Browsing all articles tagged with Keyword
Feb
15

Keyword Optimization Tips For Top 10 Google Rankings

Keyword Optimization Tips For Top 10 Google Rankings

Keyword optimization is the one of the most crucial elements to receive top 10 rankings on Google. It is surprising to see how many search engine optimization campaigns today overlook these necessary fundamentals when attempting to target their chosen search term/s.

By reading this tutorial you will learn how to increase your website’s rankings for your chosen keywords. When attempting to conduct a successful SEO campaign, you need to incorporate the following nine tips:

Meta Tag Title
Meta Tag Description
Meta Tag Keywords
Your First 25 Words
Keywords Within Bold Tags
Placing Keywords In ALT Tags On Images
Keywords In H1-H6 Tags
Domain and/or URL Keywords
HTML Comments Containing Keywords
Keyword Density

These 10 SEO tips and more are explained in even more detail in our free seo ebook. Please be aware optimizing your keywords is only one part of a successful SEO campaign.

Meta Tag Title

If you have any experience in search engine optimization, you will know that your chosen keyword/s must be included in the title of your web document. Not only will this appear as the title of your website when a visitor views your website, it is also used as a clickable link and title on any search engine results. Make sure your title is no more than sixty characters in length otherwise most search engines will not include your full title in their results and place your most important keywords at the beginning. Ensure the title is appealing to potential visitors. Put yourself in the mind of a target visitor. If you were looking for a particular website, what title would make you more likely to click on the link? Sure, its one thing to have your website ranked #1 in the search results, but if your title is not appealing enough you may loose potential visitors! Make sure its placed in the header section of your coding.Your Website Title Here

Meta Tag Description

A Meta tag description is another important element for keyword optimization. The description of your website will play a vital role in securing that top 10 ranking youve been hoping for and should be a brief explaination of your website and what it can do for the searcher if they were to visit. It must also include your search term/s for effective keyword optimization and be no more than 160 characters in length otherwise not all the description may be included.

Meta Tag Keywords

Some say that Meta tag keywords are now useless, however they are still regarded as vital element of keyword optimization. Some search engines still use keywords when ranking their listings so it’s best to add them to your page. Make sure that the keywords you state within this section actually appear in your webpage. Otherwise you may be classed as a spammer and possibly banned from various search engines.

Keyword Optimization Of Your First 25 Words

It is essential that you display your niche keyword/s in the first 25 words of your website body content, preferably in bold. Search engines hold the first 25 words of your website in high regard so take advantage of it.

Keywords Within Bold Tags

Place your major website keywords in bold on your page. Search engines believe that by putting emphasis on these keywords they are important. Also place other important words in bold for proper keyword density. Remember to make sure you have the correct keyword density.

Keywords in ALT Tags

It is important to place your targeted keywords in the ALT tags of your images. The reason behind this is that search engines cannot read images. Therefore, by including this tag on your images, you are telling the search engine what the image is about. It is essential that you add this tag to every image on your website.

H1-H6 Headline Text

One of the most common SEO mistakes is not placing the desired keywords in H1- H6 HTML tags. The H1-H6 tags inform the search engine spiders that these words are important because they are mostly used for page titles or sections of your website. You will find that nearly websites ranked in the Top 10 listings will have used atleast one H1 tag as a bare minimum. Using H2-H6 is optional but still desirable. Remember to include additional words to make sure your keyword density is not affected.

Domain Name and URL Keywords

Keywords within your domain name and url can mean the difference between a number 1 ranking and a lower top 10 ranking. The best option would be to have your keywords in your domain name ie. Free SEO Analysis http://www.free-seo-analysis.com. However, this is not always possible. Another great way is to add your keywords in the url or page name ie. Keyword Optimization http://www.free-seo-analaysis.com/keyword-optimization.php. The dashes in between is not essential and is based on personal preference. It looks neater than to words clumped together and the search engines can still read the words. It also eliminates the possiblity of being listed under unwanted search terms.

HTML Comments Including Keywords

Another great way to improve your search engine rankings is to include HTML comments in your code. This will provide you with an opportunity to once again state your keywords and their importance. The search engines spiders will be able to read these comments and will see that in fact your keywords are pretty important if they are even in the comments section.

Keyword Density

Keyword density is the number of times a keyword or search phrase appears on a particular page divided by the total number of words on the page. This number is then multipled by 100 to provide a keyword density percentage. It use to be recommended that keyword density should be about 2%-3% but I have ceratinly seen pages ranking number 1 on Google where this certainly isn’t the case. However gathering keyword details and comparing them to well ranked websites can be a very time consuming process. I use Internet Business Promoter because it automatically calculates the keyword density of my webpage and then compares it to the average keyword density of the top 10 ranked websites on Google for my chosen keywords. It is an essential tool if you want to make a huge impact on the major search engines. Another great feature is the ability to generate a search engine optimiaztion report and even includes all the keyword optimization tips I have discussed in this article.


Article from articlesbase.com

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Dec
7

Using Google Keyword Tool for Search Term Research

Using Google Keyword Tool for Search Term Research

In this tutorial I will explain how to make use of a keyword search service designed by Google to improve your website reach. At first, Google made the key phrase research tool exclusive to Google AdWords customers only, nevertheless now you can easily also access the external version of the program and take advantage of it as a gift. It is a wonderful resource for any individual who wants to generate a massive listing of search terms to build niche domains.

How to locate the Google Keyword Utility

Let’s get started by finding the Google Key phrase software. It’s easy to find the service simply by executing a search on Google.com and entering in “Google keyword program.” You will notice the Google link appear in the search results—usually, this will be the initial listed hyperlink.

You may access that link (adwords.google.com/select/KeywordToolExternal). This is the referenced tool that you need to select. Go ahead and click on that hyperlink.

Leverage Google Search phrase Application to crank out Keywords

Now that you’ve gotten to the website, let us start. There are a couple of techniques that may create search term ideas. First, simply enter the principal key phrase into the entry box. Press enter. Next, Google will supply you a number of similar keywords. Conversely, you may utilize Google Key phrase Application to research by domains content.

Enter a word or expression to yield more search phrases in Google Key phrase Program

1. Input a search term into the entry box
2. Verify capture characters
3. Click on Get Search phrase Ideas
4. Review keywords
5. Access link “Download all Keywords”
6. Save keyword phrases in csv (for Excel)

Why don’t we proceed by keying in a search phrase into the entry box. Go ahead and type a search term of your choosing into the keyword and key phrase query. After that, you must validate the capture characters. When you have entered in the capture characters, go ahead and click Get Keyword and key phrase Ideas.

After you click Get Keyword and key phrase Ideas, you will be provided a large list of key terms that associate with the initial keyword and key phrase entry. After you have typed the search term of your choice, you will be directed to the list of relevant key terms. The 1st column that appears is the Advertiser Competition. This particularly identifies the number of ads that are placed by Google.com and Google’s content network in the AdWords advertising . In other words, this is not the number of competing websites as natural search results would provide. Instead, this is the quantity of promoters who are paying for Google to run ads by means of Google AdWords.

Next, you will find a list of local search results, or the Local Search Volume for the previous month, including the Global Monthly Search Volume. Local Search Volume represents how many Google users have searched for that search term inside of your country or state in the past month. Also, Global Monthly Search Volumedepicts the global search engine results for the particular search phrase. Google has also classified some of the key words, so there will be a whole list of extra keywords and phrases to consider. These extra search terms may very well be likely related to the original search term.

At the bottom part of the page results, you will notice a link called, “Download all keywords and phrases.” You can download the key words in a text format, .csv for Excel, or just .cvs. The typical download is the .csv for Excel. Click on the link to commence downloading.

After you have completed the successful download, you can open it. Let us evaluate what info must be provided. You could change the visual appeal to make it more readable. Do so by expanding the columns. You can confirm that you’ve exported the key terms into a understandable format that happens to be organizable. The primary Key phrases, Advertiser Competition, Local Search Volume, and the Global Monthly Search Volume are all listed alternatives. The primary reason for saving the key terms into an Excel sheet is that unless you are a Google AdWords user, there is no way for you to easily otherwise save these search results. The recommended way to continually access this data is to save it into an Excel file and save it on your computer system for effortless access afterward.

Use the Website Content function to access extra search terms in Google Keyword and key phrase Tool

1. Head to Google.com
2. Enter in a keyword and key phrase
3. Pick from the list of online pages
4. Copy the Url link location
5. Paste it into Google Key phrase Service
6. Locate the export link
7. Export using .csv (for Excel)
8. Save the file

There is a 2nd technique to extrapolate useful search term facts. This can be alternatively performed utilizing the web page content feature. To find practical sites, just type keywords into Google.com and pick between the resulting websites. The shown web sites are in particular useful due to the fact they have the correct keywords and phrases and thus show up on the Google.com search engine results. Often times, you will discover the Wikipedia post will be one of the first sites to show up. This is frequently a good reference to find keywords. Go ahead and copy the Wikipedia url location, and paste it into the Google Key phrase Program.

Subsequently, the Google Key phrase Software will process the keywords from the link location. Each of the search terms that are listed are really the same search terms used for the website URL that you have chosen. You will be presented with a large list of available search terms. Google will then try to portion the search phrases into a number of categories.

Combining both keyword databases in Excel:

You can easily export the search terms into Microsoft Excel. Find the Export link and export using the .csv (for Excel) option.

After downloading the file, you can easily open it. See that this Excel sheet provides an additional column entitled, Common Terms. These are the categories that Google utilized to generate the keyword phrases and the categories utilized to arrange your search phrases. For now, you can ignore the first category—merely select the appropriate data you need. Go ahead and copy the data. Go back to the first keyword and key phrase list that was generated earlier and paste the copied information into the Excel file. Save the file.

Now that a massive list of search phrases has been created, you can save and continue to use this Excel file. Keep it on your computer for future reference. Continue to reference this search term list each time you need it. Now, you can filter the key words, get rid of the ones you do not need, or move or prioritize the keywords. You will have all the keyword phrases you need to drive alot more site to your domains.
.

Carol Weathers is a web server administrator, web hosting provider, domain name registrar, and the CTO of DashHost. She invites you to learn at more at http://DashHost.com where there are thousands of tutorials waiting for you right now.


Article from articlesbase.com

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Nov
30

Matt Cutt of Google Addresses Keyword Spam

Matt Cutt of Google Addresses Keyword Spam

Web Designers do not need to learn about SEO to make it easier for Google to index a website. Many web design firms use Google’s free tools to optimize a website for small business clients.

Matt Cutts made a ten-minute keynote speech in 2008, at a Web 2.0 conference, called “What Google Knows About Spam.”  This is a constant struggle for web design firms. SEO wants a website with balanced content.  Small businesses want content that sells their product.  Google doesn’t want to see anything that reflects spam. The video is available on his blog. It is an eye opening look into SEO and how hard Google hits spam. http://www.mattcutts.com/blog/what-google-knows-about-spam/  I refer to this one, because it is easy for a non-SEO pro to understand. Most web design firms, and web design professionals spend very little time learning SEO techniques.
Matt Cutts has worked for Google for 8 years. He wrote hundreds of articles on search engine placement and the dangers of spam. Most web designers are unaware that Google uses 128 different elements to rank, or penalize, a page. Most web designers focus on linking and ignore the rest.

Black hat SEO is nothing new. Keyword Spam is nothing new. Web designer and black-hat SEO services have always used keywords with no relevance on a website. These spam pages are now easy for search engines to recognize. They use script-generated content, are full of spelling mistakes, and keyword phrases. Or, the meta tags are not reflected in the content. Keyword text spam is often blended with the background, invisible on browsers, but picked up by search engines. One common trick is to make 1 index page for search engines, and 1 for the website.

Matt’s reminds web designers that Google has a tool to help become relisted if you inadvertently make a mistake:  google.com/web designers/. Any Web designer should register their website with this tool as soon as it goes live. If Google notices the website has been hacked, or the web designer, or small business, hired an unscrupulous SEO firm, then a notice is sent to the webmaster, and hopefully, the web designer. This addresses the situation before the web designer’s site is banned.

One of the most common complaints is that DIY web designers who follow all the rules, and their website are still excluded from indexing and Google’s rank. Cutts warns people that the secret to success is to write for people, not search engines, not for ad copy, and to make sure that you have a keyword density below 4%, and a keyword weight above 70%. This is not always possible, but it should be attempted. It is also important to run a website through a ‘search engine view’ SEO tool, to make sure that the keywords designated by the small business, are recognized by the search engine. In fact, it is common for search engines to consider Home and AboutUS as the primary keywords for a website.

Cutts says, new material falls into the common-sense category. It’s all about your small business. “If I’m a plumber in Iowa, I may want to write about some of the strange things that happen to me on the job, or the five most common ways to fix a toilet,” he says. “That kind of content can get really popular, and it’s a great way to get links.” Folks will post your piece on one of the social media sites. And with links comes higher Google rankings. (source: USAToday)

Here are a few tips to avoid problems.

Do not:
* build more than 50 inbound links to a website in one week
* pay for links
* put paid links on your website
* stack keywords
* Let Keyword Density exceed 4%
* Have a Keyword Weight less than 60%
* Use more than 75 links on a page including menus
* make sure you do not clone your web-pages
* Use doorway pages
* Use font the same color as the background
* Stack web pages with typos
* Clone pages
* Post a lot of reviews unless you use <no follow> codes

These should help protect your website from being banned and penalized. If the website/blog is already penalized, then fix the above problems. Sign into your Google Account and look on the right side of the dashboard. There is a ‘reconsideration’ link. Complete it, and then hopefully, Google will re-index the website and return the website’s page rank.

These tips are designed to help small business owners find a reputable web design firm who understands the balance between SEO design and web design techniques. Both are important if you want to rank on Google.

Is your business in need of affordable web site development services? Perhaps you need a high quality website design or a custom logo design created by professional website and graphic designers from one of the best web design companies on the internet? If so, you’ve come to the right place!


Article from articlesbase.com

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Sep
26

Adwords Keyword Research Tools & Tips to Find Profitable Keywords

Adwords Keyword Research Tools & Tips to Find Profitable Keywords

Adwords keyword research tools are valuable and essential to anyone using Google Adwords to promote their websites. Most people think that such keyword research tools are only capable of pulling out huge keyword lists to be used in their Adwords pay-per-click (PPC) campaign. Little do they know that these tools are also effective in digging out useful information about keywords that could be used for other PPC campaigns and even for search engine optimization. Let’s learn several useful Adwords keyword research tips and why Adwords keyword research tools are so powerful in reaping lists of profitable keywords.

One quick keyword research tip before starting a PPC campaign is to build a keyword list of at least 1000 keywords. Keyword research is necessary. Brainstorm and start off with a few keywords, perhaps 5 main keywords associated with the product. You may wish to use several free online Adwords keyword research tools such as:

1. Overture Keyword Suggestion Tool

Search for the main keywords and copy down the lists of related-keywords in a Notepad file. Dig 1 more level into each related keyword to find variations/extensions of the root keywords. These keywords are what we call long-tails. Example, “best online Adwords keyword research tools” is a long tail from the root keyword phrase “Adwords keyword research tools”.

2. Google Search Engine

Find and visit each of the top 10 search engine results for your targeted main keywords. Go to your internet browser under “View”, click on “Page Source” to display the meta-keywords. Copy them. These are golden keywords and phrases that expert webmasters have painstakingly researched. They are yours free.

3. Google Adwords Keyword Research Tool

This is the web address https://adwords.google.com/select/KeywordToolExternal. This free Adwords keyword research tool is a handy tool. Make use of the “Site-Related” tab to make interesting discovery of keywords targeted by top ranking websites. You would be pleasantly surprised at some of the keywords which you would never have thought of.

The second Adwords keyword research tip is a sneaky. It is like an espionage mission – I will teach you how to spy on competitors who are advertising in Adwords. With your keyword list, key in one main keyword and take note of the websites that show up in the Adwords text ad on the right in Google. Repeat this for all the 5 main keywords and see if there is a common website that shows up all the time.

Target this website to spy on. Open a Microsoft Excel document and list down all the keywords in your list that this competing website shows up for. Observe the list of keywords over a period of 1 – 4 weeks and see if this website still appears for each of the keyword. Eliminate those which dropped out and retain those that it is still targeting. There is good reason to do so as there is a likelihood that these are profitable keywords/phrases that continue to make money for the website. This explains why it is paying big bucks to stay within top 5 in the Adwords for these keywords.

Did you know that some expert marketers are employing these secret Adwords keyword research tips and tricks to earn outrageous amounts of money? Not only so, they are using Adwords keyword research tools to automate these otherwise manual and tedious tasks. Imagine how painful and time-zapping to do this for one product, not to mention repeating them to dozens of websites and products. Learn how you can be like them and start using secret keyword research tips from my free ebook which you can download at my blog. You would also discover which Adwords keyword research tools can explode your earnings almost instantly.

This article may be freely reprinted or distributed in its entirety in any ezine, newsletter, blog or website. The author’s name, bio and website links must remain intact and be included with every reproduction.

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Sep
6

Keyword Domination on Google With Blog Links

Keyword Domination on Google With Blog Links

One of the key ingredients that most search engines use when ranking websites is the number of incoming links. Google is well-known for using this formula in ranking web sites from the search results of specific keyword or keyword phrases.

One of the key ingredients that most search engines use when ranking web sites is the number of incoming links. Google is well-known for using this formula when ranking web sites according to the keyword searches.

Let’s take a look at 2 key components in the search engine ranking formula.

1. Incoming Links
Incoming links mean a link from another website, let’s say website (B)to your own website (A).

Website B could be your own, or it could be another person.

Generally the higher the number of incoming links, the higher your website will rank in the search engines.

2. Anchor Text
Anchor text actually refers to the keyword that is being used in linking back to your web site.

For example, let’s say you have a site on dieting tips. At the time of writing this article, there were a total of 3.5 million competing websites on Google for the keyword “dieting tip”.

A search at Overture reveals there were 2121 searches done in April 2006 on the keyword “dieting tip”.

If you want to rank high for the keyword “dieting tips”, then you need to get lots and lots of incoming links to your dieting tips website.

However, having many incoming links alone is insufficient to ensure a high ranking for your targeted keyword.

You have to ensure that the keyword or anchor text used in linking back to your site is “dieting tips”.

This will add even greater weightage to your ranking for the keyword “dieting tips” in the search engines.

So how does a blog fit into this picture?

When used properly, blogs have the power to help you leapfrog in terms of your keyword rankings.

There are basically two three ways to increase the number of incoming links to your website so that you can increase your keyword ranking.

a) The first method is to email other website owners asking them to link back to your site using the right anchor text, which is basically the keyword that you want to target.

If done manually, this task might be a quite time consuming.

There are software in the market that helps you look for link partners as well as to automate the sending out of emails to these blog or website owners to request and ask them to link back to your site.

However, having said that, there is still the waiting time factor. You’ll have to wait for the blog or website owner to respond, and he/she might not necessarily accept your request for link exchange.

b) The second method is to buy or purchase incoming links.

Well, if you have the money, you can always buy links to your website.

This method is fast but can be quite costly.

c) The third method that I want to share is create your own incoming links with Blogs.

If you’re using a free blogging service like Blogger, technically you could create hundreds of blogs. Then you could make a post to these blogs and insert the keyword that you want to target and link it back to your main website, in this case the “dieting tips” website.

There are already software in the market that allow you to create hundreds of blogs at one go, as well as to automate the posting.

The end result is an increase in the number of incoming links containing the target keyword. Within weeks, you can see your ranking easily jump up to the top three position.

This technique might not go down well with ‘white hat’ search engine practicioners, who believe in getting incoming links the proper way.

However, in this article I merely want to point out the method and technical feasibility of dominating any keyword you want.

A top ten ranking in the search engine means more visitors to your website and definitely more subscribers.

If you have a subscriber box you can capture these visitor’s email address by offering a free course or some incentive to sign up. Once the visitor joins your list, you can then follow up with them using an autoresponder.

What entails then is of course more sales for your online business.

Imagine how powerful this method is and what it means to your profits and bottom line?

Brandon Hong is an internet marketer consultant as well as information publisher. He has trained and helped thousands of business owners to optimize their businesses through the proper use of technology.
(C) http://www.marketing-rampage-with-blogs-and-rss.com
(C) http://www.wordpressvideos.com

Jun
28

Google Search Based Keyword Tool

Google Search Based Keyword Tool

Googles search based keyword tool is great for finding better paying adsense keywords for a website!  You an put in your website url and google will give you a list of keywords and the ppc value of each of them.  Check it out here: http://google.com/sktool/#

The tool works best with websites associated with your google adsense account.  It will still give you results if the website is not associated with your account but the results are more limited.

The tool does however work really well with foreign language sites.  Having tested it on a few of my Spanish websites I have found that it provides a pretty good list of suggested words for adsense purposes.

Whether you are looking to start an internet business or you already have one established there are a number of tools that Google offers you to help you maximize your marketing efforts. One of these tools that can really help any online business owner is the Google Keyword Tool. This tool gives you access to thousands of keywords that are related to your business and shows you how competitive the advertising is for them and how much search volume they receive. You can even sign on to an external keyword tool without even having a Google account. All you need to do is go to the following link https://adwords.google.com/select/KeywordToolExternal.

The Google Keyword Tool provides you with a great starting point for your SEO marketing strategy. You can simply type in a keyword that relates to your business and the tool will provide you with detailed information on that keyword and give you a ton of other related keywords to help you capture more customers. If you are currently only writing content or articles for one or two main keywords you are missing out on hundreds, if not thousands, of searchers a day that may use other related terms. It is simple, by compiling a larger list of keywords that relate to your business you will be able to attract more shoppers and make more sales.

You can generate a list of keywords by words alone or by searching existing website content. If you have a good idea of the keywords related to your type of business you can use the word search and get a huge list of keywords that you may not have even considered before. If you are just starting out with your online business you can select the website content search method and see what keywords are related to other websites that are already online. Both methods can be very helpful in giving you a broader range of keywords that you can use to build your Adwords campaigns and your SEO strategy.

If you already have a Google Adwords account, you can find the keyword tool by going to My Account, clicking on Adwords and then looking under the Tools menu. This option gives much more detailed information about the different keywords that can be used for your business. For example, it shows you the search trends throughout the year. This is a great tool because it shows you which keywords are the most popular each month of the year. This can help you with budgeting or to find other related niches that can help you supplement when search volume for your keywords tend to fall. It also provides you with the average CPC for each keyword and shows you which month in the past year produced the highest search volume.

As you can see the Google Keyword Tool is really a tool that no internet business owner should miss out on. It contains tons of priceless information that can truly help you grow and expand your online presence. If you take a bit of time and really analyze the data it provides, you can really transform your business.

Mar
21

Keyword Adsense for Google Publishers is Easy to Get But not That Easy to Success if you Do not Know How

You have heard or read about how easy you can earn or make online money through the integration of Google Adsense to you website. In fact, this is true, to add Google Adsense to your website is that easy, you just need to sign up a Google Adsense account and then add the small pieces of Google Adsense codes into your website; that’s it, you can start earn money from Ad clicks.

In reality, this might happen to you and many of Adsense newbie:

“I have designed my website following the best guideline taught by many Adsense Gurus, why my website’s impressions is still so low and click thru rate even lower. What’s goes wrong? You ask with disappointment!” What has gone wrong? Yes, the root cause of low impressions to a website is always Traffic. Many Adsense marketers failed not because of their poor integration of Adsense to their website but because of fail to generate internet traffic to their website site.

If you website can generate 1000 or more internet traffic daily, integration of Adsense definitely will help you to earn a good money from Google. Adsense optimization will further increase the click thru rate and of course increase in your Adsense earning.

But, if your website site is new, not yet index by Google or you website has been on internet for some times and indexed by major search engines but is a PR0 (Page Rank 0) website, very likely not many internet surfers will know your website. There are millions of websites on internet, if your website can’t be found, nobody will know you website, and regardless of how well your website is designed and optimized with Adsense, with no traffic, you gain nothing from it. Thus, to success in Adsense, internet traffic is the key.

The first thing you need to do after having an Adsense website is to make your website “Famous”. You website will become “Famous” when Google think that your website is useful and many one-way links going to your website from other websites and internet surfers can find your website and visit it. A lot of efforts are needed to reach to this level.

Below are a few ways use by most of internet marketers to connect their website with internet surfers:

Press Announcement

If your marketing budget is allowed, online press announcement is a good way to tell people about the existence of you website. Although free press release services are available, but Press Release service with fee always bring best result. And making press releases are a good way to generate quality one-way incoming links to your website. This will help in SEO (Search Engines Optimization) as well. This method may bring you instant internet traffic but cost you quite a lot of money.

Buy one-way links

This might not be a good option because it normally cost you a lot, many services need monthly subscription fee.

Link Exchanges

Exchange the links with websites which have related fields to your website. Unrelated link exchanges will not help much.

Discussion Forum

Attend forums, post and reply messages on forum will get the forum members and forum’s visitors to aware of your website. This method may need a lot of your time and efforts but the good thing is, It’s Free.

Article Writing & Submission

“Article” has been recognized as internet #1 marketing strategy; it is the cheapest way among the top effective internet traffic generation methods. Writing & submission of articles are free if you can do it yourself. As long as you write your articles and submit them to hundreds of article directories around the net in regular basis, internet traffic will be generated to your website for sure.

But, you may have problem in writing an effective article which will drive the readers to click the links at your article and visit your website. Fortunately, there are many professional writers on the net who can provide the writing service for you. Use them if you need it.

Another but, article submission to hundreds of article directories may be very time consuming and tiring if you do it manually. Fortunately, things always go easy with a service. There are many article submission services around to help you; it will cost you a few dollars to submit your article to hundreds of articles directories easily. Use the one which will provide you report on which article directories they submit it and report you with status on each submission.

In conclusion, to start an Adsense website is very easy, but to make it “Famous” and known by internet surfers will need a lot of efforts. The key success of an Adsense website site is Traffic. Traffic generation is equally important to Adsense optimization. Don’t overlook it!

Mar
14

Top 5 Keyword Research Steps To Dominating Google

By following these top 5 keyword research steps you will be able to dominate your competition in any internet marketing campaign you launch. Keyword research is the foundation that your entire campaign should be designed around for. Below is a list of 5 simple to follow steps that if followed will lead to a solid foundation and a very powerful campaign.


1.) Google Suggest is a great free tool which you can find for free doing a Google search. You simply start typing in a keyword and it will automatically start suggesting some great key terms of your choice. This tool can help get your juices flowing and give you some great keyword phrase ideas.


2.) Use SEO Book Keyword Suggestion Tool which is a free tool you can find on Google. You type in your seed keyword and it will return the most popular searched keyword phrases back along with how many times it’s being searched. You want to find a few keyword phrases that drive traffic using this tool. If the keyword phrase you want isn’t producing any traffic then don’t waste your time any further. Find some keyword phrases getting some great results, this is the key.


3.) Now that you have a few keyword phrases go to Google and type in the keyword phrase in the search bar. This will show you how many competing websites there are out there. Next put quotation marks around your keyword phrase like this “keyword phrase” and Google will return the number of optimized results, this is the real number we’re looking for, record that number. Repeat this to all your keyword phrases and select the keyword phrase which has the least optimized competition on Google with the highest traffic and do the math. A formula for this is to take the optimized results and divide that by the number of searches. This will give you the R/S value, the lower the number the better the keyword phrase. Select the keyword phrase with the smallest number.


4.) Another great free tool you can find on Google is Google Adwords Keyword tool . You can type in your keyword phrase and it will return the advertiser competition along it’s search volume. You can even see the estimated average cost per click competing advertisers are competing for. If you see advertisers paying big bucks for the cost per click that’s a sign that there is money to be made with that keyword phrase. Use this tool wisely.


5.) Next go to Google and type in your selected keyword phrase and study all 10 of your competition on the front page. Start by looking at each websites PR(Google Page Rank). If your using internet explorer make sure you have Google’s toolbar as on it they have a feature which shows you the Page Rank of any website. If you have competition with PR’s of 7 or above I don’t recommend competing for that keyword phrase as it will be very difficult to beat them for that spot. The lower the PR the better chance you have of taking their position.


Any good marketer can tell you that the most important part of any campaign is doing solid keyword research. Without it you won’t have any results no matter how much time you put into your campaign. Using the simple 5 steps above will allow you to completely dominate your competition on Google and provide you with the foresight to see great success in your campaign by having a solid foundation built underneath you.

Mar
13

Google Update: A Test For Keyword Dominance

Google is one of the most popular search engines on the Internet today. According to statistics about 50 to 80 percent of searches made by users worldwide are being done on Google. That is probably one reason why most Internet marketing strategy, either search engine optimization or pay-per-click, consider every action done by Google as vital factor.

How so? Well, Google works by “spidering” or “crawling” web sites. Once this is done, the web sites are then added to the Google “index”. This index is pretty much like a phonebook, it is Google’s very own list of pages on the Internet. After that, Google performs several operations on the information they had accumulated. Eventually, it decides where each page will appear on the list of results for searches.

Every once in a while Google would start using a new index for its search results. This time is called the “Google Update”. Currently, the Google updates occur about once in a month. It usually takes a few days and is quite an anticipated and dreaded event for most site owners, since this is the time when their listing in Google changes. Is it for the better or for worse? You be the judge.

Now, the latest Google update has gained the nickname “Jagger”. It is probably due to the fact that it is causing major distress to site owners all over the globe. Why you ask? Well, like what happens in most Google updates, an initial period of movement in ranking position has recently occurred.

As with every algorithm update, Google attempts to take out the spam from its database. So what kind of changes had been made as a result of this update? Only the Google engineers have the answer to that. But, there are some factors which seem to be important in this update. For instance, hidden text spam seems to be taking quite a hit. Whereas most search engines consider white text on white background spamming, it seems that Google has now also take text that is hidden in invisible CSS layers. Another noticeable change is that links from automated link exchanges and text link advertising systems seem to count less.

But, before you picture the worst case scenario remember that this is pretty natural. Soon enough things will get back to normal. Google updates may last barely a day or it might take as long as 8 weeks, depending on how extensive the update is. After all, Google have about 16 to 24 billion web pages in its database, so they probably need some time.

While the Google update is still ongoing, site owners will probably see their search engine results change from day to day. But there is still no need to panic! For any given key phrase the ranking results may drop from 1 to 100, or vise versa. Either way, do not get use to them yet. These are just temporary results and will change once things settle down. So in order to put your fears to rest check your Google Page Rank and see if it has moved as well. If it remained the same then you can be certain that the key phrases will pull through. But, if your PR has also dropped just like your key phrase ranking then it may be time to take a closer look to see what is going on.

So how do you deal with this latest update? First of all, do not panic. If your site rankings dropped, give it another week just to be sure that the index update is really over. Now if your site is still no where to be found, then its time for some serious consideration. What do you think went wrong?

For example, if you use CSS in order to hide text on your web pages think about removing those hidden text. If you use other techniques that Google might consider a spam, then remove them from your pages immediately.

If you have a links page, instead of using a link exchange system with a central server why not host your link pages on your own site. If you are part of a centralized system your site will be at risk if the centralized system is considered spam.

Once you have removed the spam elements from your pages, there are two things that you can do in order to tide you over from this crazy phase. First, optimize your site. Consider using “IBP’s Top 10 Optimizer” in order to optimize your web pages for the new Google algorithm. This optimizer utilizes the current ranking algorithm and will help you to determine which web page elements Google wants to see on a web page for your keyword and your web site.

The second thing you can do is to expand your promotion efforts. Consider trying out other search engines. Do not put all eggs in one basket. Even if you did manage to get high rankings on Google, it’s still a better idea not to rely on Google alone.

Why not try Yahoo and MSN? They are also quite popular among users and can bring you qualified traffic. After all, the key to a successful online business is to get qualified traffic from all big search engines. If your site has good rankings on the other search engines then dropping out on one will not have much effect on you.

Keep in mind that Google updates their Page Rankings a couple of times a year. Regardless of your position it is still highly anticipated, because it can be a good barometer that can help you gauge your site.

With the ever changing factors to Google’s obscure ranking algorithm remember that you are not alone in this. If your site has suffered lower ranking so have millions of other web site owners out there. So, sit back and relax. Once the update is over and thing settle down again you will be able to see just exactly where you stand. Then you can adjust your SEO plan accordingly, and resume your pursuit of gaining key phrase dominance!

Mar
13

SEO – Does Buying a Keyword Rich Domain Will Increase Your Se Ranking?

If you just start a new online business it may be a good idea to buy a keyword rich

domain name. If you go that way make sure your new keyword rich domain remains easy

to remember to the visitors. However if you already have an established domain with

a good link popularity (A Google Page Rank of 5) forget about this idea and use what

you already have.

I believe that the content on that domain is more important and the links pointing

to it have great value.

Buying a keyword rich domain may help your ranking in the search engines because it

allows you to include the keyword from your page content in the site URL. When other

web sites are linking to you, the anchor text of those links are influenced

by the keywords in the url Thus giving you a better chance of ranking highly.

In my opinion buying a keyword rich domain name makes a significant difference.

I have several client domains that rank in the top 5-10 results with no Google Page

Rank and without any links pointing to their websites. I’m almost 100% sure that it

is mainly due to the fact that the domain exactly matches the search query.

However Keep in mind that it is just one of many factors the search engines are

using to rank websites.

So Yes. Incorporating a keyword rich domain in your SEO campaign can be helpful but

it is just a very small part of a proper Search Engine Optimization Campaign.

Never put all your eggs in the same bag!

To Your Success!