

Your meta tags have character limitations because search engines have a limited amount of characters they can display about your site. You can exceed these characters but they will not show when visitors search for your site. At this time the maximum characters for titles are 60 characters, descriptions are 150 characters, and keywords are 874 characters.

When creating your meta tags, the first word for your title, description and actually even the content on your front page needs to be your #1 keyword from your list. It is easiest to work on one keyword at a time to ensure it is shown enough times and in the right places.

Once meta tags have a keyword, then the content on the page needs to have the keyword assume strategic placements. It is a good practice to have a keyword appear minimally once in every paragraph due to density needs for competition. A paragraph should be 3 or 4 sentences in length.

Computing density is a simple process, however, there are websites on the internet which offer a free tool for your computations. You only enter the URL for the website and the necessary keywords. The computing website will give you the density for that keyword. This is an invaluable tool to use for competition purposes within your internet marketing services research.

Should you choose to compute your own density for your website, it is fairly simple but time consuming. You would count all the words on your website viewable by a search engine spider which includes your meta tags, your anchor tags and your image alt tags. Densities are expressed in percentages so that if a keyword is shown 2 times per every 100 total words, the density is then 2%.

To compete with the website that appears as the top website in the natural placement of websites on search engines, you need to have a greater keyword density than your competition. A word of caution. If your keyword appears too many times, a search engine spider may also view this as spamming the search engine and you could become banned or penalized for doing so.

When writing meta tags, try to use only your target keywords in these as search engines cannot differentiate between your actual keyword and the un-necessary words such as; the, in, as, if, at, or, that, there, etc. You really don’t want the search engines to view the word ‘the’ as a keyword for your site and they do so. Writing for a search engine spider is not the same as writing for visitors. If you want alot of visitors and top 10 on Google, you learn to write more for the search engine mechanical spiders.

Once your first keyword has it’s placements on your site, it becomes easier to place your second keyword. If it is possible to do so, place your second keyword exactly right after the first keyword and try to do this without adding more content but tweaking the content sentence structure presentation. Complete all your keyword placements in this manner.

You also need anchor tags with a few of your keywords in them. It is best to take the top two or three of your keywords for this and concentrate on them. Anchor tags are words that are clickable on your website to another page on your website or another website. Since it is easiest to control a page on your website, it is easiest to create a clickable link using your top keyword to a page that you create for this. Your optimization principles control your internet marketing services strategies.

When creating another page, it helps if you can name the page the same as the keyword. Then optimize that page as you have done for your index/home page for this keyword and the top few keywords most important to you. There are many websites which function based on softwares. By creating a basic HTML page which is not a part of the software and creating a hyperlink to it from your front page, you can actually leverage your density for this keyword and importance even though your software stops you from doing so. Make sure you market this exact page with it’s own meta tags to obtain some quality backlinks for it.

Once you have done the above, you use your meta tags as the basis for marketing and submit your site to a few high ranking link directories and to the free services available on the internet for search engine submissions. Your website will be removed from the sandbox with these principles and you will be top 10 on Google for your website. You need more backlinks to be top 10 on Google for your keywords but that will come with visitor traffic and backlinks but your basics are now done to reach those positions. See you at the top 10 on Google.

Copyright and all rights protected by Internet Marketing Services.  Reprint only allowed with link included.

How to Rank Higher in Google Local Business Listings

admin    Google Optimization     business, Google, Higher, Listings, Local, Rank

How to Rank Higher in Google Local Business Listings

Google offers a free business listing to small businesses at the top of most local search results pages. Local Google Advertising is what we’re after when we talk about Google’s local business listing center. Anatomy of a Google search result page:

• Listings on the right side bar are paid advertisements, often called “sponsored links”
• The main body of a search result page are called the “organic” or “natural” search listings
• At the very top in a colored text box are also paid advertisements, sponsored links
• Above the organic listings are “Google Local Business Listings”

This wiki deals with only with the Local Business Listings

You will notice a map associated with each listing, this is because Google used the existing infrastructure of Google Maps to implement the free business listings. It’s generally thought that Google offered this free service, and gave its location on a search result page prominence above the organic listings because of the popularity of Google’s AdWords program.

AdWords is a PPC (pay per click) advertising system where keywords and keyword phrases are bid on in an auction like system. The immense popularity of AdWords priced smaller Mom n Pop stores out of the market due to the ever escalating costs of certain keywords. Google became fearful that it’s search platform would be return search results of the “rich and famous” thus reflecting only what the rich and powerful wanted seen on Google search results.

How does Google determine which website should rank higher than another?

Google uses a computer program algorithm based on hundreds of factors as the vast size of the internet precludes any human capability of keeping the listings accurate or current. That algorithm is a closely guarded trade secret within Google. Search Engine Optimization Consultants learn what Google apparently likes and doesn’t like from the observable behavior of search results.

Local Business Listings IS Googlemaps

Google Maps algorithm is different from the algorithm that anoints one site over another. It’s also slower to update. If your customers leave glowing reviews of your product or service on the link provided your site will climb in rank. You are permitted up to 10 photos of your product or service, use as many of those slots as possible. Fill out as much information about your business as space allotted provides, being verbose is better than being succinct when it comes to Google Local Business Listings

Many small businesses get leads and interested inquiries from a local business listing even if they don’t have a website URL. Still other small businesses find it unnecessary to have their company listed anywhere other than the top local business listings. If your listing falls in ranking or is bumped out of it’s spot by a newcomer and you find your company losing sales because of it, you may want to outsource your rankings management to a local search engine optimization firm.

The fees involved for a local business listing may be less than the fees for improving your company website’s organic listing.

What Determines Rank?

Ever wonder why your companies listing in Google does OK in the main body of Google’s search results page but is not in the top 10 of those pesky Google Local Business Listings?

Ultimately what you want is to be found in BOTH sets of listings, the net effect of which would be to drive home in your prospective customers Mind’s Eye that Google apparently thinks pretty highly of your company if Google is displaying YOUR company listing in the Local Business Listings and in the Organic Search Rankings.

Well, people’s perception and Google’s reality are far, far apart.

Google didn’t *pick* you to be #1 and your competitor to be #11

A computer program picked you over the hapless fella you compete with. A person did not visit your site, take notes, compare notes, make a decision, hear the belly aching and whining of the poor fool who got bumped off of his front page listed by a website that ranked better than his…

nope, an algorithm picked you over them.

Think about it… there are what? a Gazillion webpages already indexed in Google? And how many tens of thousands of new webpages being created as we speak? Some of those tens of thousands are being “generated” by a “bot”.

There is no way on God’s Green Earth a staff of humans could possibly keep up with that kind of volume. An algorithm did it. The robot that scours the Internet (in the SEO industry we call that “spidering”) is titled GoogleBot GoogleBot Can’t Really *Read*

GoogleBot can NOT read… but it CAN count

Googlebot counts the words on your webpage, it counts the keywords and keyword phrases you use in your copy. Is y0ur company website a little light on copy? Too bad for you.

It matters little to Googlebot if the fancy flash graphic and dramatic digital photos depicting your most important product are… well the damn thing can’t decipher a photo! but it CAN read text.

What ever makes your photos good, better or best and likewise your competitors photos crappy is subjective. Art is subjective, math is not.

Either the keywords are on your webpage (Prominently placed at the top of the page I hope) or the keyw0rds are not.

He who has the most keywords (elegantly, tactfully and deftly constructed with proper enough grammar for the spell checking programmed Googlebot to index). Wins that coveted top spot!

But… the Google Local Business Listings are a different story. The algorithm that runs it is different.

What Google is looking for and rewards when it sees it for the organic search results page (the body of the page) is one thing. What Googlebot is looking to see in the Free Local Google Advertising Listings is quite another.

I’m not about to reveal the entire loophole in a “Google Secrets Revealed” post, not even for a hefty 00 fee for an ebook (I’d do it for that price if it were ticket sales to a seminar and I got a couple dozen of you to buy 00 tickets to eagerly learn how I do what it is I do) (that’s in the works by the way)

No, I’m not telling, not the whole thing but I will give you a hint, and I’m giving said hint in the form of my own Maryland search engine optimization results. This is not theory, This is not alleged, What follows is battle tested.

I’m competing against the best of the best, the top guys and gals in Maryland: other SEO professionals. Link building technicians like me:)

If your customers leave glowing reviews… and they leave them USING a gmail account, and that Gmail account is associated with a Google Profile, and the person leaving the review has a picture or avatar uploaded to that Google Profile… Your Google local business listing will climb in ranking.

There are things you can do to improve your ranking

Many of you know you have to do something, you’re reading this to research if there’s anything you can do to “make the phone ring” in this challenging economy. More than a few of you will learn that you know you want to do something about SEO (search engine optimization) but simply don’t have the time… and you’ll hire me to get YOUR company website dominating the local Google search results!

Related Google Optimization Articles

Ten Tips to Help your Web Site Rank Better in Google

admin    Google Optimization     better, Google, Help, Rank, Site, Tips

Ten Tips to Help your Web Site Rank Better in Google

Over 80 percent of Internet users use Google to find products and services on the world wide web. It stands to reason that if you want to generate more qualified sales leads you need to rank on the first or second page within the search engines results pages on Google.

As Google gets more and more sophisticated with each algorithm update, search engine optimisation methods have to change to keep getting good results.

Here is a list of ten important tactics that you can use to improve your Google rankings.

Sign up for Google Adwords Although Google will deny it, anecdotal evidence suggests that Goggle favors Adwords customers over non-Adwords customers. This is true for new web sites that often take months to get spidered and indexed by Google. I have seen brand new sites get spidered, indexed and listed in the search engine results pages in as little as a week.

It doesn’t have to cost a lot either. You can set up a low budget campaign of 50 cents to one dollar a day and still get favorable treatment.

Use the right keyword phrase The most important factor in getting quality web traffic is to

optimize your web pages for the correct keyword phrase. Getting the most sales is often a balance between search volume for key words and level of competition. Use the Overture keyword tool and Google Adwords tool to research and identify your best keyword phrases. Look for keyword phrases that have high search volume, but low competition. It also pays to see what key words your successful competitors are optimising for.

Put your key word phrase in your title tag Forget about putting your company name in the title tag (unless it is a valuable part of the key words), it’s a waste of words and will not help you rank in the search engines. The first three of four words in your title tag should be the key word phrase you are trying to optimize for. Try to limit your total character count to 60 characters.

Write an attractive page description tag Title tags are for search engines, description tags are for people. Spend time researching and writing a description tag that compels the reader to click on your listing. Come up with a great offer, use action words. Use shock and awe. Use anything that will get them to click.

Use H1 tags An often neglected search engine optimisation technique is to put your keyword phrase in H1 tags on your page. This tells Google that the following text is about your keyword phrase. Google weights H1 tags nearly as highly as title tags. This tip alone can drastically improve your Google. Similarly, the use of bold and strong html tags can emphasize a key word phrase within the paragraph text where it may not be appropriate to use H1 or H2 tags.

Get the right keyword ratio Aim for a keyword density of around 3-5% of the page contents. Try to work your key word phrase into the page so that it reads naturally. This may take some research and analysis of successful web sites. Remember to use headings and sub-headings that include your key words.

Use alt tags and description tags on images Key words used image file names, alt tags and description tags add to the key word density of any web page. They doesn’t make a huge difference, but every little bit helps. In some product classes a Google image search may lead web surfers to your web site.

Get quality one-way incoming links through article marketing and directory submissions As far as Google is concerned; link exchanges are just about dead. They can help to get your web site spidered and indexed more quickly, but these days they add very little in terms of Google search engine rankings unless the link is on a trusted site and that site has excellent page rank. Wikipedia and DMOZ are examples of such trusted sites.

A more effective approach is to write interesting and informative articles and submit them to article directories. Make sure that you use the author bio/resource box to maximum advantage by using your key word phrase in the link anchor text, AND, by pointing the anchor text to the correct page. Your home page may not be the best choice of pages for your selected key phrase. This will also ensure that more pages than just your home page gets indexed.

Use Social book marking If you have something newsworthy, humorous, quirky, unique or shocking to say, submit a link to your web page to sites like digg.com or redit.com. These up and coming web 2.0 power houses can create a buzz overnight driving thousands of interested visitors to your web site.

Note, just because you build it doesn’t mean they will come. If it’s boring link it will quickly get buried by newer and more interesting stories. But what the hell, it’s free to submit links to these sites and you never know your luck.

Record a podcast Google loves podcasts … it just loves them. Get yourself a decent microphone and some podcasting software like Audacity and go for it. Once you have an interesting and tightly edited podcast, put it on your web site and submit it to all the major podcasting directories like iTunes and Podomatic.

More Google Tips Articles

How To Get A Good Rank On Google – Tips You Want To Know

admin    Google Optimization     Good, Google, Know, Rank, Tips, Want

How To Get A Good Rank On Google – Tips You Want To Know

For most website owners, few things are more important than getting a good rank on Google. Why? It’s simply the best way to get new visitors—and customers—to your site. If you’re buried on page 40, you aren’t as likely to get the traffic you want.

So the first thing that you want to do to see that you get a good page ranking on Google is to be sure your site is set up correctly. This involves setting up your pages with the correct meta tag and such so that the web crawlers and spiders can find you!

Another important aspect of getting a good rank on Google is to link your site to other high-profile sites. The spiders like sites that are well connected, but you don’t want to link to just any sites out there. You want to choose sites that are related in some way to your business or service and are sites that are also highly ranked on Google.

The number of pages your site has is also another important part of getting a good Google ranking. Opinions vary as to just what constitutes an appropriate number of pages to attract the spiders, but it’s safe to say that the more pages you have, the more opportunities there are for you to be found. So start with twenty or so and add to them as you can.

You will also want to submit your website to the Open Directory Project. Google tends to favor websites that are listed here. Make sure to have your most important keywords in both the description and title. It’s generally considered best to submit your index page, then others if you can. Don’t fall prey to the desire to over submit your website information, as you can be penalized for this.

Finally, and perhaps most important, remember that content rules when it comes to both Google ranking and returning visitors. You want your website content to be informative and keyword enriched.

Using keywords in your content often is another way to increase the chances that the web spiders find you. You want to be sure to at least have your keyword in the title and first sentence. After that, you want to see that the main keyword, along with similar variations are included in the text.

Be careful, though, not to go too heavy on the keywords. Google can penalize you for this as well. Plus, keyword stuffed content often doesn’t make good reading for your visitors and can turn them off completely. You want your content to be both reader and spider friendly.

To make sure you have your web pages optimized, you will want to read as much as you can about the use of keywords. If you’re not a writer or the keyword density rules give you a headache, you can hire a freelance writer to do the writing for you.

Elance, Guru and Rent-a-coder are good sites to find writers who routinely do keyword article writing and for good rates. Leaving the writing to someone else gives you time to do what you want to do—concentrate on run.

2 Reasons Why You Should Check Google Rank

admin    Google     Check, Google, Rank, Reasons, Should

Because Google is the largest search engine in the world taking advantage of the many tools they offer only makes sense if you want to succeed online. This certainly will apply when you think of reasons why you should check Google rank for various things pertaining to your site.

Here are a couple reasons that come to mind on why I think you should do that.

1. Targeting specific keyword phrases is extremely important to the long-term success of your website. This refers to search engine optimization and can make a huge difference in the long term advertising budget of your business.

When you target specific keyword phrases your goal is to rank high on a Google page for those words when they are searched. This can be easy or difficult to do depending on how competitive those words are.

This is one reason why you would want to check Google rank. It’s extremely motivational to begin to rank high for phrases that you know are high-traffic generators.

It’s also a good way to track whether the things you are doing with search engine optimization and keyword targeting really are working.

As you begin to rank higher for your specific words you know that you are doing the correct things. To generate even more traffic you just add more words to the mix.

There are many websites on the Internet you can enter your website URL, and keyword phrase, to see how you rank for that phrase. You can even see how you rank against your competitors for the same phrase. One of the top sites on the Internet to do that with is: http://www.seocentro.com/tools/search-engines/keyword-position.html

2. If you’re going to link to specific pages would be another reason to check Google rank. Years ago reciprocal linking was very popular and finding out the page rank of a site you were going to link to was important.

Page rank is one of Google’s methods to measure the importance of a web page according to its popularity and links to other websites. It was named after Google co-founder Larry Page.

Today it is still a good idea to track your own page rank both on your home page and inner pages. Although there are not as many link trades going on as there used to be you can still get a rough idea how your site is doing by what Google thinks of it in terms of page rank. You can easily do that here: http://www.prchecker.info/

These are a couple of examples of why you should check Google rank if you have an Internet business. Ranking high for good keyword phrases, and knowing the page rank of not only your site but your competitors, are all part of having a quality Internet business.

91 percent of LookupPage Pro Users Rank in the Top 10 Search Results on Google!

admin    Google     Google, LookupPage, percent, Rank, Results, Search, Users

When it comes to getting you noticed on Google’s first organic results page, i.e., your Google CV, LookupPage gets the job done. To reveal its effectiveness, we randomly sampled ten percent of LookupPage $7.95/month Pro users on April 14, 2009. We found out that 91% of their pages ranked in the top 10 search results on Google, for searches on their name. But here’s the real kicker: 73% rank on the top 3 results and 52% rank #1 for searches on their name. The above ranking results together with the complementary sponsored listing included in the premium memberships, results in higher traffic – For every visit to a free LookupPage, Premium members average 30 visits. How’s that for results!

To learn more about LookupPage premium services, visit our products pages.

Ranking this high isn’t as simple as signing up for LookupPage Pro and waiting for the results to happen automatically. On LookupPage, content = higher ranking. LookupPage premium members’ pages are on average much more complete and up-to-date than free members’ pages. For example, 75% of premium members have updated their about info in the personal details section, compared to 26% of free users. Regardless of your membership type, the more content you add to your profile the more you improve the chances of being visible on search engines.

LookupPage is an online service that provides personal visibility, online reputation management and business promotion for professionals and small businesses.
It is focused on enhancing the user presence across all leading search engines using SEO and PPC. LookupPage enables users to manage their identity online, be visible for potential employers when looking for a job, promote their brand and their business and generate valuable new leads.  
Professional LookupPage users benefit from top page positioning using sponsored listings and SEO, sophisticated page visitor tracking tools, an individual domain around their name and inclusion in the LookupPage index.

If you are a new user, you can sign up a LookupPage account here.

How To Increase Your Google Rank In 5 Simple Steps

admin    Google     Google, Increase, Rank, Simple, Steps

Throughout this article im going to use some terminology you may not be familiar with.

Inbound link – Theses are one way links coming into your website

Outbound link – Theres are one way links that are leaving your website

Cross Links – These are link exchanges, eg you link to site A and site A links back to you

Page Rank or PR – This is on a scale of 1-10 and is how Google measures how important your website is

SEO or Search engine optimization is key to driving traffic to your website from search engines. People often wonder how to get those coveted 1-10 ranks for your keywords, but struggle in doing so. The first and most important step in obtaining those rankings is to target specific key phrases. Its better to target a specific phrase than an individual word, as competition for the individual words is very high and usually dominated by massive businesses.

1) Check out your competitors

For example, lets assume your business sells computers. It would be an impossible task to optimize your site for the keyword “computer” or “computers”. If you do a Google search for ‘computer’ you will see there are 1,330,000,000 results and the top ranking sites include apple and dell to name a few. You will never get into that top 10 list, there is simply to much competition.

2) So, what do I do?

Have a look at your website and ask yourself what do you sell? Is it computers specifically built to play games? If so you should try “custom gaming pcs”. This search term returns 413,000 results much easier to beat than the previous 1,330,000,000 results and the number 1 spot only has 53 inbound links. This should be fairly easy to beat and take their precious number 1 spot.

Before we start looking at how to build links, you need to make sure that your website has being optimized for your chosen keywords. I recommend a piece of software called seo elite that can be purcahsed from seoelitedirect (google it).

3) Checking out competitors inbound links

If you havent purchased SEO Elite which has this superb feature built in. I will show you how to check out your competitors links, the long way.

install the Google toolbar on your browser. Type your keyword into the search (in this example ‘custom gaming pcs’) and then click on options then more tab and tick the page info box. Simply click on the blue circle icon with an I in it and then choose ‘Backwards links’. This will show you a sample of the incoming links a page has, as you can see the #1 spot has 53 inbound links.

4) Make friends with other websites

Look at each inbound link the #1 spot has, see if each page is relevant to your website, it probably is! Browse around the site and find a way to contact the webmaster, there is usually an email address somewhere. Simply contact the webmaster and ask if they would like to trade links with you. Take not of the green bar on Google tool bar, this tells you the Page rank of the page. Links from sites with higher PR are better than links from sites with low PR.

Do this for every site that is linking to the number 1 site for your keyword. Then do it for spot number 2, number 3, number 4 and so on. Some webmasters will just ignore your email, dont get disheartened, there are plenty more links out there waiting for you! If a webmaster refuses to trade links, thank him gracefully.

5) Results

After doing the above for a couple of weeks, Google will re-index their rankings and you will jump up the search rankings. It can take a few months for your page rank to be updated though so dont worry about that. The more links you build, the higher you will rank. The more you put in the more you get out of it.

I strongly suggest you invest in some SEO software. Personally I swear by SEO elite (there are others out there, IBP for example) and it gives you a serious edge over your competition, perfectly optimizing your website for your chosen keywords! Not to mention the amount of time it will save

How To Rank First Page In Google-The Easy Way

admin    Google     Easy, First, GoogleThe, Page, Rank

Everyone knows that the purpose behind any website is to achieve a first page ranking in Google. Doing this means that your website will achieve a massive number of hits each day and these will then transform into profits for the owner of the website. It may seem to some people that luck is involved in getting the first page ranking on Google, but this is incorrect. In order to get to that first page you need to know how to rank first page in Google.

There are plenty different books on the market that claim to be able to show you how to rank first page in Google but often they are too time consuming to read and too complicated. In fact very few people really learn how to rank first page in Google by reading these kind of books. It is much better to get a practical and usable way of learning how to rank first page in Google which will show you what your competitors are doing and how you can alter your website and optimise it better. Once you’ve learnt the secret behind getting the first page ranking you will be able to make changes to your website which will get it on the first page and get the kind of visitors that you only dreamed about.

If you are looking for an easy way to learn how to rank first page in Google that will work for you when your website you need to use the SEO Elite software program. This is a program that will show you in easy step by step chunks how to rank first page in Google by making subtle changes to your website. It will also show you just what your competition are up to in terms of search engine optimisation so that you can beat them to that coveted first page ranking. SEO Elite manages to get traffic to a website in no time at all and this results in increased profits for the website owner and a first page ranking on Google.

Anyone is able to use SEO Elite in order to find out how to rank first page in Google, it really is that easy to use and follow. Forget about reading complicated overly long books on the subject SEO Elite gets straight to the point and shows you which changes to make to your website to increase its ranking. Soon you will know how to rank first page in Google and then the sky is the limit. You can just sit back and watch the hits to your website increase by the hour – which is great news for anyone who has owned a website some time and have not been able to achieve a high ranking with it. So now that you know how to rank first page in Google through using SEO Elite you will be able to make changes that are going to make all the difference to your website and see your hits go through the roof.

Want To Rank First Page In Google?

admin    Google     First, Google, Page, Rank, Want

Google is one of the most powerful search engines available on the Internet, millions of people use it every day to perform searches and that is why being able to rank first page in Google is so important to any website owner. There are of course tips and hints relating to search engine optimisation that website owners should follow in order to get their website to rank first page in Google and failure to use such methods can leave your website ranking on page 3 or even 4 – somewhere that you don’t want to be.

Believe it or not there is a way that you can get your site to rank first page in Google in less time than you would think possible. Now to anyone who has spent weeks tweaking and adjusting their website to optimise it’s the search engines and got nowhere this will seem like a rather weighty claim. However using a software application called SEO Elite can show you where you are going wrong and help you change your website so that you get it to rank first page in Google by just spending a couple of hours altering parts of the website.

SEO Elite also has other features which will enable you to create affiliate programs and list your website in hundreds of directories online, as well of getting it to rank first page in Google. If you are concerned about the methods which SEO Elite might promote which will enable you to get your site to rank first page in Google, you will be pleased to know that only ethical methods are shown. Your site will not be penalised the black hat methods or any other unethical ways of driving traffic towards your website. The creators of SEO Elite recognise that Google takes a very dim view of black hat methods which some sites use to rank first page in Google, as these methods can get your site a permanent ban.

As soon as you have the SEO Elite software you will be able to take a look at what your competitors are doing to rank first page in Google and then you will be able to adjust your own website accordingly. In fact after the first week or so of using SEO Elite you will probably is made the necessary adjustments that will get to your website to rank first page in Google. From then on the only thing you will have to do is biweekly or monthly optimisation checked on your website using SEO Elite. You will have a site that is getting a first page ranking on Google every month without you having to do very much to keep it there. Far too many Webmasters spend far too much time scrutinising their websites, making changes and still seem to only get a second or third page ranking. If you want your website to rank first page in Google you need to use SEO Elite the best optimisation software on the market.

Does Google Trust You? Trust Rank Exlained

admin    Google     Exlained, Google, Rank, Trust

It is over two years since a paper was released the basis of TrustRank,, yet even today, over two years later, hardly anyone outside of the core internet marketing world have clue what it is. The original concept was simple and in fact only a few lines.

Combating Web Spam with TrustRank. Technical Report, Stanford University, 2004

Web spam pages use various techniques to achieve higher-than-deserved rankings in a search engine’s results. While human experts can identify spam, it is too expensive to manually evaluate a large number of pages. Instead, we propose techniques to semi-automatically separate reputable, good pages from spam. We first select a small set of seed pages to be evaluated by an expert. Once we manually identify the reputable seed pages, we use the link structure of the web to discover other pages that are likely to be good. In this paper we discuss possible ways to implement the seed selection and the discovery of good pages. We present results of experiments run on the World Wide Web indexed by AltaVista and evaluate the performance of our techniques. Our results show that we can effectively filter out spam from a significant fraction of the web, based on a good seed set of less than 200 sites.

Original document http://dbpubs.stanford.edu:8090/pub/2004-17

I will try to explain in layman’s terms what this is all about.

First of all you will need to understand about hubs and authority sites in the eyes of Google. Sites and pages are clustered by Phrase and topic as part of the Google web mapping. Within these clusters Google will identify its current hubs and authorities. Hubs being sites that link out to many of the sites within that cluster, and authorities are the sites within that cluster that receive more links to it than the others.

Google will Have already manually have rated these sites with regard their content, the sites they link to and their trustworthiness.

A prime example would be the BBC. They have a strict set of guidelines that editors must adhere to with regard linking to sites on the web. They also have strict guidelines set in place and overseen by government appointed bodies. These seed sites will be given a trust factor which can then be carried (or voted) to other sites, (like page rank) through their links.

Most niche trusted sites will carry links to similar content, or links to links on similar content. E.G. Reuters might run a news line, which is picked up by the BBC who rewrite and cite the original Reuters report. CNN might cite the BBC version which is more developed. ALL these sites are interlinking, and all are trusted sites. They might all also link to a website that originally carried the white paper/ allegation/ content.

So let’s put it into practice.

I release a niche altruistic website that is well received. The news gets picked up by the BBC who link to it. Various other news sites pick up on it and also point links to my niche site. In time other charity and educational sites link to me, as well as church sites etc. Many of these sites will be either seed trusted sites or linked to by seed sites. The closer the site which links to me is to the seed site, the more TrustRank my altruism site will get, the further away the less.. By default, if my TrustRank hits a level (caused by numerous site that have inherited TrustRank from votes), I might well become a trusted hub myself, making links from my site very valuable (in terms of TrustRank not monetary, although this will also be the case, but no one will know the TrustRank to know the value)

If you want to see a crude version of trustrank in action then look at the voting system on a forum.

If someone with a red (negative) reputation votes for you (good or bad), it doesn’t affect your reputation, because in the eyes of the system they are not trusted because others who ARE trusted have said so. While a vote (good or bad) from someone with many squares of reputation can lift you up on high, or condemn you to the fiery furnace, while votes from those with one or two squares of reputation will count, but not for much. This is a simplified form of TrustRank.

It is my belief that TrustRank will compound so that the sum of the whole will be greater than the parts. so if a site got links from a seed site it would be worth x, but a site with links from two seed sites could be x y compounded trust value.

Below is a graphical representation of how it might work, but I have for simplicity not added the compounding value, and have used round numbers. Google PageRank uses a whole number of 1 as a base for each page, and a ‘voting value’ of .85 of the PageRank value. (This being the result of the .15 dampening factor applied to all pages when determining the value of outbound links from a page).

http://www.umbrella-consultancy.co.uk/tr1.jpg (address of image)

That is my take on TrustRank. So the old adage of build quality content that people will want to link to, means more than ever now.

One last thing, in life there is balance, for every shard of light there is dark, for every white Stetson, there is a black one. If some sites ARE trusted, either by seed or approval of seed, then some will NOT be. It is therefore possible, that links from un-trusted (due to being TrustRank unknown) sites, might not get any link benefit to pass on? Just a theory.