3 Free Search Engine Optimization Tips

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3 Free Search Engine Optimization Tips

There are many free search engine optimization tips out there that can help you to organically rank higher on Google for any given piece of content. I’ve laid out three of my favorite ones below.

Backlinking

This is very important if you want to have any of your content rank high on search engines like google, and it applies to any piece of content, an article, a video, a blog post, Squidoo lens or hubpage. Backlinking is when you provide a link to a certain piece of content so that you can continue to funnel people through your content. For example, if you have an article that you wrone on ezine articles and you want that article to rank higher on the search engines you need to have backlink other content to that article so that it has more inbound links. If you create a video about a piece of the article you can link that video to the main article, and if you have another article that is similar to the article you want to rank then you link the smaller article to the main article. This creates inbound links to your main article which gives it the appearance of more importance according to Google.

Focus On Your Keywords

Free search engine optimization tip number two is to focus on your keywords but you want to be careful about step. You definitely want your keyword to be in the first few words of your title and the closer to the front the better, start your article with your keyword(s) in the first sentence and you want to sprinkle it in your content where it makes sense. If you put your keyword too many times in your content Google will penalize you for it and it won’t rank high on the search engines. You also want to finish your content with your keyword as well because Google looks at content and reads it from left to right, so seeing your keyword(s) in the beginning of the title, first sentence in your content, and the last sentence in your content helps you rank higher on Google.

Do Your Research

The third and final free search engine optimization tip has to do with the second one. You want to make sure you’re doing your research on these keywords, make sure that they’re not overly saturated and you can easily rank with them. A good indication of whether or not a keyword is too saturated is by simply doing a Google search, look up the word and if it has over 100,000 hits it’s going to be a little difficult to take over that keyword. Also make sure that when you look up your keyword you look it up without quotation marks and with them, when you add quotation marks to a word, “home business” for example, the search engine only looks for those two words grouped together.

If you start using these free search engine optimization techniques you’ll start generating an abundance of leads based on your high organic rank in the search engines.

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