Jun
27

Will An Automated Twitter Account Result In Do More Harm Than Good? (Part One)

Will An Automated Twitter Account Result In Do More Harm Than Good? (Part One)

Accounts that automate Twitter generally is a bad idea, if overdone any way. People that are legitimately just hanging out and mingling with their pals won’t run into this problem, however, if we are attempting to use Twitter for a advertising and marketing platform it may possibly only bring failure should you over do it. Automation may work with other aspects of online marketing such as, article submission or social bookmarking. Social marketing is just that – sociable, while bookmarking is more like merely letting people know that you are out there ready to link up.

Like I said, a certain amount of Twitter automation can be fine and sometimes vital so long as it’s not over done. For instance, the main concept of marketing with Twitter is to get yourself a substantial follower base – but what benefit is it to build thousands of followers if they are college students and single parents if you are promoting relationship counseling? 500 targeted followers is much better the 50,000 untargeted followers. For that reason, bulk following or blasting software will be a bad approach. Yes they might add thousands to your account, but half of them are not interested in you and the other half have sense disappeared and not been on Twitter in many months or years. There are many paid services that will let you enter keywords and phrases and then they’ll go get targeted followers on your behalf and add them. On that note, twollo (dot) com allow you to add two keywords at no cost. More then 2, you pay.

The manual alternative for the paid websites are sites like ‘twellow’ ‘justtweetit’ and ‘whoshouldifollow’. Manually plug in a search term and get loads of choices. Not automated, but a bit of elbow grease will get you a sizable TARGETED follower base.

The next most monotonous part of a Twitter account is monitoring the new followers, following back, posting welcome messages, catching those that un-follow and maintaining a balance between followers and follow’ies. In other words – account maintenance.

This is just one of those ‘must have’ automated Twitter tools. One popular program is SocialOomph (dot) com. Once known as ‘TweetLater’ this website lets you auto follow and auto un-follow individuals. This on it’s own ıs really a enormous time saver. At the same time it enables you to immediately deliver a direct message to the new followers. This brings up another judgment question..

Just what exactly ought to be the first tweet I send my new friends?

Picture this. In real life, do you go up to a fresh potential customer and begin showing them the cool goods you have to sell? Yeh, you can, but probably not have a job as a salesman very long. Direct Message manners will go something like this:

• Never: ‘Thanks for following me, now go have a look at my $hit @ . . . ‘

• Maybe: Offer a free gift by pointing them to your squeeze page

• Better: Offer a free gift with no optin page – let the e-book steer them to you websites if they’re curious.

• If all else fails: Don’t send out a message at all! Like my mama used to say.. ‘If you can’t say anything nice, don’t say anything at all.’

Personally I’m in favor of the last 2 choices.

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