Google New Page Ranking Score And Social Media Index

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So everyone wants to be on top in Google, but you don’t always get what you want now do you? Before things were so much more simple; you advertise, you give good service, you get customers. Now you need to compete with other companies via the Internet as well. Being number one (that includes page 1 cause lets face it, there are just too many of us competing) in the search engines is critical as it can do wonders to businesses all over. I mean you don’t even need to rent a place anymore if you have a great seat on Google! But how do you get there?

There are so many things you can do from SEO – link building, submitting articles to different sites, to having landing pages with promotions. So what really helps? Right now, I’m going to talk about two hot topics, Google Page Rank and Social media index. What are they and how do they help?

Google Page Rank is a bit on the confusing side as even Google has poor information on it. In the simplest of words, it’s a voting system, and an American voting system at that since some votes are more important than others. Google will take the link votes and determine which pages are more important based on them. Then the scores are used along with a lot of other factors to determine if the page will rank well in a search. Google itself says, and I quote, “PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives; for example, it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.” Using these and other factors, Google provides its views on pages’ relative importance.”

Now what about Social Media Index? Well, normally we thought someone’s web influence was measured by how successful his or her blog is, and that was done by counting how many people subscribed or linked to it. Now that’s not credible as people use different social media tools to get out there.

So how do the two work with each other? They don’t. The battle comes in the concepts of the two. Page Rank is supposed to be the ‘producer’ attracting the ‘consumer’ to their page. With Social Media invading every single computer, links are being passed on to friends and friends of friends and it’s no long a producer to consumer act, it’s getting all tangles up. The consumers are talking and listening to each other.

So is Page Rank still really needed? With the consumers helping the consumers, the producers have less and less say than they did before. What do you think should happen now? Catch up with me below.

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