What Is Google Local Business Listings
What Is Google Local Business Listings
What Is Google Local Business Listings
Would you like your Business appear at the top of Google Search Results, but are struggling to get there? The Google Local Search maybe the answer for you.
What is Google Local Listing
Google Local Listings is a service from Google that helps local business owners to get listed at the top of page 1 on Google for Local Search Enquiries.
With the assistance of Google Maps, Google Local Listing can help searchers find products or services of your kind in their local area effortlessly .
Google Local Search is a great way for your business to top into your local market, and to beat out your competition. Even Better you don’t even need a website to get found.
If you want to get listed you can do it yourself for free through Google Local Business Centre. Although a relatively straight forward exercise, care must be taken to ensure optimized ( Keyword Rich) description and titles are used. Let SEO Planet set up your local listing for you, and maximize your ranking benefits.
Registering your business is free through Google Local Business Centre, and reasonably straight forward to setup but also requires a Google Account. You could probably do it yourself, however, in order to maximize the ranking benefits, care should be taken that optimized ( Keyword Rich) descriptions and titles are used. Let SEO Planet set up your local listing for to maximize your ranking benefits.
By registering, Google Search not lists you at the top of the search page, but lets you add a variety of information about your business more like a mini website than a listing:
Information Such As:-
Your Business Name
Your Contact Details- Address, Phone, Fax, Mobile Number, Email, Website
When You Are Open
Payment Types Accept
Up to 10 Images and 5 Video Displayed
Its a great way to get found- and even if you don’t have a website, offers great exposure to your Business to your potential customers.
Let SEO Planet registering your business today!
SEO Planet can set up, submit and optimize your listing to Google Local Search only for $ 99. We will also create a new Google Local Search Listing for your business, and we will maintain your listing for one year on top of the 1st page without any charges for maintaining.
If you would like us to arrange your business to be listed as a Google Local Listing Business, then please email taslimali.seo@gmail.com
Once your order is confirmed we will submit your listing for you. It takes Google around 2-4 weeks to process and activate your listing before it will start appearing in Google Maps and Google Local Search Results.
So email taslimali.seo@gmail.com for your Google Local Listing, and beat out your local competition.
Note:- This doesn’t replace the need for Search Engine Optimization and shouldn’t be seen as an alternative to SEO, but as an addition to enhance your listings in Google and get found by local customers.
Further, Google Local Search is a relatively new offering by Google in India and with anything new, Google are constantly refining and updating their processes. For that reason we can’t guarantee your place in Google Local Search, but the quicker you respond, the better chances of getting listed. No-one absolutely sure of the long term effects or what changes Google might make which is why you should jump in and get the short term benefits now.
This is Taslim Ali from Kolkata a SEO and Google/Yahoo/MSN or Bing Local Business Listing Expert. I am a professional SEO Guy since last 2 years.
Article from articlesbase.com
How to Rank Higher in Google Local Business Listings
How to Rank Higher in Google Local Business Listings
Google offers a free business listing to small businesses at the top of most local search results pages. Local Google Advertising is what we’re after when we talk about Google’s local business listing center. Anatomy of a Google search result page:
• Listings on the right side bar are paid advertisements, often called “sponsored links”
• The main body of a search result page are called the “organic” or “natural” search listings
• At the very top in a colored text box are also paid advertisements, sponsored links
• Above the organic listings are “Google Local Business Listings”
This wiki deals with only with the Local Business Listings
You will notice a map associated with each listing, this is because Google used the existing infrastructure of Google Maps to implement the free business listings. It’s generally thought that Google offered this free service, and gave its location on a search result page prominence above the organic listings because of the popularity of Google’s AdWords program.
AdWords is a PPC (pay per click) advertising system where keywords and keyword phrases are bid on in an auction like system. The immense popularity of AdWords priced smaller Mom n Pop stores out of the market due to the ever escalating costs of certain keywords. Google became fearful that it’s search platform would be return search results of the “rich and famous” thus reflecting only what the rich and powerful wanted seen on Google search results.
How does Google determine which website should rank higher than another?
Google uses a computer program algorithm based on hundreds of factors as the vast size of the internet precludes any human capability of keeping the listings accurate or current. That algorithm is a closely guarded trade secret within Google. Search Engine Optimization Consultants learn what Google apparently likes and doesn’t like from the observable behavior of search results.
Local Business Listings IS Googlemaps
Google Maps algorithm is different from the algorithm that anoints one site over another. It’s also slower to update. If your customers leave glowing reviews of your product or service on the link provided your site will climb in rank. You are permitted up to 10 photos of your product or service, use as many of those slots as possible. Fill out as much information about your business as space allotted provides, being verbose is better than being succinct when it comes to Google Local Business Listings
Many small businesses get leads and interested inquiries from a local business listing even if they don’t have a website URL. Still other small businesses find it unnecessary to have their company listed anywhere other than the top local business listings. If your listing falls in ranking or is bumped out of it’s spot by a newcomer and you find your company losing sales because of it, you may want to outsource your rankings management to a local search engine optimization firm.
The fees involved for a local business listing may be less than the fees for improving your company website’s organic listing.
What Determines Rank?
Ever wonder why your companies listing in Google does OK in the main body of Google’s search results page but is not in the top 10 of those pesky Google Local Business Listings?
Ultimately what you want is to be found in BOTH sets of listings, the net effect of which would be to drive home in your prospective customers Mind’s Eye that Google apparently thinks pretty highly of your company if Google is displaying YOUR company listing in the Local Business Listings and in the Organic Search Rankings.
Well, people’s perception and Google’s reality are far, far apart.
Google didn’t *pick* you to be #1 and your competitor to be #11
A computer program picked you over the hapless fella you compete with. A person did not visit your site, take notes, compare notes, make a decision, hear the belly aching and whining of the poor fool who got bumped off of his front page listed by a website that ranked better than his…
nope, an algorithm picked you over them.
Think about it… there are what? a Gazillion webpages already indexed in Google? And how many tens of thousands of new webpages being created as we speak? Some of those tens of thousands are being “generated” by a “bot”.
There is no way on God’s Green Earth a staff of humans could possibly keep up with that kind of volume. An algorithm did it. The robot that scours the Internet (in the SEO industry we call that “spidering”) is titled GoogleBot GoogleBot Can’t Really *Read*
GoogleBot can NOT read… but it CAN count
Googlebot counts the words on your webpage, it counts the keywords and keyword phrases you use in your copy. Is y0ur company website a little light on copy? Too bad for you.
It matters little to Googlebot if the fancy flash graphic and dramatic digital photos depicting your most important product are… well the damn thing can’t decipher a photo! but it CAN read text.
What ever makes your photos good, better or best and likewise your competitors photos crappy is subjective. Art is subjective, math is not.
Either the keywords are on your webpage (Prominently placed at the top of the page I hope) or the keyw0rds are not.
He who has the most keywords (elegantly, tactfully and deftly constructed with proper enough grammar for the spell checking programmed Googlebot to index). Wins that coveted top spot!
But… the Google Local Business Listings are a different story. The algorithm that runs it is different.
What Google is looking for and rewards when it sees it for the organic search results page (the body of the page) is one thing. What Googlebot is looking to see in the Free Local Google Advertising Listings is quite another.
I’m not about to reveal the entire loophole in a “Google Secrets Revealed” post, not even for a hefty 00 fee for an ebook (I’d do it for that price if it were ticket sales to a seminar and I got a couple dozen of you to buy 00 tickets to eagerly learn how I do what it is I do) (that’s in the works by the way)
No, I’m not telling, not the whole thing but I will give you a hint, and I’m giving said hint in the form of my own Maryland search engine optimization results. This is not theory, This is not alleged, What follows is battle tested.
I’m competing against the best of the best, the top guys and gals in Maryland: other SEO professionals. Link building technicians like me:)
If your customers leave glowing reviews… and they leave them USING a gmail account, and that Gmail account is associated with a Google Profile, and the person leaving the review has a picture or avatar uploaded to that Google Profile… Your Google local business listing will climb in ranking.
There are things you can do to improve your ranking
Many of you know you have to do something, you’re reading this to research if there’s anything you can do to “make the phone ring” in this challenging economy. More than a few of you will learn that you know you want to do something about SEO (search engine optimization) but simply don’t have the time… and you’ll hire me to get YOUR company website dominating the local Google search results!
Organic search rankings can be achieved if you target everything about your web pages title, the article title, the paragraph headings with the keyword phrase you’d like to show up in the search results for.
Here’s another SEO trick: Company Facebook Pages (not personal Facebook profiles) also show up prominently in Google searches. The holy grail of organic search ranking is to have your website occupy the #1 slot in the organic results and your company Facebook page occupy the #1 slot on for the same Google search results page
Article from articlesbase.com
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Increasing Your Search Engine Ranking
The methods employed to augment your search engine rankings possibly will seem like rocket science to you, so you tolerate probably avoided dealing with this back copy. I am at this point to tell you – the moment has occur to look toward your website! A important search engine grade on behalf of your website is so essential so as to if you tolerate the slightest wish for to truly succeed in your company, nearby is nix way you can resume to circumvent this back copy.
At smallest amount 85% of dwell in looking on behalf of goods and services on the Internet regain websites through search engines such as Google, Yahoo, and MSN. The plan of optimizing your pages on behalf of important search engine rankings is to appeal to under fire customers to your put who will be more than likely to give rise to a procure. The top your leaf comes up in search engine results, the greater the traffic so as to is directed to your website. That’s pardon? Search engine optimization is approximately.
You can absorb yourself in manually in all the technical in turn existing online to participate out cold how to optimize your jungle pages to attain top rankings. Or you can look by the side of a a small amount of trouble-free items on your pages, give rise to particular small adjustments, and on the whole likely perceive improved rankings quite quickly. The head article you be supposed to examine is the title forbid on your homepage.
The title forbid is the highlighted forbid by the side of the top of the leaf. Look by the side of the expressions so as to appear nearby as soon as you access your at your house leaf. To augment search engine rankings, the expressions on your homepage’s title forbid be supposed to include the on the whole valuable keywords or phrases, single of which would include your company character.
Then click on all your relations and examine the title bars on the pages you access. Each title forbid on each single leaf of your put be supposed to contain the on the whole valuable keywords and phrases taken from the leaf itself. However, circumvent very long strings of keywords, keeping them to six expressions or not as much of. Avoid repeating keywords more than as soon as in the title bars, and give rise to constant so as to identical expressions are not after that to every other.
The after that article to locate under your microscope is your website content. Search engines normally make a list sites so as to contain quality content considerably than witty graphics. The text on your put duty contain the on the whole valuable keywords – the expressions so as to capability customers will be typing into search engines to regain your put.
Aim to tolerate around 250 expressions on every leaf, but if this is not needed due to your design, point toward on behalf of by the side of smallest amount 100 carefully chosen expressions. If you would like to attain a important grade on search engines, this text is essential. However, the search engines duty be able to read the text, importance so as to the text duty be in HTML and not graphic format.
To regain out cold if your text is in HTML format, take your indicator and try to highlight a word or two. If you are able to figure out this, the text is HTML. If the text will not highlight, it is probably in graphic form. Fashionable this rationale, ask your webmaster to switch the text into HTML format in order to augment your search engine rankings.
Next we occur to pardon? Is called meta tags. I know this sounds like something out cold of science fiction, but it is really scarcely trouble-free code. Many dwell in believe so as to meta tags are the basic to important search engine rankings, but in authenticity, they no more than tolerate a partial effect. Still, it’s worth accumulation them in the event so as to a search engine will depletion meta tags in their grade formula.
To regain out cold if your leaf is harden up with meta tags, you duty access the code. To figure out this, click the “view” button on the browser menu forbid, and exclusive “source.” This will lure up a window illuminating the underlying code so as to fashioned the leaf. If nearby are meta tags, they mostly appear border on the top of the window. For exemplar, a meta tag would read: Meta name=”keywords” content=. If you figure out not regain code so as to reads like this, ask your webmaster to locate them in. This possibly will not figure out much on behalf of your search engine rankings, but several little boost helps.
Lastly, we occur to the back copy of link popularity. This is a feature so as to is awfully valuable in provisos of search engine rankings. Almost all search engines depletion link popularity to rank your website. Link popularity is based on the quality of the sites you tolerate linked to from your relations leaf.
If you type in “free link popularity check” in a in style search engine, the search engine will at that time event you pardon? Sites are linked to your put. Fashionable the rationale so as to nearby aren’t many sites linked up to yours, or so as to the sites so as to are linked up tolerate low search engine rankings, consider launching a link popularity campaign. Essentially, this entails contacting quality sites and requesting so as to they altercation relations with your put. Of path, this requires scrutiny out cold the rankings of the websites you would like to link up with. Linking to in style, quality sites not no more than boosts your search engine grade, but it and directs more quality traffic to your website.
Search engine rankings are awfully valuable on behalf of a profitable Internet marketing campaign. Before you turn out cold and hire a search engine optimization company, try taking particular of the trouble-free steps listed over, and perceive if you can’t boost your rankings manually. Don’t always ignore this all-important feature in Internet marketing. Remember, the top your search engine grade, the more quality customers will be directed your way.
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Learning More About Google’s Enhanced Local Listings
Depending on who’s doing the talking, Google’s new Enhanced Local Listings (currently available only in Houston, Texas and San Jose, California) are either a boon to small businesses with small advertising budgets or the end of organic search as we know it. Here is what all the heated discussion is about.
The Google Lat Long Blog describes it as “a new ads feature in local search that allows business owners to enhance their listings.” Apparently, it is not a matter of “buying position” on the SERP: “When the listing shows up in your Google.com or Google Maps search results, the enhancement also appears alongside it.”
The “enhancement” as you can see in the screen shot is a little yellow flag. Your listing will also have “sponsored” next to it. The enhancement is something you can click on to go to the business’s website, pictures, menu, or coupon. On the screen shot you can see that the flag will take you to the company’s website.There are plenty of people, though, who see this as a slippery slope to paid rankings. Some of them believe that as the program grows, it will become competitive (like AdWords), and the position will be determined by the highest bids. Others think that if the program is nationwide, everyone will pay $25 per month and the enhanced listings will no longer stand out in a sea of little yellow flags.
Then there are those who believe that now Google has its big toe in the door, eventually there will be a more complex structure for price and what it gets you and after people get used to it, paying for real estate on page 1 of the SERPs will have worked its way into the mix without anyone thinking its any big deal. Boom: the end of Google’s organic search results. With AdWords already putting a price on 10 to 20% of the space on each SERP, Google will eventually want the other 80 to 90% to be monetized too. Other conjecture for Google’s nefarious plan include offering something like number one placement with purchase of a “premium” package.
The most likely scenario is that the program will roll out nationwide, everyone will pay $25 for a flag, and therefore nobody’s listing will stand out (except, ironically, maybe the oddball who ranks and doesn’t buy the enhanced listing). Pay for rank? I don’t know. It seems as if Google has an awful lot to lose by doing that. I suppose it is possible that Google thinks it’s so big and dominates search engines so thoroughly that they could pretty much do what they want and get away with it.
But if that were the case, it would make the time ripe for a new or open-source search engine to bust out due to its simple interface and truly organic listings. Or else Google could separate their search into something like “New Coke” (where businesses can buy rank) and “Classic Coke” (where the results are pure and ads are either gone or could be turned off). That would allow those who actually care about relevance and quality to do their thing while the ones that were OK with buying ranking could have their own search universe too.
Real Estate Sales Training – Five Proven Techniques To Get More Real Estate Listings
Today’s vendors call an average of three real estate professionals before they list their home. You face serious competition for the best listings. If you want to all the real estate listings you can, you need to call on lots of potential vendors and when you get to meet with them, you need to have an edge over your competitors.
One of the gripes vendors have against Realtors is that many offer the same old listing service. Come out with a few comps, get the listing, put up a sign, throw it on the Multiple Listing Service and maybe try a few open houses. Then the vendor hears very little until there is a showing or sale. Our real estate sales training offers ideas for advantages and exclusive programs that you can offer prospective vendors that will give you an advantage over the same old listing procedures. Here are a few examples:
Google Local Pay Per Click
You can use Google Pay Per Click campaigns to generate local interest. Local ads cost very little but provide you with an exclusive advantage you can offer a homeowner over your competitors for a listing. A very small investment will get the home on the front page of Google and other search engines when people search for similar homes in the area.
You Tube Home Tour
Take a video of the home and edit it down into a nice video tour. Then, you can post it for free on YouTube and many other video hosting sites. These sites get lots of hits and it is very possible you will generate good leads for your vendor. best of all, it is an additional marketing tool that takes very little time to do but one that may sway the homeowner to list with you since you are not offering the same old song to get the listing.
Automated Phone Calls
There are several good voice broadcasting services available to make calls automatically for you. You can call thousands of people and tell them about your listing, about open houses and more. If you use these packages it allows you to offer your vendor a powerful service that your competitors probably do not offer and one that will help in selling the property.
Email Reports
Vendors want to know what is happening throughout the sale. In your listing presentation, let the vendor know that you stay in touch by email every time you do any promotion on their property and every time there is a showing with a complete report on the reaction of the potential buyers as well as any comments on the property by other real estate agents.
Let Them Know You Respect Their Property
Vendors give listings to agents who stand out in terms of respecting their property. Let them know that you investigate everyone who asks for an appointment to show before one is given. Let them know that you provide paper booties at the door for open houses and you will protect their home. Let them know that you stop by after every showing (for vacant properties) to make sure the doors and windows are locked and everything is set as it should be.
These are just a few of the exclusive advantages you can offer to vendors who list with you. Stop offering the same old, same old and you will be able to get many more listings.
How To Use SEO Or Search Engine Optimization For High Google Listings
If you know how to use SEO to get a high listing in search engines, or are an expert in search engine optimization for high Google listings, then you need read no more of this article. Your website obviously has at least one page in the top 10 of Google, MSN and Yahoo, and you have as much traffic as you need for your success.
However, if not, then you need some advice. You need to understand the basics of search engine optimization. Incidentally, what the basics are to you may not be basics to others. Basics to some are the correct use of LSI (latent semantic indexing), of internal linking strategies and of other techniques designed to lead search engine spiders by the hand and convince them that their site is the tops. Can you do that?
If not, then here are one or two tips. Good SEO is a lot more than just having your page title in title tags and your heading in H1 tags. It is more that just having the correct keyword density – do you know what that is? The vast majority of people don’t have the slightest clue about keyword density or what it means. Formulae said to relate to keyword density and the number of words in the key phrase as a function of the number of times the phrase should appear in a web page are mediaeval in internet time.
Do you know what? Google doesn’t give a toss about your calculations. Google cares about the service you are providing to Google customers and how relevant the content of your web page is to their needs. To find that out, Google applies a statistical mathematical equation based on statistical analysis of semantics as related to the specific keyword being used by the searcher, and the semantic content of your web page.
Google doesn’t care if you have exactly 15 incidences of your keyword every 500 words – in fact if you do, you have no chance because that is now excessive. Keyword stuffing or keyword spamming they call it! Yet people still write articles packed full of keywords in the mistaken belief that it will be good for them. Who is still telling them that?
So let’s forget keyword density. It’s old SEO and no longer relates to Google’s needs. Internal linking: now there’s a new thing to most people, even though it has been relevant for the past few years. By intelligent use of internal linking you can lead your friendly neighbourhood spider down any web you can weave for it. And you will benefit greatly by doing so, if you know where you should be leading it.
Internal linking strategy is a different concept entirely to an external lining strategy involving one way or two way reciprocal links back to your web page from that of another website. Most people are involved in that, but also most don’t know how to do it properly, and therefore lose out. Let me give you a simple example.
You have a website with a page rank of 4 for your home page. Note that it is not your whole site that gets a Google PageRank, as it is properly written, but each individual page in your site is individually ranked. When you come across a website with a PR of 4 or even 8, it is the page you are looking at that has that PageRank. That will generally be the home page, and when you agree to a reciprocal link, guess what! Your link will be placed on a ‘links page’ in that site with a PR of zero. That’s right, a Google PageRank of zilch: and that’s the benefit you will get. Zilch!
If you place their link on your home page, or any other page with a PR of greater than zero, you lose out. Even if your page has a Google PageRank of only 1, THEN YOU LOSE OUT!! They get a share of your PR of 1, and you get a share of their PR of zero!
Stick that in your pipe and smoke it, and then tell me I don’t know what I am talking about as many have. Some of these many are so-called internet gurus and SEO experts that fleece you by promising you a Google Page 1 position for your site, when they can’t even get one for themselves.
If a site offers you a top 10 position, check out their position by using their URL. If they were so good, wouldn’t they be in the top 10 for their URL? I would have though so! But NO.
So, do what you can to understand what Search Engine Optimization is. What it really is – not what some would want you to believe what it is. Check out the source code of successful sites and compare it to the unsuccessful sites and try to spot differences. If you cannot, then it is the linking strategies that make the difference. Whatever strategy you use, however, make sure that you fully understand it and that you are using it as it should be used. There are links and links – some better than others. Some can give you positive results, and some of your links can be very bad for you.
Do you know how to tell the difference? Most can’t, and so are led by what they read online. The problem is that since ‘most can’t', most of what is written online is garbage. It is difficult to spot the truth from the opinion. It is truth that gets you a good Google or Yahoo listing, not opinion. The problem is that more people believe opinion than truth since they don’t know what truth is, and most of what they read is false opinion.
The best advice you can have is to check out the websites that have succeeded and copy what they do. However, that is not as easy as you think since the off-site linking strategy that you cannot see is as important as the on-site SEO that you can see.
If you want screenshots of a website that succeeds, the check out Pete’s site Article Services that varies from #1 and #4 on Google for the keyword ‘article services’, and then find the screenshots and explanation of how he does it on Improved Search Engine Rank. That is how to learn: from successful sites.
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