Internet Marketing Tips – 3 Easy Steps to Help you Find your Profitable Keywords
Internet Marketing Tips – 3 Easy Steps to Help you Find your Profitable Keywords
The biggest mistake many people make when starting online business is they will create a products that usually based on something they just enjoyed doing. They spend months creating this product before starting to make money selling it… This is the pitfall where many people run into major problems when they begin to do online business. They end up spinning their wheels and finally realize that nobody wants to buy their latest and greatest product that they have spent months of their life creating.
Not only can this be extremely frustrating, but it also ends up completely wasting time and money.
What people should do is finding the “market” first and then creating the product based on what the market wants. That is so much easier than creating the product and then finding the market, which might not exist in the first place.
In this article, I will give you the easy way to find profitable markets. Once you find these markets you could create Adsense websites based on the topics OR you could create entire products around the topic… OR better yet, you could do both!
We will start off by doing Keyword Research. We need to find out profitable keywords so that we can use them to determine our own profitable markets.
Finding profitable keywords is not a difficult task to do. Anyone can use online tools to find valuable and profitable keywords with a few minutes of work, Quick and Easy. You just have to know how to find the answers to these three questions:
1. How many SEARCHES are made each month for your keywords? (DEMAND)
You need to find out how many SEARCHES are made each month for your keyword or keyword phrase.
The more number of searches, the more potential to receive traffic, which means more people come in to your business to either looking for and/or purchase. Thus you can make money.
If your keyword has high number of searches, it will likely be profitable because it is something people are searching for. So you will have more possibility to make money with a high demand keyword. Keep in mind, even a keyword with low number of searches (just 10 to 100 searches each month) may be profitable if you use it to adding into the right market place. However, a keyword which has no any searches is definitely useless to take it of your own. To discover the number of keyword searches, you can use this site like Overture (Yahoo Marketing) or WordTracker for your keyword researching tool. It gives you the number of searches received each month for each keyword you typed in. To quickly find out how many searches made each month for your keyword, go to http://www.inventory.overture.com/d/searchinventory/suggestion/
This is one of popular free keyword suggestion tool you can use to find the number of searches for the keyword or keyword phrase you are looking for.
2. How much COMPETITION do your keywords have? (SUPPLY)
Here is another important task for you to find out how much COMPETITION your keywords have before you begin to market your chosen products or services. You will hardly get traffics from the keywords with high level of competition. Thus, keep in mind that the most popular keywords will also have much competition, and you won’t to get traffic from them unless you use a PPC (Pay Per Click) advertising system like Google Adwords or Yahoo Marketing.
However, you may begin getting traffics from those high competitive keywords after spending months or even years of content building. The best way is to choose the keywords with little or no competition.
One of the best sites you can find out how much competition of your keywords is Google. Google will give you the number of pages related to the keyword you type in to searching. In order to get more accurate number of pages of your keyword phrase, you should type your keyword phrase within quotation marks such as “special valentine gifts”. And Google will show you the search results featuring your exact keyword phrase you typed in. So you can determine how much competition your keywords have from Google search results.
3. How to KNOW if your keyword is really PROFITABLE?
If people are making money from promoting and optimizing your chosen keywords or keyword phrases, it will be noticed that those keywords are profitable. Make sense?
You can choose your keywords and type it into Google, Yahoo and MSN. And just count the number of Sponsored Links at the top and the right side of the page. If the keyword phrase you typed in is profitable, you will see a lot of sponsored links where there are sites or businesses are advertising, which means there is profit people are making.
In conclusion, if you are starting your business, the very first thing you have to do is finding out your profitable niches or markets by just following these three simple steps above. Once you have found your niche or market you think it would be profitable, you can then select the products related to your niches or markets you chose to promote. Finally I believe your online business will be successful if you put them into your effort.
David McKarson is the author of this article. He is a full-time online marketer who writes a daily and weekly newsletter which provides tips and helpful resources for internet marketers.
Sign up for David’s newsletter today and you will receive FREE Internet Marketing Start-Up Guide which will give you the strategies to help you find out Hot Markets and Keywords in the same way as successful online marketers do. If you are looking for Top Internet Marketing Product, please visit the Professional & Honest Product Reviews site now.
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Find How to Make Money With Google Adsense
Find How to Make Money With Google Adsense
Google Adsense has been trumpeting its presence all over the internet for the last few months. It has dominated forums, discussions and newsletters with amazing stories of how people can make millions by simply signing up with Google Adsense, and then sitting back and waiting for the deluge of money to roll in. Sound a little too good to be true? Why not look a bit more closely and make up your own mind? In this article you’ll find how to make money with Google Adsense.
How Does it Work?
If you have a webpage for your company and you wish to increase your income, you can use Google Adsense to help you earn money by advertising. You can sign up with Google Adsense, for “Site Targeted” ads. This system allows you to choose on which sites or pages your ads will appear. When they appear there, people will click on them and arrive at your website. You will then pay a set cost for each thousand clicks.
Obviously, key to success here is to place your ad on high-traffic pages which contain surefire keywords. What point would there be in placing your ad on a page which received very few clicks? Well, unlikely as it may seem, there is a subtle advantage in having your ad on a less busy page. Chances are, your ad will be the only one on there , so you won’t be so likely to lose customers to the competition. Even informational sites, which focus on delivering powerful affiliate- link-free content to their customers can now earn a little cash for their efforts.
Some Tips From Successful Webmasters.
1. Keep track of your web logs. If you are targeting high traffic pages with your website, you will notice an encouraging trend. You’ll see that many of your visitors are taking advantage of the free affiliate marketing resources and ebooks you are offering them . This is proof positive that your ads are working well, and generating more clicks. Finally, here is a return on your ad investment.
2. Place adsense ads on pages that produce little or no profit. These free resources pages will allow your ad to shine where there is little competition from similar ads.
So, by skilful manipulation and placement of your ads, you can make a difference to your business income.
Google Adsense is making a supreme effort to supply a leading edge product to its customers. They strive to stay ahead of the market, where they can spot developing trends and offer a superior product to you, the buyer. They are currently considering adding a second tier to their services. This is expected to have a very positive effect on businesses. Publishers and webmasters will be able to add sub-affiliates, and double or triple their profits. That will be a happy day!
Another useful money-making feature of Adsense at the moment is the ability to filter out up to 200 URL’s. Now the webmasters can block out low value offers from their pages. More importantly they can block their competitors from their websites. This powerful tool puts webmasters fully in charge of their content.
Google Adsense has unlimited possibilities for success. However, the system is still vulnerable to abuse by unscrupulous users. There’s always the possibility that adsense will reach such a peak of cheating the online community that Google will be forced to shut it down. That would be quite a problem for those who have milked this easy system in order to become prosperous.
In the meantime, Google Adsense is well established as an excellent wealth creation tool for internet marketers. Google demands a high standard of conduct from its users, and therefore it is safe from the ever-present spammers who are out to ruin a good thing.
Learn how to start and run your own online home business and receive full private training from experts: Expert Home Business Training.
M.Reeves also helped to develop these sites TopHubs, Extreme Sports Elite
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Techniques find the file on google
Techniques find the file on google
Google obstruction in subjects that receive everything. You want to download. Instructions on the Internet you can use this method. To find the CD key or download Cracking varied You want. But I suggest that You should download Trials to test or study.
One way.
Type these words in Google Search.
(1)
“Parent directory” / spectralab 4.3213 /-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
(2)
“Parent directory” DVDRip-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
(3)
“Parent directory” Xvid-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
(4)
“Parent directory” Gamez-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
(5)
“Parent directory” MP3-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
(6)
“Parent directory” Name of Singer or album-xxx-html-htm-php-shtml-opendivx-md5-md5sums.
Note that after you change the word parent directory MP3 Gamez appz DVDRip example is what you want to search ??? then you will see the wonders of Google.
Method two
Type the following in Google.
? intitle: index.of? mp3.
Then just add music to an album like singing? Intitle: index.of? Mp3 myfavoritesongs.
Method three
Type the following in Google.
inurl: micr0s0f filetype: iso.
??? then change the word with the word iso micr0s0f a word that you want such as inurl: myc0mpany filetype: zip.
More —————————— ——————-. ——.
1.Google to use and (and) are always in sentences such as search harvest moon back to nature Google search will harvest AND moon AND back … (say it is a separate search words)
2, use OR (or) is a Google search for more words from A and term B (say it is the results. Combined together) Help with large print OR between words such as vacation london OR paris is for both the London and Paris.
3. Google will each general terms (such as the, to, of) and the single letter It will make searching slow down. But if the word can help them find information easier. + It must use to help the next word. (Need space before) such as back + to nature or final fantasy + x.
4. Google search can ??? extent by the smaller or use Advanced Search to search Google in a special language.
5. Google homograph can be cut by a – by helping to bring the words to cut the bass like a 2 word meaning fish and is about music that we will cut meaningful music out on the type bass. bass-music means music with no words that it can also cut the other like a “front mission 3″-filetype pdf mean about front mission 3, but not display file PDF.
6, the search phrase. (Search the phrase is) to use “such as” Breath of fire IV “.
7. Google can translate web language Italian, French, Spanish, German, Portuguese and English. (By clicking on the word “Translate this page” beside names Web)
8. Google to find files in a format other non-HTML file types that can support the
Adobe Portable Document Format (file name extension of the pdf).
Adobe PostScript (file name extension of ps).
Lotus 1-2-3 (the file extensions wk1, wk2, wk3, wk4, wk5, wki, wks, wku).
Lotus WordPro (file name extension lwp).
MacWrite (file extensions of mw).
Microsoft Excel (the file name extension xls).
Microsoft PowerPoint (file extensions of ppt).
Microsoft Word (file name extension of the doc).
Microsoft Works (the file name extension wks, wps, wdb).
Microsoft Write (file name extension of wri).
Rich Text Format (file name extension rtf).
Text (ans file extensions or txt).
Help filetype: file extensions like “Chrono Cross” filetype: pdf document means that the PDF of Chrono Cross and it is able to see those files in the format of HTML (by clicking View as HTML format or HTML. Google in Thai)
9. Google’s Cached web store can be visited at all (by clicking the Cached or stored in Google English) it is useful to help us access the Web may face some web deleted. The information to be deleted before the data. (There will be new to most.)
10.Google to find similar pages (by clicking Similar pages or similar pages on Google English) will find the same information that is similar to our example, if we find the research This capability will allow plenty of time to find information quickly without the need to care about keyword.
11.Google link to search all the web links to help link: eg Name URL link: www.google.com. But you can not use this ability to find other.
12.Google can search the web by typing specific words that you want specific site: the name For example, if you want to find a URL on the web (admission), type Stanford University admission site: www.stanford.edu.
13 If you have less. (And think good luck) Google search service is quick (name service I’m Feeling Lucky) by the Google Web addresses will be the first to submit your search ??? (link to the web is completed, such as you want. Search the web Stanford University Stanford, urgently press for printing or use I’m Feeling Lucky! Google miss in Thailand
14.Google can find a map of the United States by name, type the address with street names such as State 165 University Ave Palo Alto CA Google will manage to submit high-quality maps.
15.Google phone can be. (U.S. only) or print a number and then find a print company.
first name (or first initial), last name, city (state is optional).
first name (or first initial), last name, state.
first name (or first initial), last name, area code.
first name (or first initial), last name, zip code.
phone number, including area code.
last name, city, state.
last name, zip code.
But that you can use a?
Search Product Catalog 16.Google can have (access http://catalogs.google.com).
17.Google can use the storage characteristics that you want to visit the Google Preferences or Options in Thailand
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How to Quickly and Easily Find Telecom Information Using Internet Search Engines
How to Quickly and Easily Find Telecom Information Using Internet Search Engines
The development of the Internet has enabled almost anyone access to virtually every piece of information known to human civilization. A few key strokes and mouse clicks can uncover practically any compilation of information you desire – and have it delivered directly to your desktop computer or laptop.
Google and other search engines such as Yahoo and MSN are constantly updating search algorithms to provide relevant search results to billions of Internet users across the globe. But as good as these search engines have become, a vast number of Internet users still find searching the Internet to be a slightly frustrating and daunting task.
Having the extent of human knowledge at your fingertips does not always result in finding what you want. For example, a Google search for the term “telecommunications” brings up a whopping 109,000,000 results!
No one has the time or patience to sift through that much information. Fortunately, there are simple search tricks that you can use right now to quickly and easily find telecommunications (or any other) information.
How to Search Using Quotes, Parentheses, Positives and Negatives
Google, MSN and Yahoo have allowed for “shortcuts” within their search engine structure to help users narrow down the search results they provide. Making internet search a more friendly experience requires users to know just a few.
The most basic of these shortcuts are the use of quotations, positives and negatives. Used in conjunction with search phrases, these commands help zero in on relevant search results very quickly.
For example, say you want to search the Internet using the term: voip phone system. Entering those words into Google returns over 45,000,000 results. Placing quotations marks around these same words tells Google to search by “phrase”, not just the individual words themselves. Searching by phrase narrows this search to just over 1 million results.
Adding positives (+) and/or negatives (-) to a search term will help focus search results even more. For example, if you would like to find a VoIP phone system from Cisco and not Packet 8, you would type: “voip phone system” +cisco -packet 8
The minus (-) sign eliminates any search results that refer to Packet 8, and include all search results that contain Cisco.
If finding VoIP phone systems from EITHER Cisco OR Packet 8 is desired, it is best to use the either/or command (parentheses) in your search. Keep in mind that all of these commands are completely interchangeable and can be used in conjunction with each other depending on how specific you would like search results to be returned. A search for a VoIP phone system by either Cisco or Packet8, but NOT Ebay listings would require entering this into Google: “voip phone system” (cisco,packet
-ebay
These simple tricks will save you hours of time and considerable frustration when searching for exactly what you want. The following are more ways to find specific file types and information from only ONE website – without even having to go that website to search.
How to Search for Specific File Types of Information
For the most part, Google returns search results in the form of web pages (html) or “sites” where the information resides. Although they are getting better at including file types other than html pages into their search results (e.g. PDF, mpg, mp3, .doc, .xls), they are still years away from being intuitive enough to know exactly the type of files you are searching for when you enter a search phrase. The best way to help Google return what you want is to tell it what file type you desire.
For example, there are literally thousands of white papers written on almost every telecom topic imaginable. Vendors shell out big bucks to develop informative and comprehensive white papers on a variety of telecom topics, primarily for marketing purposes. The majority of these documents are not thinly disguised sales pitches however. More often than not they are chalked full of highly informative content. White papers come in very handy when researching and/or learning about a specific telecom topic.
To find these available telecom white papers with ease, simply enter filetype:pdf after your search phrase. If you are searching for a white paper on the topic of “voip phone systems” your search phrase in Google would require this: “voip phone systems” filetype:PDF
Google returns 358 results as of this writing.
Not specific enough?
Try entering allintitle: before the search term. This will tell Google to only return PDF files that contain “voip phone systems” in the TITLE of the document. This search brings up only six results.
Use this trick to find other file types such as Word files (doc), mp3s (mp3) and even Excel files (xls). A search for VoIP phone systems in Word document format would require: “voip phone systems” filetype: doc An Excel spreadsheet file would require: “voip phone systems” filetype:xls
How to Search Only One Website
Many websites contain search features that allow visitors to search for topics within that website alone. But what if you want to search for a topic on one specific site and the site contains no search capabilities on it?
Use the site: command directly into Google search fields.
For example, say you want to quickly search mobiletracker.net (a popular and massive cell phone blog) for anything to do with Nextel in the title of the blog post – but you do not want anything to be returned with word “Motorola” in the title. This Google search would require entering the following search string:
allintitle:Nextel site:mobiletracker.net -Motorola for a total of 93 search results.
Let Google Come To You Using Google “Alerts”
It is now possible to let Google search come to you via email when information is added to the Internet that contains a topic or phrase that interests you. Introducing: Google Alerts. Google Alerts is a free service that allows you to inform Google of a topic or phrase that you desire to be continuously kept up to date. Google will then send you an e-mail when anything is added to the Internet that contains that topic or search phrase.
You will need a Google account (free) to set up these alerts, but once you do, information on your topic will be sent to you at the time intervals you desire – daily, “as it happens”, or weekly. You can also specify where you want this information to come from: the web, news, blogs, video, Google groups or a comprehensive search of any and all of them.
When setting up your Google alerts, be very specific using the methods covered in this newsletter. Use the commands allintitle, quotations, positives and negatives wherever possible. By doing so, you will not only cut down on the amount of emails you receive, but they will be tightly focused and on topic as well.
The Internet contains a vast array of telecommunications information just waiting to be found and used for your benefit. Spend just a few minutes a day honing your Internet search skills and the payoff will be well worth it.
Karen Thatcher is President and CEO of TelCon Associates Inc. For 35 years, TelCon Associates has helped companies of all sizes reduce and manage telecommunications expenses through proprietary methods for telecom auditing and bill management. For free materials on how to reduce and manage your corporate telecom expenses more effectively, visit http://www.telconassociates.com
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Do you Google? 5 easy ways to enhance your search and really find what you are looking for
Do you Google? 5 easy ways to enhance your search and really find what you are looking for
Internet without searching is like a car without wheels. You won’t get too far. Using the same analogy – would you rather have a car with new tires or tires that you found on a junk yard? Both would work, but the new ones will just work much better. And the same applies to the way you search. But don’t worry, to go from junk yard searches to brand new Michelin’s won’t cost you anything. All you need is to ask Google nicely. Here’s 5 simple queries that will make Google cooperate nicely.
1. Enter keywords you want to exclude from your search.
Syntax: search terms -word to exclude
Consider this – you are looking for online marketing opportunities. Entering simple ‘online marketing opportunities’ into Google will give you results for everything that is even remotely related to online marketing opportunities. But what if you only want to see results for affiliate marketing, GPT, e-commerce etc but not for MLM? You can refine your search like this: online marketing opportunities -MLM. This will tell Google to exclude anything related to MLM and display results only for all other online marketing opportunities. One thing to remember – the syntax uses a space between your search keyword and the minus sign. If you do not include the space, it will only act as hyphenated word.
2. Search for exact phrase.
Syntax: “keyword phrase”
If you are looking for an exact phrase, without substituting any part of the phrase with synonyms, and do not want Google to insert any other words between your phrase, simply put double quotes around you phrase. By doing so, Google will only display results that match your phrase 100%, and match the word order of your phrase exactly.
3. Search for exact match.
Syntax: +keyword
This is similar to double quotes, but allows you to specify a single word from your phrase that you want to match 100%. Consider this: affiliate marketing opportunities +NY. The results will match NY exactly and will not use any synonyms for the keyword NY. It will not display results where NY is spelled out as New York, NYC etc. One thing to remember: The plus sign mus be right before the word you want to match, with no space in between. If you place a space between the + and the word, it will act as query addition, not as exact match.
4. Substitute words with wildcard.
Syntax: *
Many times, you do not know the exact phrase. In that case, you can substitute parts of the * wildcard. This can be also useful if you want to include several terms into one phrase. Consider this: affiliate * opportunities. This will result in Google substituting the * sign with any words. For example, it will display searches that include word ‘online’, ‘offline’, ‘marketing’, ‘money making’ etc.
5. Search within a website.
Syntax: keyword site:NameOfTheWebsite
With this search you can search for your keyword within a specific web site. The search results will not display any results from any other site, even if the results are the same (for example, the same article posted on different web sites). Consider this: affiliate marketing site:WarriorForum. This displays all results that include keywords affiliate marketing from WarriorForum web site. Normally, you can perform these searches on forums themselves, however, this syntax works also for sites and blogs that do not have search implemented in them. And there is one more cool trick you can do with this – you can search within all web sites with specific extension. For example affiliate marketing site:.edu will display results for affiliate marketing only from .edu web sites.
Use these five simple queries, combine them and experiment with them, and soon enough, you and Google searches will be in sync. You will save lots of time sorting through results you were not looking for. And as we all know – time is money.
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Adwords Keyword Research Tools & Tips to Find Profitable Keywords
Adwords Keyword Research Tools & Tips to Find Profitable Keywords
Adwords keyword research tools are valuable and essential to anyone using Google Adwords to promote their websites. Most people think that such keyword research tools are only capable of pulling out huge keyword lists to be used in their Adwords pay-per-click (PPC) campaign. Little do they know that these tools are also effective in digging out useful information about keywords that could be used for other PPC campaigns and even for search engine optimization. Letâs learn several useful Adwords keyword research tips and why Adwords keyword research tools are so powerful in reaping lists of profitable keywords.
One quick keyword research tip before starting a PPC campaign is to build a keyword list of at least 1000 keywords. Keyword research is necessary. Brainstorm and start off with a few keywords, perhaps 5 main keywords associated with the product. You may wish to use several free online Adwords keyword research tools such as:
1. Overture Keyword Suggestion Tool
Search for the main keywords and copy down the lists of related-keywords in a Notepad file. Dig 1 more level into each related keyword to find variations/extensions of the root keywords. These keywords are what we call long-tails. Example, “best online Adwords keyword research tools” is a long tail from the root keyword phrase “Adwords keyword research tools”.
2. Google Search Engine
Find and visit each of the top 10 search engine results for your targeted main keywords. Go to your internet browser under âViewâ, click on âPage Sourceâ to display the meta-keywords. Copy them. These are golden keywords and phrases that expert webmasters have painstakingly researched. They are yours free.
3. Google Adwords Keyword Research Tool
This is the web address https://adwords.google.com/select/KeywordToolExternal. This free Adwords keyword research tool is a handy tool. Make use of the “Site-Related” tab to make interesting discovery of keywords targeted by top ranking websites. You would be pleasantly surprised at some of the keywords which you would never have thought of.
The second Adwords keyword research tip is a sneaky. It is like an espionage mission â I will teach you how to spy on competitors who are advertising in Adwords. With your keyword list, key in one main keyword and take note of the websites that show up in the Adwords text ad on the right in Google. Repeat this for all the 5 main keywords and see if there is a common website that shows up all the time.
Target this website to spy on. Open a Microsoft Excel document and list down all the keywords in your list that this competing website shows up for. Observe the list of keywords over a period of 1 â 4 weeks and see if this website still appears for each of the keyword. Eliminate those which dropped out and retain those that it is still targeting. There is good reason to do so as there is a likelihood that these are profitable keywords/phrases that continue to make money for the website. This explains why it is paying big bucks to stay within top 5 in the Adwords for these keywords.
Did you know that some expert marketers are employing these secret Adwords keyword research tips and tricks to earn outrageous amounts of money? Not only so, they are using Adwords keyword research tools to automate these otherwise manual and tedious tasks. Imagine how painful and time-zapping to do this for one product, not to mention repeating them to dozens of websites and products. Learn how you can be like them and start using secret keyword research tips from my free ebook which you can download at my blog. You would also discover which Adwords keyword research tools can explode your earnings almost instantly.
This article may be freely reprinted or distributed in its entirety in any ezine, newsletter, blog or website. The author’s name, bio and website links must remain intact and be included with every reproduction.
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Guerrilla Job Search Tips – How to Find Jobs & Get Hired Faster in a Recession
In any economy, you can find a job faster by doing three simple things:
1) Know the position you want, with absolute clarity, right down to the job title.
2) Know where you want to work, right down to the names of 10-20 ideal employers.
3) Use unconventional “guerrilla” tactics to get noticed — and get hired.
Here are the stories of two people who did all the above — and found great jobs — right in the middle of the current recession.
1) Anyone for Coffee?
Janet FritzHuspen from St. Paul, Minnesota, landed a job after mailing coffee cups to area employers.
That’s right — coffee cups.
Here’s what she did …
FritzHuspen found jobs advertised online, then sent a box with a travel coffee mug, her resume and a cover letter inside. Her letter said, “I would like to meet you over coffee to discuss how I can benefit the ABC Corporation as your director.”
“I sent the box via FedEx Ground, so I could track and know when they signed for it. I waited about 20 minutes after it arrived. Then, I called and said, ‘Hi. You just got my package!’ and I went from there,” she says.
FritzHuspen sent three coffee cups in two weeks. “I called and spoke with somebody at all three employers, and had a conversation with one hiring manager that resulted in an interview.”
About two weeks later, FritzHuspen got the job!
Here are three ways to make this tactic work for you:
1. Find names and phone numbers of hiring managers on Google or Linkedin.com. Can’t get a name? Call and ask the receptionist — that’s what Janet did. Then, she dropped the receptionist’s name into the first sentence of her cover letter, by saying, “I spoke with Sally Smith today about …” This instantly established a rapport with the reader. Smart!
2. Save money on shipping by using FedEx Ground or UPS. Speed is less important than real-time delivery confirmation — you want to call recipients right after they open your box. This makes an incredible first impression!
3. You can buy travel coffee mugs for under $5 at any department store. So, for about $15, including shipping, you can get on the radar of almost any hiring manager you want to meet. What would that worth be to you?
2) Smart Calling
Gilbert Fonseca from Pharr, Texas, got hired for an insurance sales position very quickly after doing something simple and direct: He called an employer that was expanding, introduced himself, and asked for an interview.
That sounds like cold calling, right? Wrong.
Fonseca did several smart things first, before calling his future boss.
Through research, Fonseca learned his target employer was expanding. And, thanks to his prior job, he knew all about one of their key competitors. A call to company headquarters produced the name and number of the local hiring manager.
“I called the hiring manager and introduced myself. He wasn’t too eager to talk, but I did what any job seeker should do — I sold myself,” says Fonseca.
Here’s what he said: “Good afternoon Mr. X, my name is Gilbert Fonseca, I live in Pharr, and I heard that you’re coming to our area. I wanted to introduce myself and explain how I know about you — I worked for one of your competitors in the past.”
At this point, the hiring manager pushed back and tried to get rid of him. But Fonseca pressed on.
“I know how your products work and I have a big book of business I could bring with me,” said Fonseca. This got the manager’s attention — who wouldn’t want to hire someone who brings his own customers?
“That’s pretty much where the conversation ended,” said Fonseca, who got the names of other hiring managers and was told to call them.
No interviews resulted, so Fonseca pursued other leads. But two weeks later he got a call. “The hiring manager said that things had changed and I was asked to come in. I interviewed on Tuesday and had the job on Wednesday,” he says.
Here are three things to keep in mind as you “smart call” for interviews:
1. Tell employers — specifically — what you’ve done before and can do again. Example: “I’ve saved more than $90,000 a year the last three years and can do the same for you.” Do your homework and assign a dollar value to any time you’ve saved or money you’ve earned.
Alternately, drop the name of a competitor they hate, a client they’d love to have, or something valuable you can bring — that’s what Fonseca did. How can you help? Be specific!
2. Follow a script. It can ease your nerves to read from a piece of paper. Just be sure to practice until the words flow smoothly.
3. The worst that can happen when you call employers is … they say no. Nobody dies or goes to jail. But you may land a job interview. All you have to do is ask.
Chances are, you’ve never thought of sending coffee cups or “smart calling” employers. But these Guerrilla Job Search tactics work, as the stories above demonstrate.
Why not give them a try today?
Knowing What Exact Search Phrases Customers Use to Find your Products or Services
What you want to do is compiling keyword search statistics from over 180 search engines world wide, to create the most powerful Keyword collection for your need.
Knowing what exact search phrases customers use to find your products or services enables you to maximize the available search engine traffic.
The reason for this is quite simple. If your web page does not contain the exact search keywords a customer is using, your page will not be found in the search engine results. Basically this means fewer potential customers visiting your web pages.
Secondly, identifying all the relevant keywords to use in PPC campaigns, such as Google AdWords and Yahoo Search Marketing, provides better coverage and increases ROI. You can target keywords individually setting CPC rates to suit each term, which improves ROI, as you do not need to rely on broad match options which are well known to generate lower conversions.
Given the fact that over 80% of all online transactions begin with a keyword search on one of the major search engines available on the internet. This really tells the importance for your web site to have the right keywords that people use for search so they will be able to find specifically your web site with your products or services. To compete on the internet you need to target all the relevant keywords.
Several software available today can tell you the search phrases people use to find products and services, as well as the search terms that can drive traffic to your competitors.
You can take advantage of this information to either optimize the content of your web pages and your meta tags and you can maximize your pay per click campaigns and finally you will be able to take traffic away from your competitors.
All these three reasons should be enough to understand the importance of finding the keywords that are most suitable for you and your website and to be included in your content and meta tags.
Keyword Research is one of the first and most important tasks you will undertake in the process of finding the right keywords. If you are selling specific products or services, use this word and put it into a keyword research program (like f.inst Keyword Discovery, Wordtracker, AOL Hot Searches , Ask IQ, Dogpile SearchSpy, Google Trends, Google Zeitgeist, Lycos 50, MSN Search Insider, Yahoo Buzz Index).
When a typical user does a search, the pages that are displayed within the top 10 results usually contain the EXACT phrase that is being searched for somewhere in the page content. This means that if you have the phrase “service and/or product” somewhere in your page, but not “Cheap service/product” or “Free product/service” you would be missing out on thousands of potential customers that use these phrases to look for your web hosting services.
The Industry Keywords research tools will track the most popular search terms that are driving actual traffic to sites in various industries. This data enables you to compare the keywords you are currently receiving traffic for, with that of your competitors in the same industry.
For Example:
The top searches in the Recreation / Motorcycles category include: scooter chopper , bmw r80, Kawasaki, harley davidson , 50cc scooter mopeds and many more. It is therefore imperative that you find out from your industry standpoint of view, what keywords are the most popular within your branch. This will give you the edge above others in the same industry. F.inst travel or sex industry, it is important to differentiate already on the keyword level.
Spelling Mistake Research . Many people have difficulty spelling, make typing mistakes when entering keywords or simply write words in a different way, for example, the word “color” in the US is written as “Colour” in other parts of the world. How many other words do you think are spelled differently? You can take advantage of this by targeting commonly misspelled keywords. These keywords are often far less competitive than the correctly spelled keyword.
Example: If we go to a travel site, lets try and find the different ways people spell the word accommodation. Tools like Wordtracker or Word Discovery have this function to check various spelling of this word. We find out that there are at least 10 various ways this word is spelled amongst users on the internet. Fantastic, this gives us another edge we could use in the marketing of our web site. If you target the common keyword misspellings in your PPC campaigns and even in organic SEO, you can get a real edge over your competition.
Seasonal Search Trends. The problem with most keyword research tools, such as Overture, Word Discovery and WordTracker, etc., is that they rely on the previous 1 or 2 month’s of search data. This makes it very difficult to predict what users will be searching for next week or next month.
For this reason, you need to do a search history that spans a full 12 month period to encompass the seasonal changes of words, actually you will need to run a keyword check on a regular basis as events can make people change keyword usage. This was easily seen in 2007, as events (celebrities in news, disasters, sports events etc) governed what words people used in search engines most. What this does is, it helps you to predict the searches that will be popular for next Christmas, and to examine seasonal trends you will be able to see how demand for various goods and services is likely to change throughout the year. If you want to check what season the keyword valentines day is popular, it does not take a genius to understand that February would be a good tip. Check for other words, and you will see they have peaks in their use, utilize this to your advantage and not have missed this important information if you do it in advance.
You will have benefits by identify seasonal trends and being able to plan marketing campaigns to coincide with traditional peak periods like Christmas or Valentines Day. In addition you will be able to determine the ideal timing for your marketing campaigns and predict traffic levels during low peak periods like the holidays.
Related Keywords
There may be keywords that are closely related to your web site’s purpose that you are not targeting. There could also be different words or names that have the same meaning as other words due to regional or cultural differences. Finding all of these words can be quite difficult, however making an effort finding these relationships can make the real difference compared to your competitors.
If you sell f.inst shoes, you should find all related terms to this word as well, like boots, footwear, sandals, nikes, adidas, reebok etc.
KEI Analysis. The keyword effectiveness index is an important index to understand and to evaluate. It can be quite easy to rank in the top 10 results for some search terms, but it can be very difficult for others. For this reason, the most popular search terms may not be the best terms to target.Using an example here to illustrate how important this index is for search of the right keyword/phrase for your web site, we will use the example Sidney hotel as a search word/phrase. The very best keywords have high popularity (as in a large number of searches), but are not very competitive, that is they do not appear on a large number of pages. This relationship is represented by the Keyword Effectiveness Indicator, or KEI. KEI is a logarithmic scale that aims to quantify the effectiveness of any search term. The KEI value is 0 to 10. It is similar in principal to the Richter Scale, commonly used to measure earthquakes, and this is a good way to think about the figures. When using KEI, keep in mind that KEI is only a basic measurement, whereas tools such as SEO Toolkit also check the other more important criteria, such as intitle, inanchor, Google Page Rank, Alexa Rank, PI Rank and the number of competing PPC ads on both Google and Yahoo.
Keyword Density Analysis .
Keyword Density tools are used for two primary SEO tasks: One is to check the density counts of the keywords used on your pages and second to dentify the keywords that your competitors are targeting.
There has been widespread discussion on the ideal keyword density for the primary terms used on a single page. This ranges from 3% up to, and over 15%. However, it is agreed that keyword density is used by search engines in their ranking algorithms and does affect the a page’s ranking. Keyword density analysis also make it extremely easy to identify the search terms that your competitors are using on their pages, and more importantly the search terms they are targeting. With the keyword density tool, you can easily see exactly where each term is used on a page, the number of times the term is used, if the term appears in the meta tags or links, and if the term is used in heading tags.
The keyword density analysis would load the specified URL and extracts all possible word combinations to create a list of search phrases and then cross references the extracted phrases with the Keyword Discovery search term database.
The density report enables you to quickly identify the frequency of popular search phrases used on your own web pages. In addition, by using the density tool on your competitor’s pages, it can provide valuable insight as to the search terms your competition is targeting.
Domain Researcher Tool
Quickly find potential high traffic and available to be registered domains based on popular keyword search terms. The Domain Researcher Tool can cross reference any search phrase if available as a .com or .net domain in real time.
Many domains are already taken, but with the batch keyword check feature, you can save time searching for that perfect domain that is still available. Checks 100 search terms at a time!
As you can check availability of domain based on searched for phrases, this tool is great to identify potential new high traffic domains or domains that not only describe your business or product but are already in the minds of potential customers.
I will not try to sell you any products here, and will therefore not recommend any tool above the other, however two main products stand out and those are Wordtracker and Word Discovery. Try them both and see what you think. Another solution is to hire an SEO expert and let him do the work for you, sometimes this is the best solution, as this person probably have done this type of work before and can turn around quality work at the shortest time as well. It can save you both time and money by having the optimal research done the first time. Also an idea to let this SEO expert run research every quarter, to update and refresh the analysis and what type of keywords/phrases are most suited for you at that given time. Some companies runs this analysis on a weekly or even more frequent level, in order to keep track on competitors and the type of keywords in trends at any given time. It is up to you and how dependant you are upon having traffic driven to your site or not, how much business you need for the next quarter or so.
Please do not hesitate to contact me if you want some assistance in these matters, maybe I can assist you with your keyword/phrase strategy to make your web page or content on the web page more SEO friendly and create traffic for you and ultimately bring income to yourself and your business.
Best of luck then, and with the hopes for a prosperous business year
Find Real Estate Deals in Google
With Google you can run advertising campaigns on what is called ‘Google Adwords’. If you go to Google and search for anything you’ll see that there are listings down the side of the page and a couple at the top. These are paid advertisements. Go to Google and search the words sell my house adding your city to the search term first.
Ex: ‘Charlotte Sell My House’. Look at the different ads of local realtors and investors selling property. You can also search other keywords and include your city name. Keywords like, foreclosure, Buy my house, sell house fast, etc. Simply go to Google and set up an account to run your ad and when the user clicks on your link it will take them to your website. If you don’t have a website you can get a generic website very cheap but remember that you get what you pay for. If you get a generic website then you’ll be very limited in how you can customize it. The neat thing about Google is that you can set a daily and monthly budget. You can also set it up so that your ads will only show if someone in your area is searching for your particular keywords.
If you are in Orlando, FL, you may only want people who live within 50 miles to see your Google ad so if anyone further away searches, your ad won’t appear and that’ll save you money. You pay based on cost per click, not if they buy anything or sign up for more information. This is why it’s important to make sure you have a website that will capture their information before they leave. Google Adsense Google Adsense is another type of Google advertising. Have you ever visited a website and seen the ads down one side that reads; ads sponsored by Google? These are adsense advertisers. You set it up the same way but you specify that you want it to be put on other related websites. You can still select a geographic area so you aren’t wasting money. Google Search This method of locating properties actually qualifies for 4-5 methods. I’m mentioning it because with Google advertising, it is marketing.
There’s so much more to Google. You can Google anything. Think about how you could find motivated sellers, where you could market your properties, how you could build your buyers list of investors, how you could build your dream team, find local attorneys, appraisers, rehab contractors, etc. Here are a few samples of searches you could do to find all of these above ‘Free Real Estate Ads’ ‘Free Real Estate Listings’ ‘Sell my house’ ‘Buy My House’ ‘Foreclosure Listings’ ‘Investors Club’ ‘Investor Loans’ ‘Hard Money Loans’ ‘Find contractors’ ‘Find Attorneys’ ‘Find Appraisers’ ‘Find Local Realtors’, etc. You can also add your location in front of any of these searches to localize your search. Remember, you don’t have to know how to spell because anything spelled incorrectly, Google will ask you ‘Did You Mean?’.
Google Alerts Google Alerts is a FREE service provided by Google that allows you to list certain keywords and when something is posted to the internet, Google will send you an email with a link to the page. I have an alert on my name so anytime someone posts anything about me, I know about it. Let’s look at how you could use this as a real estate investor. What if you set up an alert with your location and keywords you’d use in searching for a property? Here are a couple examples: Charlotte Fixer Upper, Charlotte handyman special, Charlotte foreclosure or Charlotte motivated seller. The list could go on and on.
Find Out How You Can Increase Your Online Traffic Using Twitter
There’s a good reason for Twitter’s position as the Internet’s hottest 2.0 property these days: it’s definitely worth it. This short messaging service has gained a lot of popularity and is growing fast. This is great news for most internet marketers as it offers an excellent opportunity for you to drive targeted traffic to your sites and offers. You might find yourself a feeling a bit confused in the beginning if you don’t really understand exactly how Twitter marketing works. So the goal of this article is to present a beginning course in Twitter marketing as an aid to achieving long-term success.
First, you have to go and set up your own account so you can get started. Without it, you can’t start driving traffic. Twitter gives you the choice to sift through your electronic correspondence to discover if you have any colleagues/contacts or old friends who are already on Twitter, and there is positively no cost. As soon as you sign up, you can start using your account and get it ready by uploading a photo (of you or your company’s logo) and add a link to your website/blog on your profile. Unlike MySpace or Facebook, this social networking site is diffent in that it will not let you micro-blog, meaning that it will not let you upload a lot of photos and keep them on your page so that everyone can see them. But, you can utilize something called Twitter updates and you will be able to add photos from your phone or computer so that your friends can see them. After you have established an account with Twitter, you can then begin following different people. People you follow are simply people you have subscribed to, you will be shown all of their updates. You can read other posts and updates on your profile page. To follow a person, all you have to do is click on the button that says follow located below the picture on their profile page. Simply put, the more people you follow the more they will return the favor.
Building a relationship with your Twitter followers is important, without it you won’t be able to gain the trust needed. As soon as you’ve established a foundation for your relationship with them, they will be more inclined to regard you as an authority in your field. Only then should you include promotional links with your content links, but do it in moderation. Another good way to use Twitter is to search for people with questions concerning your niche market. After you’ve gathered enough questions concerning your niche, you can then start giving out some quality answers to all those questions. You could write a good blog post or set up an article of audio/video file that helps solve a problem and answers the question. But your responses must be pertinent and accurate and helpful so they are of value to the questioners. In addition, at the end of your content be sure to include a link for your product or affiliate product. Make your new move onto Twitter a slow one, rushing into this won’t produce a great yield, you need to work steadily to make Twitter work for you. First build a like-minded following and gain their trust, then slowly and naturally work in your promotions. Spend some time hunting for relevant questions too.
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