New Media, SEO/SEM and Online Marketing Course in India

admin    SEM     Course, India, Marketing, Media, Online, Seo/sem

Online Marketing and Training Programs should be designed for young Indian Graduates with varying levels of knowledge and experience in search engine optimization (SEO). Apart from a basic understanding of internet marketing, it should essentially teach to improve ranking of a website on the major search engines and to increase qualified traffic. They should also learn how to analyze search engine results and edit a website to achieve top placement.
Search engines basics to be discussed with advanced SEO techniques, including how to optimise dynamic and online shopping pages and how to increase conversion rates without sacrificing rankings. Also included are topics on blogging, email marketing, social networking, podcasting, PPC Campaigns, Web Analytics and Banner Advertising. They should also be geeting feeds on the latest in industry developments.

This is what SEO Trends is planning to introduce in major Indian cities in association with a number of independent web marketing companies (contact us if you want to become an affiliate or training partner). We are including the following topics in our upcoming course (the web marketing syllabus is being developed):

•    Market Research & Competitor Analysis
•    Analyzing and optimizing Web pages
•    Submitting pages to major search engines
•    Monitoring search engine placements
•    Reporting and analyzing ranking results
•    Developing a reciprocal links list
•    PPC Ads and Paid Listings
•    SEO Softwares and Tools

Trainers/Instructors: Both independent and in-house consultants provide Internet marketing and consulting services to help traditional companies integrate SEM into their overall marketing strategies and understand how search engines work and the steps necessary to improve website rankings, online visibility and targeted visitors.

Benefits of Outsourcing SEO Services to India

admin    SEO     Benefits, India, Outsourcing, Services

Search engine optimization is technique that helps in advertising your business online to get customers. With the Business going online the world is rapidly changing with some latest and new advance techniques that is making the businesses surge. A business can adopt many ways that helps it to get popularity. Outsourcing SEO services to India is one such way that helps in making online presence for your. Outsourcing SEO services has become a trend and many businessmen follow it to get more return from their investment. India is one of the most preferred destinations for outsourcing services. It has become the most popular destination for outsourcing services among the others globally. One reason behind this is availability of large technical expertise and innovative, low cost business solutions.

Indian outsourcing SEO services can help both the clients and the service provider. The client can focus on more important business activities while outsourcing the SEO activities to a company that specializes in that work. India has great reputation in providing outsourcing services in the field of information technology. Companies can get business solutions at a nominal rate from India as compared to the other destinations of outsourcing around the world. The professionals here are trained in handling the client’s task efficiently and have experience in handling such work as India has been providing such services for more than a decade now. Here quality of the work is taken highest care as clients hire them for providing the best services. A company desiring to get a high rank in the search engine needs a lot of continues sincere hard work to bring perfection in the business.

Outsourcing SEO services involves lot of activities like maintaining the website uniqueness by providing fresh content and thus keeping it more useful than other competitor’s website. For a business to be successful it is very important to make an effective online presence. A search engine optimization technique helps to bring traffic to your website and so your business gets visibility and popularity. If moving your work to an outsourcing company helps to reduce burden off the owner then why not go for outsourcing? It normally requires huge efforts and finances along with correct business approach to run a business profitably. A business owner should look for outsourcing SEO services from the business aspect considering all its pros and cons. If you want your business to surge ahead in this competitive world then you do need to look for companies that provide outsourcing services at your demand.

Outsourcing SEO services always help you to lessen your workload and you can make business plans and focus on expanding your business. The outsourcing task is handled by people who are skilled and qualified to undertake your task. You might wonder that if s service is cheap then it might not be of good quality .The reason why outsourcing companies from India and other such countries provide low cost solution is due to the fact that labor cost is quite low in the outsourcing countries. There are two types of outsourcing techniques .Either you can outsource your work to an outsourcing company or outsource your work to freelance professional.

Use Affordable SEO Services Company From India to Promote Your Website

admin    SEO     Affordable, Company, From, India, Promote, Services, Website

SEO Optimization is a popular internet marketing technique. SEO Marketing or SEO Optimization is a popular internet marketing technique. SEO Marketing or Optimization is the success secret behind several successful internet/online ventures.

You will spot several hundred websites which are devoted to SEO Marketing, but the real question is “What is the Best and Affordable Search Marketing SEO Strategy?” This question intrigues every single business owner.

Different types of Marketing Channels available:-

There are probably several techniques using which you can effectively promote your business online, offline, or you can use a combination of both online and offline marketing channels. However, if your business clients access your services through your business website, then you must genuinely consider SEO promotion for your website.

Some of the established marketing strategies are as given follow:-

1. Marketing Offline – Take for example if you are an owner of a food joint/restaurant then you will consider promoting your restaurant using various marketing channels available offline. Here you can target newspapers, hoardings, popular radio channels, and television.

2. Online & Offline Marketing – In some businesses you will find equal proportion of customers who visit your business online as well as offline. You can take an example of a travel company website which receives booking request online as well as offline.

Therefore these companies will consider promoting their websites using both offline as well as online marketing channels.

3. SEO Marketing – Some businesses are purely internet based for example web hosting companies, job sites, Ebay etc. In these businesses there is more probability of getting an online customer as compared to any other source. These businesses can avail full benefits of SEO marketing. If their business services/products are accessible by users while searching on Google, Yahoo, AOL, and MSN, then it is highly likely that users will contact them to enquire about their services. In several internet based websites you can actually purchase the product online without leaving your room.

If you intend to promote your business website on search engines, then you should avail services from an affordable and economical seo company India. It will give you double benefits as compared to hiring a full time SEO Manager or hiring a dedicated team of SEO professionals.

Bangladesh and India: Will the Dams “Damage “the Relationship?

admin    Google's Nexus One     Bangladesh, Damage, Dams, India, Relationship

Environmentalists  and  academics  called  for  a  greater  movement  at  national  and international  levels  to resist  what they  said “India’s conspiracy” to  construct  Tipaimukh dam  without  sharing  information  with  Bangladesh. They also  slammed  the  government’s  role  in  dealing   with  India  about  water  issues.  India  has  neither  ensured  water  flow  in  the  Ganges  as  per  the  Ganges  Treaty  nor  shared information  about Tipaimukh  Dam, which is  sheer  violation of the treaty.( The Daily Star,July08,2009).

Remonstrance over the Farakka Barrage , first in 1965 , led to Indo-Pak war, but in 1975, Bangladesh in good faith , agreed to allow its friend, India to “ test-run “ its feeder canal for fourteen days only. India guaranteed Bangladesh that actual operation will commence after an agreement is signed detailing terms of operation and share of water. Rest is a history of non-compliance from India, resulting in desertification of many rivers inside Bangladesh. Next is India’s move to construct the Tipaimukh Dam ignoring strong protest from Manipur, as well as Bangladesh as it threatens the North-East section part of the Country. Isn’t both, faith and friendship, being compromised?

So why is India so obsessed with its Dam projects? In April 2001 David Barsamian,Director of Alternative Radio in Boulder, Colorado interviewed Arundhati Roy and here is what she said, “the myth of big dams is something that’s sold to us from the time we’re three years old in every school textbook. Nehru said, “Dams are the temples of modern India”, the dam will serve you breakfast in bed, it will get your daughter married and cure your jaundice. People have to understand that they’re just monuments to political corruption, and they derive from very undemocratic political institutions. You just centralize natural resources, snatch them away from people, and then you decide who you’re going to give them to. When I was writing “The Greater Common Good,” what shocked me more than the figures that do exist are the figures that don’t exist. The Indian government does not have any estimate of how many people have been displaced by big dams. The reason that there aren’t these figures is because most of the people that are displaced are again the non-people, the Adivasis and the Dalits. India doesn’t mow down its people. It doesn’t kill people who are refusing to move. It just waits it out. It continues to do what it has to do and ignores the consequences. Because of the caste system, because of the fact that there is no social link between those who make the decisions and those who suffer the decisions, it just goes ahead and does what it wants. The people also assume that this is their lot, their karma, what was written. It’s quite an efficient way of doing things. Therefore, India has a very good reputation in the world as a democracy, as a government that cares, that has just got too much on its hands, whereas, in fact, it’s actually creating the problems.”- (www.progressive.org). The Book is an eye-opener for Citizens to understand the system in India ; its corruption, the obnoxious nexus with World Bank that offers the funds and the International Community that implements the projects robbing the poor to pay the rich. Tipaimukh Dam will be no exception to this system.

Now I wish to present an example of how arrogant attitude of “Government” over demands of the “Governed” breeds violence and terrorism. Water First by Kunta Lahiri-Dutt and Robert J.Wasson has a chapter on The Regional Politics of Water Sharing written by Douglas Hill.

In 1976 Central Government of India passed a ruling settling how much water should be available to each state. Punjab disagreed and filed a case in the Supreme Court challenging its validity. Meanwile construction of 112 km Sutlej Yamuna Link (SYL) canal began in 1982 to divert waters to farmers in Rajasthan and southern Harayana(khurana2006). Construction was immediately met with opposition from Punjab unit of the Communist Party of India (Marxist) and Shriomani Akali Dal(SAD). The SAD section of protest eventually reverted to violent agitation and terrorism culminating in the events of 0peration Blue Star at Amritsar, 1984(where Indira Gandhi ordered the killing of hundreds of Sikh separists) and arguably resulted in her assassination in 0ctober. New Prime Minister Rajib Gandhi and Akali Dal leader Harcharan Singh Longowal met in 1985, set up a tribunal under Justice Eradi to re-examine appropriate allocations for Rajasthan,Punjab and Haryana. The findings of this tribunal was disputed by Punjab in 1987 on grounds that sufficient water to cover the recommended allocation was not available.Violence caused the closure of this tribunal in 1988 and construction of the Punjab section of SYL canal ceased in 1990. Again tribunal re-opened in 1997 and ruling passed in favour of Harayana in 2004. This triggered political crisis and the Punjab Government passed a Bill that nullified all previous agreements related to sharing of the Ravi and Beas (khurana2006): -(Google.com) Did India learn any lesson from this?

Governments works intricately through “Mama” system, to do their dirty work. Chetan Bagat in his book “The 3 Mistakes in My life” describes “Mama”, a local tout but ambitious to climb up the ladder of” Power”. He asks his political Guru to get him an election ticket. The Guru informs Mama that ambitious people like him are required in the party and since he is good and committed, he (Mama) to get to the next top level, needs to do work that gets him noticed. India has such “Mamas” for operations.

“Mamas”, on behalf of India, bribed officials to make temporary settlement through promises that 10-12% of the electricity will be received free of cost and the rest of it will be given to NEEPCO for distribution to other states. Will other states not demand the same deal? Besides the “Citizens Concern for Dam and Development” (CCDD) and Environmentalists don’t care about this temporary settlement and are continuing with the protest and if the Marxists and Maoist insurgents joins there is great possibility that protests could turn to violent agitation. How will India contain this violence? What would be the world’s reaction to this? Will Bangladesh be pressurized to facilitate India?

And now, Bangladesh. India without moral and military support from the then USSR (Russia) couldn’t have assisted Bangladesh in the war of Liberation. During liberation India was selectively aiding groups from Awami League (Mama Factor) though other political groups worked in tandem to achieve the common goal of Independence. Former Foreign secretary,Late Mr.J.N.Dixit in his comments to the Foreign Affairs Committee, said “We helped in the liberation of Bangladesh in mutual interest, it was not a favor. He also said that 90% of the problems could be resolved if Bangladesh exported gas to India. India subsequently made a list of other items to demand from Bangladesh. Friendship is being tested harshly.

Additionally, (1) India is ignoring clauses 2 and 3 of the Dublin Principles, 1992. Clause 2, stipulates Water Development and Management should be based on a participatory approach involving all users, planners and policy makers and Clause 3 stipulates that women play a central part in the provision, management and safeguarding of water. (2) India never agreed to the proposal to discuss with Nepal to solve the problems of Bangladesh due to Farakka Barrage. Why is India acting so mysteriously ?

Will the Bangladesh Parliament team that has been invited to visit Manipur be able to find solutions? The answer is a straight NO. In the absence of full details from India and the Funding Agency and subsequent analysis by local experts by all three states, free from political influence, the team wouldn’t be able to distinguish any controversial points. Rather there is danger that the name of Bangladesh will be mis-utilized politically to pressurize Manipur and Mizoram.

What then is the solution? Following is my four step solutions: (1) Barrister Harun ur Rashid’s suggests the construction of Ganges Barrage at Pangsha (90 miles west of Dhaka) to offset the adverse effects of Farraka Barrage. (Ref: Daily Star, May 31, 2008). It was first conceived in 1963 and next in 1984 and after feasibility report of 1997 the Joint River Commission approved it. Immediate steps must be made to implement this and next Bangladesh experts should undertake another study to construct another similar Barrage in the Sylhet region to offset the Tipaimukh Dam effect. Only after an agreement is made with India for construction of these two Barrages, should our Government think to cooperate with India. (2) Dr.Aiun Nishat suggests that positive politics, mutual understanding and the Prime Ministers of both India and Bangladesh should be involved. (Ref: NewAge Xtra June 12,2009). (3) From all three states, Women’s participation must be ensured and their opinions recorded and taken into consideration. (4) I fully endorse the suggestions, the Non-resident Bangladeshis in Los Angeles, have forwarded to Prime Minister Sheikh Hasina through the Consul General; they recommended that a team comprising of five countries be formed: Bangladesh, India, China, Nepal and Myanmar to find the right solution(.Ref: zshare.net/audio/616901121db0d245/Huda reading memorandum sent to Sheikh Hasina).

At the sidelines of NAM Conference, Prime Minister Dr. Manmohan Singh has confirmed to Prime Minister Shaikh Hasina that India won’t take any steps that might affect ties. Earlier in an exclusive interview Prime Minister Dr.Manmohan Singh had stated “It is my sincere belief that a strong and prosperous Bangladesh is in India’s fundamental interest.”(Ref: Daily Star, Nov.15,2005). Let the Honorable Prime Minister prove his intentions. It would be great if Sonia Gandhi also takes a keen interest and joins Dr.Singh in this venture. I am confident that Bangladesh and India Relations will greatly improve.

Seo Services India

admin    SEO     India, Services

India SEO a Professional Internet marketing Firm located in Chandigarh, northern part of India, since 1999 has launched an
outsourcing of organic search marketing services at economical rates to its strategic SEO partners and customers  in UK, US, Canada,Australia, and other Europeans countries with the beginning of 2009.

IndiaBook CEO says “Recent recession in financial market has open a new door of opportunity for the Indian SEO agencies to provided SEO services world wide because of advantage of cost-effective services,increased efficiency, increased productivity, shared risks, reduced operating costs, increased quality, better services and more time to focus on core competencies.”

IndiaBook CEO further says “In these days SEO approach is not only important but crucial in any marketing mix. We cannot depends upon on our in house SEO consulting team, the pace of change has been obviously too fast for any company that is not dedicated to SEO as its core competency. We have also established our position as a major SEO authority in last 9 years. If any body see our portfolio of more than 500 sites, couldn’t possibly doubt our knowledge and expertise in the
subject”

IndiaBook is already into natural search engine positioning service since 1999 and already successfully completed website optimization of more than 500 websites. IndiaBook has more than 50 work station for search engine optimizers and team leader of SEO division has more than 10 year of search service expertise.

India Book SEO company India offers all type of Internet search engine optimization services including competitor analysis, keyword research,on page optimization, link building, directory submission, blog reviews, social book marking, SEO content writing, article writing,article submission and press release distribution services to its outsourcing customers in UK, US, Canada, Australia and Europeans countries.

IndiaBook SEO services India ensures highly qualitative, timely delivered and competitive affordable SEO rates to outsourcing customers because of location advantage in India, low labor cost, high volumes and 9 years of our search marketing expertise. We sign Non-Disclosure Agreements and understand secrecy better because of been already into SEO outsourcing services .We also offer customized SEO solutions even at customer sites to make complete secrecy and work
only at back end. Our global SEO optimization services outsourcing model makes sure we deliver maximum targeted result to you.