Mar
22

Discover: Social Media Local Search

How do customers find your company locally?  How does your market know where to find you?  How do you gain visibility online?  What is social media and what does it have to do with your business?  How do you use it to increase visibility?

There is a new site that answers all of these questions.

FourWhere.com combines Google Maps with FourSquare.com, showing users exactly where the businesses and places they check in are located. This site visually shows locations of checked in establishments.  In a sense it is the new Google local search, mapping out busines locations and including descriptions, tips, reviews, and recommedations.

This is the new local search, the way that people will be able to find your business socially.  It is the new word of mouth mixed with visual enhancements.

Say you are a own a Los Angeles acupuncture clinic, or you have give ACLS classes locally, people can check-in and site your business through FourSquare.com and it will show up visually on a map.  Users can then tell others that they highly recommend your business, that they visit it frequently, or use you location to builld points in their game which ultimately gives you more and visibility and exposure online.

Social media has become the way people get information instantaneously.  From the Cisco router announcement on blogs, to Tweets on Jeff Bridges and his new Tron re-make, social media is how people are getting news.   You can use it effectively to market you business in real-time, generate a buzz, and increase visibility.

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